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All HBS Web
(447)
- People (3)
- News (96)
- Research (221)
- Events (1)
- Multimedia (3)
- Faculty Publications (117)
- 01 Apr 1997
- News
Facing the Music
record in the media - otherwise known as "pull." "The approach you use depends on whether or not you have what you sense is a 'radio-friendly' hit," says Boberg. "If you do, you take it to radio. If it's an album that has overall power...
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Marguerite Rigoglioso
- 03 Mar 2015
- First Look
First Look: March 3
music and K-drama television shows in Asian countries, Chairman Jay Lee, of the South Korean conglomerate CJ Group, believed that the time was ripe for taking Korean cultural content to the West. One initiative, carried out by the Group's...
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Sean Silverthorne
- 02 Apr 2019
- First Look
New Research and Ideas, April 2, 2019
television and websites did to print? Two former public radio producers launch a podcast network, entering what they call the last frontier of digital media. What needs to be added to their creative hothouse if it is ever to become a massive View Details
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Dina Gerdeman
- 19 Jul 2011
- First Look
First Look: July 19
provider must decide whether to IPO or accept an offer to be acquired by Euromoney, a global publishing and information content provider that is eager to launch an Internet information service. The case contains a term sheet that can be...
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Sean Silverthorne
- 07 Aug 2007
- First Look
First Look: August 7, 2007
Broadcasting Corporation (BBC), was preparing to meet with his senior managers to discuss BBC WW's global strategy options. BBC WW exploited and exported BBC-branded content around the globe through all formats, including magazines,...
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Martha Lagace
- 01 Jun 2023
- News
Alumni and Faculty Books
the milestone of 100 years of Independence in 2047? Should India become a manufacturing powerhouse to rival China? Or should it stay content with services and become the Information Superpower of the world? What about pursuing new...
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- 13 May 2014
- First Look
First Look: May 13
how management and corporate boards of directors can best manage investor relations with activist stockholders such as hedge funds who are demanding major changes within a corporation to improve stockholder return. Beverage industry firm PepsiCo is cited in support of...
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Sean Silverthorne
- 10 Jan 2012
- First Look
First Look: January 10
S. Grossman, and Ryan JohnsonHarvard Business School Case 512-026 When Diane Paulus, artistic director and CEO of the American Repertory Theater (A.R.T.) first started in 2008, she attracted media coverage around an aesthetic that aimed...
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Sean Silverthorne
- Web
Art Nature Business
Skip to Main Content Art Nature Business Search Baker Library Search Search Search Overview Art, Nature, and Business:Perspectives on the Environment October 2019–December 2020 (extended through 2023)Spangler Center, Harvard Business...
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- Web
Podcast - Managing the Future of Work
a system that’s ripe for innovation and streamlining. Change has come relatively quickly. Social media and digital platforms have “re-intermediated” the connections between students and recent graduates, recruiters, career counselors, and...
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- 10 Mar 2015
- News
Women in Tech: Breaking the Digital Ceiling
pitching. Her 2014 paper on the topic produced headlines: Investors prefer attractive men. Even when the content of the pitches—as observed both in lab experiments and in the field—was the same, attractive men were significantly more...
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April White
- 01 Mar 2011
- News
Local Hero
San Francisco. Following a subsequent job at Westinghouse Broadcasting headquarters in New York, in 1989 he became assistant to the chairman and CEO of CBS, Laurence Tisch. During a “fascinating” three years with Tisch, Baer became involved in charting strategic...
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- 25 Aug 2010
- News
Games, Parties, Pranks, and Celebrations
10 lists were also still popular, but I remember that those tended to be a little dicier in content and got people into trouble sometimes. We also did the “Wave.” PMD 70 would pick a word, and the first person to use it “constructively”...
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- 25 Mar 2014
- First Look
First Look: March 25
we identify a profound and consistent gender gap in entrepreneur persuasiveness. Investors prefer pitches presented by male entrepreneurs compared with pitches made by female entrepreneurs, even when the content of the pitch is the same....
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Sean Silverthorne
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
shopper builds with the retailer's increasing understanding of the contents of the consumer's shopping basket, and relies heavily on the magnitude of dollars spent in the store. The actual value for the shopper of turbo-charged vouchers...
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- Web
Podcast - Managing the Future of Work
processing and the enrichment of the data. And then we also have a team of economists, and this I think is unique to us that we... Our economics team, they wear a lot of hats. We write content. So they publish a newsletter that comes out twice a week and work with the...
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- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
overwhelmed, Alene continued production, providing face shields free of charge to more than 300 organizations across a dozen states. Among the media outlets that featured the effort were ABCs: Pandemic What You Need To Know, The White...
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