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- March 2024
- Supplement
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Peter Fader, Bruce G.S. Hardie and Michael Ross
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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- March 2024
- Supplement
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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- March 2024
- Supplement
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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- March 2024
- Teaching Note
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Peter S. Fader, Bruce Hardie and Michael Ross
Teaching Note for HBS Case No. 524-046. This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in...
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- March 2024
- Case
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Bruce Hardie, Michael Ross and Peter S. Fader
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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Ascarza, Eva, Bruce Hardie, Michael Ross, and Peter S. Fader. "Madrigal: Conducting a Customer-Base Audit." Harvard Business School Case 524-046, March 2024.
- 2024
- Working Paper
Design of Panel Experiments with Spatial and Temporal Interference
By: Tu Ni, Iavor Bojinov and Jinglong Zhao
One of the main practical challenges companies face when running experiments (or A/B tests) over a panel is interference, the setting where one experimental unit's treatment assignment at one time period impacts another's outcomes, possibly at the following time...
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Keywords:
Research
Ni, Tu, Iavor Bojinov, and Jinglong Zhao. "Design of Panel Experiments with Spatial and Temporal Interference." Harvard Business School Working Paper, No. 24-058, March 2024.
- 2024
- White Paper
Skills-Based Hiring: The Long Road from Pronouncements to Practice
By: Matthew Sigelman, Joseph B. Fuller and Alex Martin
Sigelman, Matthew, Joseph B. Fuller, and Alex Martin. "Skills-Based Hiring: The Long Road from Pronouncements to Practice." White Paper, Burning Glass Institute, February 2024.
- January 2024
- Case
Fusion Industry Association: Igniting the Future of Clean Energy
Fusion energy is evolving from a scientific idea to a commercial possibility, drawing large investments and regulatory discussions; how should the FIA navigate this evolution?
The Fusion Industry Association (FIA) is at the forefront of transforming fusion energy...
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Keywords:
Science-Based Business;
Science;
Engineering;
Venture Capital;
Entrepreneurship;
Government and Politics;
Government Legislation;
Industry Clusters;
Industry Growth;
Industry Structures;
Energy Industry;
United States
Krieger, Joshua Lev, Jim Matheson, Kyle R. Myers, and Henry Tao. "Fusion Industry Association: Igniting the Future of Clean Energy." Harvard Business School Case 624-064, January 2024.
- January 2024
- Supplement
Buurtzorg
By: Ethan Bernstein and Tatiana Sandino
As co-founders of home nursing company Buurtzorg, Jos de Blok and Gonnie Kronenberg prized both self-management and organizational learning. Buurtzorg’s 10,000 nurses across 950 neighborhood nursing teams in the Netherlands were empowered to manage themselves, both in...
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Bernstein, Ethan, and Tatiana Sandino. "Buurtzorg." Harvard Business School Multimedia/Video Supplement 424-705, January 2024.
- January 2024
- Case
Flashfood: The Magic of Commitment
By: Reza Satchu and Patrick Sanguineti
Josh Domingues had accomplished what countless young entrepreneurs long to achieve: founding a promising company that aspires to make the world a tangibly better place. Shocked to learn that international food waste cumulatively amounted to the world’s third largest...
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Satchu, Reza, and Patrick Sanguineti. "Flashfood: The Magic of Commitment." Harvard Business School Case 824-131, January 2024.
- January 2024 (Revised February 2024)
- Course Overview Note
Managing Customers for Growth: Course Overview for Students
By: Eva Ascarza
Managing Customers for Growth (MCG) is a 14-session elective course for second-year MBA students at Harvard Business School. It is designed for business professionals engaged in roles centered on customer-driven growth activities. The course explores the dynamics of...
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Keywords:
Customer Relationship Management;
Telecommunications Industry;
Technology Industry;
Financial Services Industry;
Education Industry;
Travel Industry
Ascarza, Eva. "Managing Customers for Growth: Course Overview for Students." Harvard Business School Course Overview Note 524-032, January 2024. (Revised February 2024.)
- January–February 2024
- Article
Shared Service Delivery Can Increase Client Engagement: A Study of Shared Medical Appointments
By: Ryan W. Buell, Kamalini Ramdas, Nazlı Sönmez, Kavitha Srinivasan and Rengaraj Venkatesh
Problem Definition: Clients and service providers alike often consider one-on-one service delivery to be ideal, assuming – perhaps unquestioningly – that devoting individualized attention best improves client outcomes. In contrast, in shared service delivery, clients...
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Keywords:
Health Care and Treatment;
Customer Satisfaction;
Outcome or Result;
Performance Improvement
Buell, Ryan W., Kamalini Ramdas, Nazlı Sönmez, Kavitha Srinivasan, and Rengaraj Venkatesh. "Shared Service Delivery Can Increase Client Engagement: A Study of Shared Medical Appointments." Manufacturing & Service Operations Management 26, no. 1 (January–February 2024): 154–166.
- 2024
- Working Paper
The Impact of Culture Consistency on Subunit Outcomes
By: Jasmijn Bol, Robert Grasser, Serena Loftus and Tatiana Sandino
We examine the association between subunit culture consistency—defined as the
congruence between the organizational values espoused by top management and those
perceived and practiced by subunit employees—and subunit outcomes. Using data
from 235 subunits of a North...
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Bol, Jasmijn, Robert Grasser, Serena Loftus, and Tatiana Sandino. "The Impact of Culture Consistency on Subunit Outcomes." Working Paper, January 2024.
- December 2023
- Teaching Note
Buurtzorg
By: Ethan Bernstein and Tatiana Sandino
Teaching Note for HBS Case No. 122-101. As co-founders of home nursing company Buurtzorg, Jos de Blok and Gonnie Kronenberg prized both self-management and organizational learning. Buurtzorg’s 10,000 nurses across 950 neighborhood nursing teams in the Netherlands were...
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- 2023
- Working Paper
Complexity and Hyperbolic Discounting
By: Benjamin Enke, Thomas Graeber and Ryan Oprea
A large literature shows that people discount financial rewards hyperbolically instead of exponentially. While discounting of money has been questioned as a measure of time preferences, it continues to be highly relevant in empirical practice and predicts a wide range...
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Keywords:
Hyperbolic Discounting;
Present Bias;
Bounded Rationality;
Cognitive Uncertainty;
Behavioral Finance
Enke, Benjamin, Thomas Graeber, and Ryan Oprea. "Complexity and Hyperbolic Discounting." Harvard Business School Working Paper, No. 24-048, February 2024.
- 2023
- Working Paper
Market Design and Maintenance
By: Alvin E. Roth
Because no marketplace operates in isolation from the larger world, marketplace designs may need to adapt to changes in the larger environments. I discuss such changes in connection with the labor markets for new doctors, new Ph.D. economists, and for kidney exchange...
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Keywords:
Market Design
Roth, Alvin E. "Market Design and Maintenance." NBER Working Paper Series, No. 31947, December 2023.
- December 2023
- Article
Recover, Explore, Practice: The Transformative Potential of Sabbaticals
By: Kira Schabram, Matt Bloom and DJ DiDonna
Sabbaticals have seen an exponential growth in adoption over the last two decades and are ascribed extensive benefits by employers and employees alike. Little is known, however, about how individuals spend their time or how their experiences impact them after they...
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Schabram, Kira, Matt Bloom, and DJ DiDonna. "Recover, Explore, Practice: The Transformative Potential of Sabbaticals." Academy of Management Discoveries 9, no. 4 (December 2023): 441–468.
- November 2023 (Revised March 2024)
- Technical Note
Customer Data Privacy
By: Eva Ascarza and Ta-Wei Huang
This note provides an overview of the evolving landscape of customer data privacy in 2023. It highlights two pivotal aspects that make privacy a central concern for businesses: building and maintaining customer trust and navigating the intricate regulatory...
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Keywords:
Retail Industry;
Technology Industry;
Financial Services Industry;
Telecommunications Industry
Ascarza, Eva, and Ta-Wei Huang. "Customer Data Privacy." Harvard Business School Technical Note 524-005, November 2023. (Revised March 2024.)
- November 2023 (Revised December 2023)
- Background Note
Talent Incubator Rankings
By: Boris Groysberg and Sarah L. Abbott
In 2023, The Official Board surveyed 853 executives on the topic of talent incubators/academy companies. Executives were asked to list the top three academy companies within their function, industry, and country. They were also asked: what practices differentiate these...
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Keywords:
Talent Development And Retention;
Hiring;
Performance Management;
Human Resource Management;
Human Capital;
Human Resources;
Performance;
Talent and Talent Management;
Organizational Culture
Groysberg, Boris, and Sarah L. Abbott. "Talent Incubator Rankings." Harvard Business School Background Note 424-038, November 2023. (Revised December 2023.)
- 2023
- Book
How the Harvard Business School Changed the Way We View Organizations
By: Jay W. Lorsch
The story of the field of organizational behavior (which overlaps considerably with the origin story of Harvard Business School) and how it created the “medical model” of systems thinking—anchored in the practices of listening, observing, testing, and only then...
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Keywords:
Organizational Behavior;
Systems Thinking;
Medical Model;
Organizations;
Behavior;
System;
History
Lorsch, Jay W. How the Harvard Business School Changed the Way We View Organizations. Business Expert Press, 2023.