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- Faculty Publications (23)
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- All HBS Web (71)
- Faculty Publications (23)
- June 2023
- Exercise
Clash of Two Giants Simulation Exercise Instructions
By: Feng Zhu and Marco Iansiti
Many markets are organized around platforms that connect consumers with complimentary applications and services. These platforms are two-sided because both sides - consumers and those providing applications or services - need access to the same platform to interact. A...
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Keywords:
Platform Strategies;
Technology Platform;
Customer Acquisition;
Network Effects;
Digital Platforms;
Marketplace Matching;
Strategy
Zhu, Feng, and Marco Iansiti. "Clash of Two Giants Simulation Exercise Instructions." Harvard Business School Exercise 623-092, June 2023.
- June 2023 (Revised August 2023)
- Teaching Note
Clash of Two Giants Simulation Exercise Teaching Note
By: Feng Zhu
Teaching Note for HBS Case No. 623-092. Many markets are organized around platforms that connect consumers with complimentary applications and services. These platforms are two-sided because both sides - consumers and those providing applications or services - need...
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- January 2010 (Revised May 2012)
- Case
TopCoder (A): Developing Software through Crowdsourcing
By: Karim R. Lakhani, David A. Garvin and Eric Lonstein
TopCoder's crowdsourcing-based business model, in which software is developed through online tournaments, is presented. The case highlights how TopCoder has created a unique two-sided innovation platform consisting of a global community of over 225,000 developers who...
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Keywords:
Business Model;
Innovation and Invention;
Two-Sided Platforms;
Motivation and Incentives;
Social and Collaborative Networks;
Competition;
Software;
Technology Industry
Lakhani, Karim R., David A. Garvin, and Eric Lonstein. "TopCoder (A): Developing Software through Crowdsourcing." Harvard Business School Case 610-032, January 2010. (Revised May 2012.)
- 07 Mar 2007
- Research & Ideas
How Do You Value a “Free” Customer?
new buyer or a job seeker. It also shows how a firm may want to allocate its marketing expenditure between buyers and sellers. Q: Are there some networked environments where this model would work better than others? A: So far we have...
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- 21 Jun 2007
- Working Paper Summaries
Multi-Sided Platforms: From Microfoundations to Design and Expansion Strategies
- 25 May 2010
- First Look
First Look: May 25
Network Effects Authors:Hanna W. Halaburda and Mikołaj Jan Piskorski Abstract We model conditions under which agents in two-sided matching markets would rationally prefer a platform-limiting choice. We show...
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Keywords:
Martha Lagace
- 29 Jun 2010
- First Look
First Look: June 29
crisis, in contrast, fared less satisfactorily abroad. Second, multinationals that engaged in activities with vertical production linkages or stronger financial constraints exhibited particularly better responses compared to local firms. Finally, being part of a larger...
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Keywords:
Martha Lagace
- 30 Apr 2013
- First Look
First Look: April 30
Julie, and Tiziana Casciaro Abstract—We propose a relational theory of how change agents in organizations use the strength of ties in their network to overcome resistance to change. We argue that strong ties to potentially influential...
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Sean Silverthorne
- 25 Apr 2023
- Op-Ed
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
that they could approach the markets of the US and Europe more directly. Indeed, Amazon was the teacher. Beginning in 2013, the retail website began to recruit Chinese manufacturers to sell on Amazon Marketplace. The seeds for the birth of SHEIN were sown. SHEIN’s...
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- 16 Nov 2016
- Research & Ideas
Turning One Thousand Customers into One Million
First 1,000 Customers, we explored how these two-sided platforms got their start and attracted a significant number of early adopters based on a Harvard Business School case that professor Teixeira wrote with Morgan Brown. “Airbnb...
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- 05 Apr 2011
- First Look
First Look: April 5
Limits to Network Effects Authors:Hann Hałaburda and Mikołaj Jan Piskorski Abstract We model conditions under which agents in two-sided matching markets rationally prefer a platform restricting choice rather...
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Keywords:
Sean Silverthorne
- 02 Apr 2013
- First Look
First Look: April 2
Publications 2006 Nature Reviews Beyond Magic Bullets: True Innovation in Health Care By: Narayan, Vaibhav A., Marco Mohwinckel, Gary Pisano, Michael Yang, and Husseini Manji Abstract—The molecular medicine revolution-based on advances in fields such as genomics and...
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Keywords:
Sean Silverthorne
- Web
Technology & Operations Management Awards & Honors - Faculty & Research
Manufacturing & Service Operations Management Society (MSOM) with David Simchi-Levi and He Wang for "Online Network Revenue Management Using Thompson Sampling" (2018). Kris Johnson Ferreira: Finalist in the 2021 Manufacturing & Service...
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- 10 Jun 2022
- Blog Post
New Venture Competition 2022: Business and Environment Ventures
lithium ion battery. Earth GridTroy Helming, MBA 1979Our vision is to build a subterranean network of tunnels to rapidly eliminate fossil fuels, reach 100% renewable energy, and offer quantum ultra-high-speed Internet, sustainable clean...
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- 26 Jul 2016
- First Look
July 26, 2016
two-sided markets grew to scale, network effects kicked in as more consumers bred more suppliers and vice versa. But how did these platforms acquire their first customers at the time when they had so few...
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Keywords:
Sean Silverthorne
- 01 Dec 2017
- News
Case Study: The Doctor Deficit
two-sided marketplace, it must achieve a critical mass of both employers and employees in each market to be successful, an endeavor that takes time and resources. Focusing on a small number of states would allow the company to prove the...
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April White
- 31 Mar 2011
- News
Building an Online Swap Shop
the holidays. He also recalled how the idea for thredUP came to him at HBS. “The original concept for how to deal with two-sided marketplaces, which is what thredUP is, came from HBS associate professor Andrei Hagiu’s Strategy &...
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- 28 Aug 2007
- First Look
First Look: August 28, 2007
outdated. Instead, innovations are increasingly brought to the market by networks of firms, selected for their unique capabilities, and operating in a coordinated manner. This new model demands that firms develop different skills, in...
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Martha Lagace
- 17 Apr 2007
- First Look
First Look: April 17, 2007
note: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707493 PublicationsMerchant or Two-Sided Platform Author:Andrei Hagiu Periodical:Review of Network Economics (forthcoming) Abstract This...
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Keywords:
Martha Lagace