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- All HBS Web (701)
- Faculty Publications (74)
- 14 Mar 2017
- First Look
First Look at New Research, March 14
Schwartz Abstract—Brands spend billions of dollars a year on lavish efforts to establish and maintain a social media presence. But do those campaigns actually increase revenue? New research provides an answer to this question, which has...
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Sean Silverthorne
- 24 Jul 2007
- First Look
First Look: July 24, 2007
displace incumbents. Download the paper: http://www.hbs.edu/research/pdf/07-033.pdf Cases & Course Materials AFL-CIO: Office of Investment and Home Depot Harvard Business School Case 407-097 Describes the AFL-CIO: Office of Investments activities in their View Details
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Martha Lagace
- 02 Sep 2014
- First Look
First Look: September 2
neuroscience, strong progress has been made in understanding how neuroscience can inform consumer decision making. Here, we sketch the development of this discipline and compare it to that of the adjacent field of neuroeconomics. We...
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Sean Silverthorne
- 14 Jan 2015
- Research & Ideas
Thriving in the Turbulence of Emerging Markets
giving. It dated back to Rahul's grandfather, the founder of the group, who had been the most prominent business leader who supported Gandhi's campaign against British rule in India. He and most of his family spent long periods in jail as...
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- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
Business School Case 118-017 Royal Philips: Designing Toward Profound Change This case explores Royal Philips CEO Frans van Houten's bold use of design research to inform a critical strategic decision: Should Philips leave its storied...
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Dina Gerdeman
- 26 Jan 2016
- First Look
January 26, 2016
Accounting Review The Capital Market Consequences of Language Barriers in the Conference Calls of Non-U.S. Firms By: Brochet, Francois, Patricia L. Naranjo, and Gwen Yu Abstract—We examine how language barriers affect the capital market reaction to View Details
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Sean Silverthorne
- 15 Jan 2019
- First Look
New Research and Ideas, January 15, 2019
our statistical results with qualitative information from interviews, which highlighted the importance of reinforcing the organizational goals’ message and providing support for their attainment. We also show more favorable effects for...
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Dina Gerdeman
- 20 Sep 2011
- First Look
First Look: September 20
W. Toffel, and Stephanie van SiceHarvard Business School Case 611-049 Seeking to go beyond global best practices in reducing environmental impacts, FIJI Water, a premium artesian bottled water company in the United States, launched a Carbon Negative View Details
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Sean Silverthorne
- 12 Jan 2016
- First Look
January 12, 2016
https://cb.hbsp.harvard.edu/cbmp/product/816052-PDF-ENG Harvard Business School Case 616-015 BandPage (A) BandPage CEO James "J" Sider is about to receive results from BandPage's targeted advertising campaign on music streaming...
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Carmen Nobel
- 10 Apr 2007
- First Look
First Look: April 10, 2007
issues is brief and non-technical. Provides actual deferred tax information from AOL's Form 10-K, where net operating loss carry forwards result in a large deferred tax asset and the accounting for software and deferred subscriber...
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Martha Lagace
- 15 Dec 2015
- News
The Year in Ideas 2015
it resists bruising. For consumers, that means increased convenience—potatoes can be prepped in advance—and reduced food waste. The White Russet marketing campaign is unique, too. When the company introduced the potatoes into supermarkets...
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- 22 Aug 2011
- Research & Ideas
Getting to Eureka!: How Companies Can Promote Creativity
something, another requirement emerges: the cost of communication must be low enough so that various users can collaborate in an effective way. That is where the Internet comes in. With the web cutting down on both the cost of information...
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by Michael Blanding
- 29 Sep 2009
- First Look
First Look: September 29
has good information about cost and demand functions, product quality, and optimal output mix. Profit centers—defined as business units whose managers have responsibility for overall profits but not the authority to make major capital...
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Martha Lagace
- 01 Apr 2000
- News
Getting the Message
The entire process -- from ad to purchase -- might take less than five minutes. In addition to streamlining the flow of information and transactions, Web technology can also help advertisers meet two of the industry's biggest challenges:...
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Susan Young
- 01 Jun 2010
- News
$how Me the Money
petition that calls for greater transparency in the global financial system and stronger enforcement of international money-monitoring laws and regulations. For Baker, this is the latest salvo in a long campaign that began in Nigeria,...
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- 27 Jan 2009
- First Look
First Look: January 27, 2009
information and communication appears to be driven not as much by gender as by control: men whose wives control household savings are much more likely to exhibit this treatment effect, and women whose husbands control savings exhibit the...
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Martha Lagace
- 12 Apr 2023
- News
Step Change
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, my name is Julia Hanna. I'm a writer and editor for the HBS Alumni Bulletin. In 2019, I met Egyptian alumna Amal Enan (MBA 2014) when she was on campus for her 5th reunion. Enan had already held a...
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Julia Hanna;
entrepreneurship;
women;
venture capital;
Egypt;
developing economies;
Finance
- Web
Seen and Unseen | Baker Library | Bloomberg Center | Harvard Business School
honor the land itself, which remains sacred to the Massachusett People. Click on the images below for more information about each work in the exhibition. The Ghost Dance. Kickapoo Indian Medicine Co. Trade Card (verso). Advertising...
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- 01 Mar 2004
- News
New Horizons for Iraq
specialist who is in charge of the privatization process for nearly two hundred Iraqi state-owned businesses, excluding the country’s oil industry and large utilities. HBS Students with Military Service in support of the Iraq and Afghanistan View Details
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
organizations. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=55936 forthcoming Psychological Science Using Behavioral Science to Inform the Design of Sugary Drink Portion Limit Policies By: John, Leslie, Grant E....
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Dina Gerdeman