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- Faculty Publications (13)
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- All HBS Web (100)
- Faculty Publications (13)
- 10 Mar 2009
- First Look
First Look: March 10, 2009
http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=209082 Design Thinking and Innovation at Apple Harvard Business School Note 609-066 Describes Apple's approach to innovation, management, and design...
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Martha Lagace
- 15 Aug 2023
- HBS Case
(Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?
technological fiefdoms, similar to how social networks and mobile app stores operate today? The answer is not yet clear—and may not be for years to come. When will the metaverse make a splash? “For the last 10 years, metaverse and virtual...
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- 30 Jun 2022
- HBS Case
Peloton Changed the Exercise Game. Can the Company Push Through the Pain?
revenue, up from 20 percent in 2020. And Peloton still has 75 stores in the US and two studios for video production. “The large subscriber base and devotion of many make it a viable business, but with significant management challenges,”...
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- Web
Named Fellowship Funds - Alumni
career with Apple Computer in the Bay Area. After earning his undergraduate degree in computer science from the Indian Institute of Technology (IIT) in Kanpur, Uttar Pradesh, Bajaj became a Baker Scholar at HBS and a WARF Fellow at the...
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- 21 Aug 2013
- Research & Ideas
What Went Wrong at J.C. Penney?
After successful stints at Target (vice president of merchandising) and Apple (senior vice president of retail operations), it seemed Ron Johnson could do no wrong. But the winning streak came to a well-publicized end during his two-year...
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- 20 Nov 2017
- Research & Ideas
How Independent Bookstores Have Thrived in Spite of Amazon.com
stores to 2,227. This surprising resurgence piqued the interest of Ryan Raffaelli, an assistant professor in the Organizational Behavior unit at Harvard Business School, who studies how mature organizations and industries faced with...
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- 20 Apr 2021
- Book
A Simple Question That Can Guide Companies to Epic Success
divided three ways (see figure 2). [div class=infogram-embed data-id=_/spzq2im9eljT66uM6p33][/div] The difference between WTP and price is value for the customer. Apple’s products may be expensive, but customer appreciation for the devices is even higher. The happy...
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by Danielle Kost
- 16 Feb 2010
- Research & Ideas
The Outside-In Approach to Customer Service
customers is just the starting point. From here, firms have to make a creative leap to discover the unique combination of products and services that may address those needs. No customer gave Steve Jobs and Apple the design for the iPhone...
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- 20 Dec 2017
- Lessons from the Classroom
How to Design a Better Customer Experience
about meeting customer expectations, providing value, or generating good functionality. Instead, they are more often about encountering an unexpected problem: A consumer heads to an Apple store with a broken...
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- Web
Advisory Board - Entrepreneurship
comparable store and delivery sales growth. In 1998, Todd left Staples to co-found dry cleaner Zoots with Staples founder, Tom Stemberg (who remained Staples C.E.O.). Todd was C.E.O. of Zoots for five years, building the company to over...
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- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
a reseller to completely control prices, and the prices were quite low." On the flip side, Apple manages its iPhone App Store as an MSP, creating a space where application developers can market and sell a...
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by Julia Hanna
- 23 Nov 2021
- Research & Ideas
The Vinyl Renaissance: Take Those Old Records Off the Shelf
record was relatively easy. The major labels used to own plants to ensure they had enough product to keep record store bins stocked. What does the landscape look like today? Kelleher: In North America, I estimate there are probably 20...
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- 12 Dec 2011
- HBS Case
HBS Cases: Clocky, the Runaway Alarm Clock
designing, positioning, marketing, and selling the animated snooze-button thwarter, as well as the challenge of expanding the company's product line. The cases deal with universal entrepreneurial consumer product questions: Should the product be sold at big-box View Details
- 04 Feb 2002
- Research & Ideas
How a Juicy Brand Came Back to Life
unfolds. An Endearing Artlessness Some brands just want to have fun, and from birth Snapple was one of them. Operating from the back of his parents' pickle store in Queens, Arnie Greenberg and his friends Leonard Marsh and Hyman Golden...
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- 17 Oct 2016
- HBS Case
Business Solutions That Help Cut Food Waste
As much as 40 percent of food grown in the United States for human consumption is wasted. Source: Eivaisla After decades of wasteful food practices, where perfectly good food is discarded even as poverty keeps many families hungry, solutions are starting to come...
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- 13 Mar 2017
- Research & Ideas
Hiding Products From Customers May Ultimately Boost Sales
Retailers routinely swap out the products they display to customers. It’s called assortment rotation, and it’s a popular business strategy for many brick-and-mortar and online stores alike. Retailing trends such as “fast fashion” (think...
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- 09 Jan 2006
- Research & Ideas
When Benchmarks Don’t Work
not a meaningful, let alone actionable, comparison. Similarly, although the cost of serving a customer who is purchasing clothing from a Wal-Mart store is likely far below the same cost for an Armani store, Armani would probably not...
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- 01 Jun 2012
- News
Faculty Research Online
in the number of “functional” managers for crowding in the C-suite. Is J.C. Penney’s Makeover the Future of Retailing? The stuffy department store chain has become emboldened under new CEO Ron Johnson (MBA 1984) with plans for an...
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- 01 Apr 2001
- News
Jimmy Lai Chee-ying: Rags, Riches, and Risk
with stores across East and Southeast Asia. The company became the subject of a 1990 HBS case study. In 1989, Lai branched out into the media world, starting up Next, an irreverent Cantonese-language magazine that quickly clicked with the...
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- 26 Oct 2015
- News
Ron Johnson’s Post-Penney’s Rebirth
The November issue of Fast Company has a profile of Ron Johnson (MBA 1984)—former Apple retail guru and JC Penney CEO. Johnson’s now at the helm of a consumer electronics startup, Enjoy, that focuses on personal service interactions with...
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