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All HBS Web
(310)
- News (105)
- Research (149)
- Multimedia (1)
- Faculty Publications (58)
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- October 1978 (Revised August 1985)
- Background Note
Product Life Cycle
Introduces the student to the concept of the product life cycle. The meaning and fundamental underpinnings of the product life cycle are presented. Further, the nature of market and competitive forces at different stages in the life cycle, and the implications for...
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Keywords:
Product
Capon, Noel. "Product Life Cycle." Harvard Business School Background Note 579-072, October 1978. (Revised August 1985.)
- November 2023 (Revised November 2023)
- Background Note
Life Cycle Assessment: An Overview
By: Willy C. Shih, Michael W. Toffel and Kelsey Carter
Life cycle assessment (LCA) is a holistic approach to quantifying the environmental impacts—including resources consumed and wastes produced—associated with the entire life cycle of a product, from the production or extraction of the raw materials used in its creation,...
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- 01 Jun 2018
- News
Turning Point: Life Cycle
time for thinking about all sorts of life events, large and small.” “When you ride a bike four to six hours a day, there’s a lot of time for thinking about all sorts of life events, large and small.” That...
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- May 1976 (Revised January 1985)
- Background Note
Life Cycle Analysis for Manufacturing Planning
Abernathy, William. "Life Cycle Analysis for Manufacturing Planning." Harvard Business School Background Note 676-170, May 1976. (Revised January 1985.)
- 1998
- Journal Article
Ford's Model-T: Pricing over the Product Life Cycle
The pricing decisions monopolistic firms make over time are determined to a large extent by the complex interplay of two distinct sets of elements: demand- and supply-based considerations. Demand factors include the possibilities of (a) exercising dynamic price...
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Keywords:
Experience and Expertise;
Decisions;
Forecasting and Prediction;
Cost;
Price;
Information;
Demand and Consumers;
Monopoly;
Product;
Sales;
Complexity;
Auto Industry
Casadesus-Masanell, Ramon. "Ford's Model-T: Pricing over the Product Life Cycle." Abante: Estudios en dirección de empresas 1, no. 2 (1998): 143–65.
- 2018
- Working Paper
Quantile Forecasts of Product Life Cycles Using Exponential Smoothing.
By: Xiaojia Guo, Kenneth C. Lichtendahl Jr. and Yael Grushka-Cockayne
We introduce an exponential smoothing model that a manager can use to forecast the demand of a new product or service. The model has five features that make it suitable for accurately forecasting product life cycles at scale. First, the trend in our model follows the...
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Keywords:
New Product Development;
Demand Forecasting;
Product Adoption;
Innovation Diffusion;
Product Development;
Demand and Consumers;
Forecasting and Prediction;
Adoption
Guo, Xiaojia, Kenneth C. Lichtendahl Jr., and Yael Grushka-Cockayne. "Quantile Forecasts of Product Life Cycles Using Exponential Smoothing." Harvard Business School Working Paper, No. 19-038, October 2018. (Darden Business School Working Paper, No. 2805244, July 2016.)
- 1972
- Book
A Product Life Cycle for International Trade?
By: L. T. Wells Jr.
Wells, L. T., Jr., ed. A Product Life Cycle for International Trade? Boston: Harvard Business School, Division of Research, 1972.
- July 1974
- Article
International Trade: The Product Life Cycle Approach
By: Louis T Wells Jr
Wells, Louis T., Jr. "International Trade: The Product Life Cycle Approach." Ritsumeikan keieigaku [Ritsumeikan Business Review] 13, no. 2 (July 1974). (in Japanese.)
- May 2005
- Article
Break Free from the Product Life Cycle
By: Youngme Moon
Moon, Youngme. "Break Free from the Product Life Cycle." Harvard Business Review 83, no. 5 (May 2005).
- 17 Oct 2018
- Working Paper Summaries
Quantile Forecasts of Product Life Cycles Using Exponential Smoothing
- 01 Dec 2022
- News
Turning Point: Soul Cycle
venture, or simply live their extraordinary life as they define it. There are so many ways to execute a mission. Once you do that, the quality of your life changes, and it doesn’t require flipping your world...
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- 1997
- Book
Generation to Generation: Life Cycles of the Family Business
By: K. Gersick, J. A. Davis, M. M. Hampton and I. Lansberg
Gersick, K., J. A. Davis, M. M. Hampton, and I. Lansberg. Generation to Generation: Life Cycles of the Family Business. Boston: Harvard Business School Press, 1997.
- 1998
- Chapter
Resource Configurations Over the Life Cycle of Ventures
By: M. M. Hart, C. Brush and P. Greene
- Article
Organization Design and Effectiveness over the Innovation Life Cycle
By: George Westerman, F. Warren McFarlan and Marco Iansiti
Westerman, George, F. Warren McFarlan, and Marco Iansiti. "Organization Design and Effectiveness over the Innovation Life Cycle." Organization Science 17, no. 2 (March–April 2006): 230–238.
- Article
The Product Life Cycle in the Commercial Mainframe Computer Market, 1968-1982
By: Shane Greenstein and James B. Wade
Greenstein, Shane, and James B. Wade. "The Product Life Cycle in the Commercial Mainframe Computer Market, 1968-1982." RAND Journal of Economics 29, no. 4 (Winter 1998): 772–789.
- August 1994 (Revised May 1997)
- Case
Olympus Optical Company, Ltd. (A): Cost Management for Short Life Cycle Products
Explores Olympus Optical's strategic response to major losses in its camera business. Key to Olympus's recovery were its extensive product planning process, a quality improvement program, and an aggressive cost-reduction program. In particular, the case details...
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Keywords:
Cost Management;
Product Design;
Business Strategy;
Product Development;
Consumer Products Industry
Cooper, Robin. "Olympus Optical Company, Ltd. (A): Cost Management for Short Life Cycle Products." Harvard Business School Case 195-072, August 1994. (Revised May 1997.)
- July 1995
- Article
Of Life Cycles Real and Imaginary: The Unexpectedly Long Old Age of Optical Lithography
Keywords:
Health
Henderson, Rebecca M. "Of Life Cycles Real and Imaginary: The Unexpectedly Long Old Age of Optical Lithography." Research Policy 24, no. 4 (July 1995): 631–643.