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All HBS Web
(478)
- News (46)
- Research (326)
- Events (4)
- Multimedia (4)
- Faculty Publications (208)
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- 01 Jun 2008
- News
Understanding the Digital Frontier
public response from your CEO has the potential to limit the damage or even change the momentum in your favor, the authors write. The book provides practical tools and assessments to help readers understand this digital frontier. And the...
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- 15 Aug 2021
- News
You’ve Never Heard of the Biggest Digital Media Company in America
The New York Times recently profiled Red Ventures, led by CEO and cofounder Ric Elias (MBA 1994), calling the company “perhaps the biggest digital publisher in America, a 4,500-employee juggernaut that says it has roughly $2 billion in...
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- 10 Dec 2014
- News
Front-Row Seat
transformation of the enterprise,” Bennet continues. “In many ways, the digital manifestation of the Atlantic was truer to the original heritage of the magazine than the magazine itself was at the time, in the sense that our website...
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- 27 Jul 2017
- News
The Revolution in Advertising: From Don Draper to Big Data
- 29 Oct 2013
- News
Sheila Marmon
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We...
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- 22 Feb 2022
- News
Breaking News
As those pressures increase, we see a downward spiral that starts with the revenue declining, then the newsroom shrinking, the product getting worse, and the business model collapsing. At the same time, we’re in the middle of this decades-long shift to View Details
- 01 Mar 2004
- News
Derek Ferguson
Advertising (a firm that helps clients reach the $890 billion youth and hip-hop markets); Bad Boy Films; and Daddy’s House Social Programs, which provides tutoring for more than five hundred students in New York and New Jersey. (P....
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- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
Taking a Stand. Patagonia pulled its advertising from Facebook and has recently renewed its call on other firms to boycott the platform until Facebook can make sure its products do no harm. What would taking a stand look like for your...
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- 01 Sep 2017
- News
Read All About It: Journalism Can Be Profitable
(above: photo by Mary Rajkumar/Mint/Getty Images) When the New York Times introduced its paywall in 2011, few people believed that readers would pay for the news online. Today, the newspaper has more than 1.6 million digital subscribers—a...
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- 04 Sep 2019
- News
Giving Live Sports Another Dimension
three hours [when they’re] sitting in their seat.” To that end, new ballparks and arenas have begun to include physical diversions such as pools, kid zones, and beer pavilions. But Mariner, former executive vice president and CFO of Major League Baseball, is focused on...
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- 19 Sep 2016
- News
A Streamlined Time Inc.
This week, Rich Battista (MBA 1990) was named president and CEO of Time Inc. Among Battista’s first moves was appointing Jen Wong (MBA 2004) as chief operating officer; Wong was previously president of digital for the company. In an...
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- 06 Dec 2021
- News
What's the Word?
Post·cook·ie (adj.) Cookies—those bits of data that track online browsing history and save your passwords—aren’t going anywhere. But third-party cookies that allow a shoe advertisement to follow you from page to page will become a thing...
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- 01 Sep 2008
- News
Reality to News Biz: Drop Dead
the rarified New York Times from layoffs. Too often, restructuring begets thinner issues larded with generic newswire copy — hardly the recipe to bring back readership and ads. Fine, if all that won’t save us, then going wholeheartedly View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
a current client and supplier, Google, which has shown an interest in expanding its reach beyond online search advertising and aims to use the entire gamut of video, audio, and print media to create View Details
- 01 Mar 2007
- News
Microsoft’s Ballmer Makes His Pitch
conducted, and developing platforms to promote digital reading. “It’s stunning that we still read so much on paper,” said Ballmer. In addition, the company will push forward with major efforts to build its online search and View Details
- 01 Sep 2016
- News
Alumni and Faculty Books for September 2016
Sky Lucas (MBA 1983) and Jeff Hamer (Amazon Digital Services) The authors, two stock-market veterans, share their hard-won wisdom through entertaining and insightful tales about the cruel world of stocks, money management, and irrational...
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