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  • 2021
  • Article

ThreeDWorld: A Platform for Interactive Multi-Modal Physical Simulation
By: Chuang Gan, Jeremy Schwartz, Seth Alter, Damian Mrowca, Martin Schrimpf, James Traer, Julian De Freitas, Jonas Kubilius, Abhishek Bhandwaldar, Nick Haber, Megumi Sano, Kuno Kim, Elias Wang, Michael Lingelbach, Aidan Curtis, Kevin Feigelis, Daniel M. Bear, Dan Gutfreund, David Cox, Antonio Torralba, James J. DiCarlo, Joshua B. Tenenbaum, Josh H. McDermott and Daniel L.K. Yamins
We introduce ThreeDWorld (TDW), a platform for interactive multi-modal physical simulation. TDW enables simulation of high-fidelity sensory data and physical interactions between mobile agents and objects in rich 3D environments. Unique properties include: real-time...  View Details
Keywords: Artificial Intelligence; Platform; Interactive Physical Simulation; Virtual Environment; Multi-modal; AI and Machine Learning
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  • August 2021
  • Case

Livongo: Scaling a Purpose-Driven Organization in Healthcare
By: Ranjay Gulati, Aseem Shukla and Reva Nohria
When seasoned entrepreneur Glen Tullman founded the chronic health care startup Livongo in 2014, it was personal. His son lived with diabetes, and Tullman knew firsthand how taxing it could be to manage such an unrelenting disease. Livongo set out to empower people...  View Details
Keywords: Healthcare Industry; Scaling; Telehealth; Health Care and Treatment; Small Business; Internet and the Web; Customer Focus and Relationships; Growth and Development Strategy; Opportunities; Mergers and Acquisitions; Health Industry
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  • November–December 2020
  • Article

Our Work-from-Anywhere Future
By: Prithwiraj Choudhury
The pandemic has hastened a rise in remote working for knowledge-based organizations. This has notable benefits: Companies can save on real estate costs, hire and utilize talent globally, mitigate immigration issues, and experience productivity gains, while workers can...  View Details
Keywords: Remote Work; Best Practices; Employment; Health Pandemics; Geographic Location; Opportunities; Problems and Challenges
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  • June 2020
  • Case

Extended Reality Extends into Enterprise?
By: David B. Yoffie, Kaushal Jain, Amy Villasenor, Vicky Xu and Annie Yang
While the growth of virtual reality started in gaming, the industry was increasingly focused on enterprise applications in 2020. This note explores the market opportunities and challenges for virtual reality and augmented reality in the enterprise, while diving into a...  View Details
Keywords: Virtual Reality; Augmented Reality; Enterprise Computing; Organizations; Information Technology; Markets; Opportunities; Strategy
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  • 2016
  • Working Paper

Big History, Global Corporations, Virtual Capitalism
By: Richard L. Nolan
Homo sapiens has mastered its environment so thoroughly that, for the first time in history, a small minority of the population is capable of creating enough food and fuels to support not only itself, but also a growing majority of the 6 billion people now living on...  View Details
Keywords: Economic Systems; Internet and the Web; Innovation and Invention; United States
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  • May 2011 (Revised March 2012)
  • Supplement

Global Knowledge Management at Danone (C)
By: Amy C. Edmondson, Ruth Dittrich and Daniela Beyersdorfer
The (C) case provides an update on the B-case decision and describes the introduction of Dan 2.0, an internal social virtual network for the purpose of knowledge sharing in a company that was only used to face-to-face networking.  View Details
Keywords: Innovation and Management; Knowledge Sharing; Information Infrastructure; Opportunities; Problems and Challenges; Networks; Employees; Motivation and Incentives; Knowledge Management; Management Practices and Processes
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  • 2008
  • Chapter

Corporate Honesty and Business Education: A Behavioral Model
By: Rakesh Khurana and Herbert Gintis
Since the mid-1970s neoclassical economic theory has dominated business school thinking and teaching in dealing with the nature of human motivation. However valuable in understanding competitive product and financial markets, neoclassical economic theory employs an...  View Details
Keywords: Business Education; Ethics; Managerial Roles; Corporate Social Responsibility and Impact; Organizational Culture; Business and Shareholder Relations; Mathematical Methods; Behavior
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  • November 2008 (Revised August 2011)
  • Case

UnME Jeans: Branding in Web 2.0
By: Thomas J. Steenburgh and Jill Avery
This case introduces emerging Web 2.0 social media in virtual worlds, social networking sites, and video-sharing sites and encourages students to explore the opportunities and risks they present for brands. The case allows students to grapple with the strategic and...  View Details
Keywords: Digital Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Consumer Behavior; Risk and Uncertainty; Social and Collaborative Networks; Internet and the Web; Apparel and Accessories Industry
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  • August 2006 (Revised March 2008)
  • Case

iPod vs. Cell Phone: A Mobile Music Revolution?
By: David B. Yoffie, Travis D. Merrill and Michael Slind
In 2006, a nascent market for music-enabled mobile phones was emerging to challenge Apple Computer's dominant position in the digital music industry. Through its iPod line of portable digital music devices and its iTunes Music Store, Apple controlled more than half of...  View Details
Keywords: Music Entertainment; Emerging Markets; Brands and Branding; Sales; Opportunities; Price; Business Model; Mobile and Wireless Technology; Digital Platforms; Service Delivery; Communications Industry; Music Industry
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  • January 2005 (Revised August 2006)
  • Case

Lean Forward Media
By: Teresa M. Amabile and Victoria Winston
Jeff Norton and Michelle Crames, the co-founders of Lean Forward Media, face several options for producing the world's first interactive DVD film for children. Their vision is to build a company whose products simultaneously entertain children, engage them actively in...  View Details
Keywords: Decision Choices and Conditions; Early Childhood Education; Games, Gaming, and Gambling; Entrepreneurship; Venture Capital; Management Practices and Processes; Risk Management; Partners and Partnerships; Opportunities; Creativity
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  • February 1985 (Revised December 2022)
  • Case

Health Stop (A): What Type of Innovation Is It?
By: Regina E. Herzlinger, Joyce Lallman, Nancy Kane, Jefferson C. Grahling and James Wallace
How can we evaluate if innovative health care ventures can do good—benefit society—and do well—become financially viable? This question is the topic of the first module in the Innovating In Health Care course book. This note and case series enables readers to conduct...  View Details
Keywords: For-Profit Firms; Business Model; Entrepreneurship; Health Care and Treatment; Strategy; Valuation; Health Industry; Retail Industry
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  • July 1976
  • Article

Effects of Externally-Imposed Deadlines on Subsequent Intrinsic Motivation
By: T. M. Amabile, W. DeJong and M. R. Lepper
Studied the effects of externally imposed deadlines on individuals' task performance and their subsequent interest in the task. In 1 deadline condition, 20 male undergraduates were given an explicit time limit for solving a series of initially interesting word games....  View Details
Keywords: Motivation and Incentives; Time Management; Social Psychology; Situation or Environment
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