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Show Results For
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All HBS Web
(4,672)
- People (31)
- News (998)
- Research (2,348)
- Events (7)
- Multimedia (11)
- Faculty Publications (1,118)
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Podcast - Managing the Future of Work
eye-catching number of 27 million. We’ve had on this podcast—you’ve cohosted and I’ve cohosted with people from the Bureau of Labor Statistics and other government agencies about official data. You’re View Details
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Podcast - Managing the Future of Work
who weren’t able to work for one reason or another related to the pandemic. We have 1,900 employees here at the company, and we have very much a bifurcated workforce, in the sense that 40 percent of our team...
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- May 2022
- Case
Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign
This case provides an overview of “Franz for Life,” an advertising campaign that independent advertising agency Mekanism created and executed to revitalize the brand image of Franzia, a low-cost boxed wine. For several years, Franzia’s popularity declined among...
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Keywords:
Marketing;
Brands and Branding;
Marketing Strategy;
Digital Marketing;
Social Marketing;
Marketing Communications;
Product Positioning;
Food and Beverage Industry;
Advertising Industry;
United States
Amano, Tomomichi, Elie Ofek, Mengjie Cheng, and Amy Klopfenstein. "Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign." Harvard Business School Case 522-055, May 2022.
- Web
Podcast - Managing the Future of Work
internal talent marketplace? And why is it important that the program supports more than just degree attainment, but also the development of skills? Welcome to the podcast, Lo. Lorraine Stomski: Thank you,...
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Podcast - Managing the Future of Work
realized that, through our shared folders, instead of using their servers at work, they could just throw things into folder and set things up really quickly without having to get IT involved. Suddenly, I start sharing it with a project...
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Podcast - Managing the Future of Work
develop the relationships. We broaden them. We go internationally sometimes. We go, let’s say, to other services. So you build a deeper client relationship over time, and if you look at some of the logos...
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Podcast - Managing the Future of Work
civil rights. Not only would nobody buy that product, it’s horrible publicity for everyone involved—from those who funded it, from the VCs funding these, to those who are developing them and then to the companies using them, and then,...
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- 31 Aug 2020
- What Do You Think?
Why Don’t More Organizations Understand the Power of Diversity and Inclusion?
same. This is in the face of research findings that organizations with significant minority representation are stronger than their peers. A McKinsey & Company study in May of top executive View Details
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by James Heskett
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Podcast - Managing the Future of Work
that. So when you take in information, you get all sorts of enriched data from that, is also very exciting and a place where AI can play a big role.Fuller: So beyond AI, Ben, what other developments View Details
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Podcast - Managing the Future of Work
Covid-19 has made vaccine development and regulatory approvals front-page news. The pandemic has also underscored the value of resilience and adaptability. Remote and hybrid work models have helped drug...
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- Web
Research - Managing the Future of Work
2020) Case MobSquad By: Prithwiraj Choudhury, William R. Kerr and Susie L. Ma Irfhan Rawji (MBA 2004) launched MobSquad in October 2018 to help American tech start-ups retain hard-to-find talent, many of whom struggled with U.S. work visa...
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- 18 Jun 2014
- Research & Ideas
Leading Innovation is the Art of Creating ‘Collective Genius’
(GFS), designed for Google web searches. One team, called Big Table, argued for adding systems on top of GFS; the other team, called Build from Scratch, wanted to replace GFS entirely. Coughran decided to give the two View Details
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by Kim Girard
- Web
Podcast - Managing the Future of Work
colleges. So 90 percent of the top 500 universities in the country, they now use Handshake. And so what that enables is, by aggregating all these fragmented institutions onto a common platform, you reduce the barrier to entry to connect...
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Podcast - Managing the Future of Work
also fascinating due to all the intricate policy questions that it raises. Joe, what are some of the key policy considerations that are most relevant to development of this...
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Podcast - Managing the Future of Work
makers? In the 60s, I can remember traveling in Asia with my family, and US policy makers talking about the need to fight the brain drain, which was the attraction of talent from developing countries to the...
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Podcast - Managing the Future of Work
culture. We got the best people we could have found across the globe. We have big teams in Japan, in China, in Singapore, in Germany, in U.K., in France, and of course, in Romania. And then in U.S., we have...
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- 06 Sep 2005
- What Do You Think?
What are the Lessons of New Orleans?
Lawrence developed that further in commenting, ". . . Some people fell off the radar because they weren't part of ‘the plan' . . . Someone forgot to do the return-on-investment, and we as a nation will...
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by James Heskett
- Web
Podcast - Managing the Future of Work
should pay close attention to, and that’s that people have learned different ways of working. But the other side of it is, it’s not just about the individual, Bill. It’s about the View Details
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Podcast - Managing the Future of Work
Colorado State University’s Spur of the Moment podcast. In this wide-ranging discussion, he provides an overview of the Managing Future of Work project, an update on our recent...
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Podcast - Managing the Future of Work
we’re focused on is skills development. And because of all the data that we’ve collected in our consumer platform in an underlying skills graph that we’ve built, we can track development View Details