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- July–August 2021
- Article
Why Do So Many Strategies Fail?
By: David J. Collis
THE PROBLEM: Seemingly successful new companies struggle to turn a healthy profit. Established firms get disrupted by upstarts. Companies that excel at serving their markets can’t adapt when customers’ tastes shift. THE ROOT CAUSE: All too often, business leaders focus...
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Collis, David J. "Why Do So Many Strategies Fail?" Harvard Business Review 99, no. 4 (July–August 2021): 82–93.
- May 2021
- Teaching Plan
Middlebury College: Energy2028
By: Brian Trelstad and Michael Norris
Teaching Plan for HBS Case No. 320-029. In 2018, Middlebury College’s board of trustees is considering a proposal called Energy2028 that would push the small, liberal arts and sciences college in Vermont to become a net zero carbon emitter, decrease energy usage by...
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- April 2021
- Case
Glass-Shattering Leaders: Ana Paula Pessoa
By: Boris Groysberg and Colleen Ammerman
Ana Paula Pessoa built a career at the largest media conglomerate in Latin America, combining a passion for digital transformation with a commitment to doing work that had a positive impact on society. Having grown up during a dictatorial military regime in Brazil, the...
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Groysberg, Boris, and Colleen Ammerman. "Glass-Shattering Leaders: Ana Paula Pessoa." Harvard Business School Case 421-071, April 2021.
- April 2021
- Case
Etsy: Crafting a Turnaround to Save the Business and Its Soul
By: Ranjay Gulati, Luciana Silvestri and Monte Burke
Etsy, the online seller of handmade goods, was founded in 2005 on an almost utopian ideal—a responsible, caring company that offered individual crafters a place to sell their wares, a wholesome alternative to companies that sold mass-manufactured products. The company...
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Keywords:
Turnaround;
Organizational Culture;
Financial Condition;
Organizational Change and Adaptation;
Mission and Purpose;
Transformation;
Leadership
Gulati, Ranjay, Luciana Silvestri, and Monte Burke. "Etsy: Crafting a Turnaround to Save the Business and Its Soul." Harvard Business School Case 821-092, April 2021.
- April 2021 (Revised August 2021)
- Exercise
Workshop Exercise: Branding New Ventures
This workshop allows students follow a modified version of Google Venture's Brand Sprint to build a startup brand from scratch. Details on the elements of a brand are discussed, including defining the values and personality of the venture, as well as developing a clear...
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Wallace, Christina. "Workshop Exercise: Branding New Ventures." Harvard Business School Exercise 821-089, April 2021. (Revised August 2021.)
- 2021
- Book
We the Possibility: Harnessing Public Entrepreneurship to Solve Our Most Urgent Problems
By: Mitchell Weiss
The huge public challenges we face are daunting. At the same time, many of us have come to accept the notion that government can't do new things or solve tough challenges—it's too big and slow and bureaucratic. Not so. Entrepreneurial savvy in government is growing,...
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Keywords:
Entrepreneurship;
Public Sector;
Government Administration;
Government and Politics;
Technological Innovation;
Problems and Challenges;
Innovation Leadership;
Public Administration Industry;
Technology Industry
Weiss, Mitchell. We the Possibility: Harnessing Public Entrepreneurship to Solve Our Most Urgent Problems. Boston, MA: Harvard Business Review Press, 2021.
- August 2020
- Case
Sheena Gupta (A)
By: Leslie Perlow and Matthew Preble
Sheena Gupta (A) is a first-person narrative of a Harvard Business School alumna (class of 2008) who has thoughtfully and purposefully crafted the various components of her life in a way that aligns with her personal values and needs. Gupta shares her life story, and...
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- August 2020
- Supplement
Sheena Gupta (B)
By: Leslie Perlow and Matthew Preble
Sheena Gupta (B) provides a brief update to how Gupta is thinking about crafting her life in context of the COVID-19 global pandemic.
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- April 2020 (Revised May 2021)
- Case
Middlebury College: Energy2028
By: Brian Trelstad, Michael Norris and John McKinley
In 2018, Middlebury College’s board of trustees is considering a proposal called Energy2028 that would push the small, liberal arts and sciences college in Vermont to become a net zero carbon emitter, decrease energy usage by 25%, divest fossil fuels from its...
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Trelstad, Brian, Michael Norris, and John McKinley. "Middlebury College: Energy2028." Harvard Business School Case 320-029, April 2020. (Revised May 2021.)
- April 2020 (Revised January 2021)
- Module Note
Crafting Strategy
This note provides an introduction to crafting strategy following an options-led approach. It provides an overview of scenario planning, and it prepares students to describe firm strategy with succinct strategy statements. The note also briefly outlines other...
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Keywords:
Strategy Formulation;
Options;
Scenario Planning;
Scenarios;
Strategy Definition;
Strategy;
Strategic Planning
Casadesus-Masanell, Ramon, Ashish Nanda, and Jan Rivkin. "Crafting Strategy." Harvard Business School Module Note 720-407, April 2020. (Revised January 2021.)
- March 2020
- Case
Forbidden City: Launching a Craft Beer in China
By: Christopher A. Bartlett and Carole Carlson
This case describes a difficult choice faced by Victor Wang, Managing Director of Singapore-based Eurasian Brewing Company (EBC), concerning the competing product launch plans of Le Jie, Vice President of EBC's China and East Asian operations, and Vivian Chin, EBC's...
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Keywords:
Subsidiary Management;
Craft Brewing;
Strategy;
Decision Making;
Organizational Structure;
Business Model;
Growth and Development Strategy;
Entrepreneurship;
Management Style;
Food and Beverage Industry;
China;
East Asia
Bartlett, Christopher A., and Carole Carlson. "Forbidden City: Launching a Craft Beer in China." Harvard Business School Brief Case 920-559, March 2020.
- March 2020
- Teaching Note
Forbidden City: Launching a Craft Beer in China (Brief Case)
By: Christopher A. Bartlett and Carole Carlson
Teaching Note for HBS No. 920-559.
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- March–April 2020
- Article
Pricing Policies that Protect your Brand
By: Ayelet Israeli and Eugene F. Zelek Jr.
When customers seek out online deals, it seems like a win for everybody: Brands, retailers, dealers, and distributors sell more goods, and buyers get a bargain. What's not to like? Here's the problem: Lured by rock-bottom online prices, customers often end up dealing...
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Israeli, Ayelet, and Eugene F. Zelek Jr. "Pricing Policies that Protect your Brand." Harvard Business Review 98, no. 2 (March–April 2020): 76–83.
- January 2020
- Case
Freelancer, Ltd.
By: Christopher Stanton, Karim R. Lakhani, Jennifer L. Hoffman, Jin Hyun Paik and Nina Cohodes
Over the course of the 2010s, the rapid advancement of mobile technologies and the rise of online freelancing platforms seemed to portend a radical transformation of labor markets into on-demand, flexible talent pools. Even though several Fortune 500...
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Keywords:
Freelancers;
Platforms;
Digital Labor;
Labor;
Human Resources;
Management;
Internet and the Web;
Growth and Development Strategy;
Digital Platforms;
Information Industry;
Australia;
United States;
Philippines
Stanton, Christopher, Karim R. Lakhani, Jennifer L. Hoffman, Jin Hyun Paik, and Nina Cohodes. "Freelancer, Ltd." Harvard Business School Case 820-075, January 2020.
- May 2019
- Background Note
Founders' Agreements
By: Shikhar Ghosh, Shweta Bagai and Sanchali Pal
Crafting a Founders’ Agreement is an important component of startup infrastructure as it documents a complex set of decisions that build a company’s roots. Its four key elements are: roles and responsibilities, rights (decision rights, rewards, position on board),...
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Keywords:
Founders' Agreements;
Team Management;
Contingency Planning;
Business Startups;
Equity;
Entrepreneurship
Ghosh, Shikhar, Shweta Bagai, and Sanchali Pal. "Founders' Agreements." Harvard Business School Background Note 819-143, May 2019.
- February 2019 (Revised January 2021)
- Case
Quiksilver Inc. and Oaktree Capital Management
By: Kristin Mugford and Mike Harmon
Sports lifestyle company Quiksilver filed for bankruptcy in September 2015. Oaktree is considering an additional investment in the company to facilitate the restructuring.
Students must consider whether Oaktree should invest given the risks of the turnaround...
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Keywords:
Bankruptcy;
Bankruptcy Reorganization;
Insolvency and Bankruptcy;
Acquisition;
Restructuring;
Debt Securities;
Transformation;
Decision Making;
Borrowing and Debt;
Investment Return;
Crisis Management;
Negotiation;
Retail Industry;
Apparel and Accessories Industry;
Consumer Products Industry;
France;
United States
Mugford, Kristin, and Mike Harmon. "Quiksilver Inc. and Oaktree Capital Management." Harvard Business School Case 219-097, February 2019. (Revised January 2021.)
- December 2018 (Revised December 2020)
- Course Overview Note
Introduction to the RC Strategy Course
By: Ashish Nanda
This note offers an overview of the Strategy course offered in HBS’s Required Curriculum. The RC Strategy course aims to help students become effective strategists. The note introduces the six modules of the course: What is Strategy, Market Attractiveness, Competitive...
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Nanda, Ashish. "Introduction to the RC Strategy Course." Harvard Business School Course Overview Note 719-447, December 2018. (Revised December 2020.)
- October 2018 (Revised July 2023)
- Case
The Boston Beer Company (A): New CEO
By: Christina R. Wing and Marco Iansiti
In 1984, when the Boston Beer Company’s Samuel Adams Boston Lager was first sold, founder Jim Koch had helped ignite a craft beer movement by making small-batch premium beers in an era of industry consolidation. By 2018, Boston Beer was a publicly traded company that...
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Keywords:
Beer/brewing Industry;
Succession;
Leadership;
Change;
Supply Chain;
Change Management;
Entrepreneurship;
Supply Chain Management;
Management Succession;
Food and Beverage Industry;
United States;
Boston
Wing, Christina R., and Marco Iansiti. "The Boston Beer Company (A): New CEO." Harvard Business School Case 619-021, October 2018. (Revised July 2023.)
- August 2018 (Revised July 2019)
- Case
Idle Hands Craft Ales
Gourville, John T. "Idle Hands Craft Ales." Harvard Business School Case 519-027, August 2018. (Revised July 2019.)
- August 2018
- Case
Tapping Growth at Lord Hobo Brewing Company
By: Ethan Rouen and Susanna Gallani
Lord Hobo Brewing Company accounts for its inventory process as it prepares to create its first set of professional financial statements for investors.
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Keywords:
Inventory;
Start-ups;
Craft Brewing;
Investing;
GAAP;
Brand Management;
Accounting;
Working Capital;
Entrepreneurship;
Private Equity;
Business Startups;
Business and Shareholder Relations;
Food and Beverage Industry;
Boston;
New England;
United States
Rouen, Ethan, and Susanna Gallani. "Tapping Growth at Lord Hobo Brewing Company." Harvard Business School Case 119-028, August 2018.