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- March 2017 (Revised May 2018)
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Edwin Land: The Art and Science of Innovation
By: Tom Nicholas, Christopher Stanton and Matthew Preble
Throughout the second half of the 20th century, Polaroid first invented—and then continuously reinvented—the field of instant photography. Under the leadership of its mercurial founder Edwin Land, the company regularly released new instant cameras and films, often...
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Keywords:
Instant Photography;
Company History;
Change Management;
Disruption;
Forecasting and Prediction;
Entrepreneurship;
Business History;
Innovation Strategy;
Disruptive Innovation;
Innovation and Management;
Intellectual Property;
Patents;
Product Marketing;
Brands and Branding;
Product Launch;
Product Development;
Chemical Industry;
Consumer Products Industry;
United States
Nicholas, Tom, Christopher Stanton, and Matthew Preble. "Edwin Land: The Art and Science of Innovation." Harvard Business School Case 817-107, March 2017. (Revised May 2018.)