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Show Results For
-
All HBS Web
(3,170)
- People (14)
- News (857)
- Research (1,479)
- Events (13)
- Multimedia (38)
- Faculty Publications (874)
- February 2002 (Revised March 2002)
- Case
Customer Profitability and Customer Relationship Management at RBC Financial Group
By: V.G. Narayanan and Lisa Brem
The Royal Bank of Canada uses customer relationship management and customer profitability tools to gain a competitive advantage in Canada's increasingly crowded financial services market. The case presents two pricing and customer management issues: one from the point...
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Keywords:
Competitive Advantage;
Price;
Customer Relationship Management;
Marketing;
Customer Value and Value Chain;
Financial Services Industry;
Banking Industry;
Canada
Narayanan, V.G., and Lisa Brem. "Customer Profitability and Customer Relationship Management at RBC Financial Group." Harvard Business School Case 102-043, February 2002. (Revised March 2002.)
- September 2001
- Background Note
Assessing Your Organization's Crisis Response Plans
Organizations inevitably face crises, but few are well prepared to deal with them. This note summarizes the findings of research and experience about what it takes to respond effectively in crisis situations. Provides principles to guide crisis response planning,...
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Watkins, Michael D. "Assessing Your Organization's Crisis Response Plans." Harvard Business School Background Note 902-064, September 2001.
- 02 Aug 2017
- Working Paper Summaries
Machine Learning Methods for Strategy Research
Keywords:
by Mike Horia Teodorescu
- 2018
- Working Paper
Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 7 The Value Structure of Technologies, Part 2: Technical and Strategic Bottlenecks as Guides for Action
The purpose of this chapter is to present analytic tools based on functional maps that can be used to identify investment opportunities and to formulate strategy in large, evolving technical systems. I argue that the points of value creation and value capture in a...
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Baldwin, Carliss Y. "Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 7 The Value Structure of Technologies, Part 2: Technical and Strategic Bottlenecks as Guides for Action." Harvard Business School Working Paper, No. 19-042, October 2018.
- 01 Dec 2021
- News
Do You Know How Your Teams Get Work Done?
- 22 Oct 2013
- News
Connecting Communities to Improve Post-Disaster Recovery
- 12 Feb 2015
- Video
Connecting Communities to Improve Post-Disaster Recovery
- August 2019 (Revised March 2023)
- Case
Rand Fishkin at Moz (A)
In 2016, senior management at Moz, a venture capital–backed startup providing software tools for digital marketing professionals, must decide how to address a looming cash flow crisis precipitated by failed efforts to broaden its product line. Seattle-based Moz had...
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Keywords:
Startups;
Scaling;
Entrepreneurship;
Failure;
Business Startups;
Diversification;
Growth Management;
Technology Industry
Eisenmann, Thomas R. "Rand Fishkin at Moz (A)." Harvard Business School Case 820-002, August 2019. (Revised March 2023.)
- Web
Online Business Courses & Certifications | HBS Online
three key characteristics: Real-World Cases Apply your learning through real-world examples and experience Harvard Business School’s signature case method. Business leaders will share challenges they’ve faced. As the story unfolds, you’ll leverage course concepts,...
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- 2015
- Chapter
What Is Regional Strategy? Lessons from Business Strategy
By: Christian H.M. Ketels
Regional policy, especially in Europe, makes increasing reference to the notion of strategy, a conceptual tool developed in the area of business studies. This chapter reviews some key aspects of strategy as defined by the so-called "positioning school" and discusses...
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Keywords:
Competitiveness;
Regional Policy;
Strategic Planning;
Globalized Economies and Regions;
Competition;
Policy
Ketels, Christian H.M. "What Is Regional Strategy? Lessons from Business Strategy." Chap. 3 in Strategies for Shaping Territorial Competitiveness, edited by Jesus M. Valdaliso and James R. Wilson, 37–54. New York, NY: Routledge, 2015.
- October 2023
- Technical Note
Governance for the Family Enterprise
By: Christina R. Wing and Vicki Morton
Governance stands as the backbone of any successful organization, providing the structure, transparency, and accountability necessary to guide decisions, ensure efficiency and foster sustainable growth. Its significance takes on a heightened dimension within family...
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- 06 Oct 2020
- Blog Post
2+2 Where Are They Now Spotlight: Curtis Wu (MBA 2018)
Charles Cooney, taught me that the hardest problems often occur at interfaces between multiple sectors. The 2+2 program offered me a way to learn the language and tools I would need to tackle tough problems at the interface of science and...
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- March–April 2020
- Article
Building A Culture of Experimentation
By: Stefan Thomke
Why don’t organizations test more? After examining this question for several years, I can tell you that the central reason is culture. As companies try to scale up their experimentation capacity, they often find that the obstacles are not tools and technology but...
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Keywords:
Experimentation;
Culture;
Innovation;
Online;
Customer Experience;
Organizational Culture;
Innovation and Invention;
Internet and the Web;
Attitudes;
Decision Making;
Change;
Leadership
Thomke, Stefan. "Building A Culture of Experimentation." Harvard Business Review 98, no. 2 (March–April 2020): 40–48.
- August 2012
- Background Note
Marketing Communications
By: Thales S. Teixeira and Thales S. Teixeira
This note identifies the main issues involved in the effective management of the marketing communications process. It first defines the purpose of communication. Then it classifies the tools available to communicate with consumers. In the sequel, it elaborates on how...
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Keywords:
Marketing Communication;
Advertising;
Promotion;
Social Media;
Digital Media;
Viral Advertising;
Marketing;
Communications Industry;
North and Central America
Teixeira, Thales S. "Marketing Communications." Harvard Business School Background Note 513-041, August 2012.
- 06 Jun 2011
- News
IBM and Six Strategic Reasons to Celebrate by Serving
- March 27, 2017
- Article
How the Water Industry Learned to Embrace Data
By: Frank V. Cespedes and Amir Peleg
Most current talk about “big data” seems to assume the disintermediation or replacement of physical assets by digital technologies. But a bigger and more impactful trend is the use of online tools to improve physical asset utilization in many traditional off-line...
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Keywords:
Information Technology;
Analytics and Data Science;
Organizational Change and Adaptation;
Utilities Industry
Cespedes, Frank V., and Amir Peleg. "How the Water Industry Learned to Embrace Data." Harvard Business Review (website) (March 27, 2017).
- 29 May 2018
- News
How Amazon’s digital health moves could affect providers
- Research Summary
Models of Success
By: Myra M. Hart
Myra Hart is conducting research on the career and personal paths that Harvard Business School alumnae pursue over the course of their lives. She is developing programs to encourage and support the creation of dynamic and multi-facted models of success. These programs...
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- September 2016
- Article
Communicating Value in Healthcare Using Radar Charts: A Case Study of Prostate Cancer
By: Nikhil G. Thaker, Tariq N. Ali, Michael E. Porter, Thomas W. Feeley, Robert S. Kaplan and Steven J. Frank
Question: Can we create a value-based tool to visualize the outcomes and cost of various treatments that could facilitate patient-centered decision making?
Summary Answer: We developed a standardized value framework by using radar charts to visualize and... View Details
Summary Answer: We developed a standardized value framework by using radar charts to visualize and... View Details
Thaker, Nikhil G., Tariq N. Ali, Michael E. Porter, Thomas W. Feeley, Robert S. Kaplan, and Steven J. Frank. "Communicating Value in Healthcare Using Radar Charts: A Case Study of Prostate Cancer." Journal of Oncology Practice 12, no. 9 (September 2016): 813–820.