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Show Results For
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All HBS Web
(494)
- People (3)
- News (122)
- Research (283)
- Events (1)
- Multimedia (2)
- Faculty Publications (69)
- 03 Jan 2017
- First Look
January 3, 2017
to standardize their products and helped establish brand identities through consistent appearance. By 1938, food dyes had achieved such widespread use, and had raised such public concern, that the federal government amended the 1906 Pure...
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Carmen Nobel
- 01 Jun 2012
- News
Around the World
distribute products, this is how you price them, this is how you brand them, this is how leadership is optimized, this is how you design organizations, and this is how you motivate people. Take any subject, they were all grounded in...
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- 28 May 2019
- News
Alumni and Faculty Books for June 2019
aspirations. Through purposeful steps, bold action, and an unleashed imagination, she built her new life from the ground up. Now she is the CEO of her own multimillion-dollar lifestyle brand and ready to share the steps she took with...
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- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
(1776). Download working paper: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=55548 Harvard Business School Case 719-456 OTE: Managing in Times of National Crisis (A) In late 2010, Michael Tsamaz was appointed CEO and Chairman of Greek...
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Dina Gerdeman
- 29 Apr 2014
- First Look
First Look: April 29
transformed into a truly global enterprise with 127,000 employees of 153 nationalities in 140 countries generating $56.7 billion in 2012 revenues and $9.6 billion in net income, making the firm one of the world's largest and most...
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Sean Silverthorne
- 12 Dec 2018
- News
Lesson Plan
Caravia—a store remodel that includes a new seating area, for example, or sales and marketing efforts such as branded merchandise and an increased social media presence. Caravia is a sanctuary of sorts, a space where Cognetti can recharge...
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- 25 Feb 2014
- First Look
First Look: February 25
affect purchases by endogenizing viewing interest. We find that entertainment has an inverted U-shape relationship with purchase intent. Importantly, we separate entertainment into that which comes before the brand versus that which comes...
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Sean Silverthorne
- 01 Oct 1996
- News
Leading In a New Era
leading apparel maker Liz Claiborne Inc. (LC) were coming off a sixteen-year high that had begun to wane in 1992. A combination of factors — the national recession, weak spending on women's apparel, increased competition, department...
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Nancy O. Perry
- 11 Sep 2012
- First Look
First Look: September 11
on schemas, procedural justice, emotion expression, and prosocial behavior. Land Politics and Local State Capacities: The Political Economy of Urban Change in China Author:Meg Rithmire Publication:China Quarterly (forthcoming) Abstract Despite common View Details
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Sean Silverthorne
- 27 Jan 2009
- First Look
First Look: January 27, 2009
Obama versus Clinton: The YouTube Primary Harvard Business School Case 509-032 What was the role of the Internet in the contest for the Democratic presidential nomination between Senators Obama and Clinton? How does the role change in the shift from the Primary to the...
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Martha Lagace
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
trusted brand in business. Building a Winning Career: A complete guide to securing and thriving in your ideal senior role By William Cowan (MBA 1972) Stradis Pty LTD Do you know how to seek out and win your next executive role? Are you...
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- 16 Mar 2003
- Research & Ideas
At the Center of Corporate Scandal Where Do We Go From Here?
Harvard Business School Dean Kim B. Clark made these remarks to the National Press Club on February 26.What I'd like to do is talk about a topic that I think touches the very heart of our society: the issue of corporate misconduct and the...
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by Kim B. Clark
- 01 Dec 2012
- News
From Where We Stand
goals is permissible—a lesson no one taught me early in my career. FLAVIA BUARQUE DE ALMEIDA Cathy Benko (MBA 1989), vice chairman and chief talent officer, Deloitte Consulting, Foster City, California First, someone who can help you think through what your personal...
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- 01 Mar 2010
- News
Money Matters
base. The companies provide free office space where iTrust “relationship managers” meet with employees. The arrangement gives iTrust, starting with zero brand recognition, “instant credibility in the eyes of company employees and a...
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- 08 Jul 2008
- First Look
First Look: July 8, 2008
should pursue the acquisition of the Jaguar and Land Rover brands owned by US-based Ford Motor company. Purchase this note: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=708446 Korea: On the Back of a Tiger (Abridged)...
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Martha Lagace
- 21 Jun 2011
- First Look
First Look: June 21
http://www.penguin.co.uk/nf/Book/BookDisplay/0,,9781846142734,00.html?strSrchSql=Civilization%3A+The+West+and+the+Rest/Civilization_Niall_Ferguson Accelerating Energy Innovation: Insights from Multiple Sectors Authors: Rebecca Henderson and Richard G. Newell, eds....
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Sean Silverthorne
- Web
Podcast - Managing the Future of Work
outdoor coverage with vehicles and bicycles and connected infrastructure—you can really reimagine our society taking advantage of the connectedness of all things surrounding us. That’s a really key reason why there’s so much focus on 5G and leadership on 5G at the...
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- 01 Jun 1996
- News
Class Acts
discover that there was not a single brand of "gourmet" ketchup on the market. If J.B. Lyon had known about J.M. Smucker, he may have simply shrugged his shoulders and walked away. But the enterprising 26-year-old knew nothing of the jam...
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- 09 Nov 2006
- Research & Ideas
Andy Grove: A Biographer’s Tale
go off into the stratosphere Q: Or head south. A: Or head south. It reminds me of the old Civil War hymn: "Once to every man and nation comes the moment to decide, in the strife of truth with falsehood, for the good or evil...
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- 27 Sep 2011
- First Look
First Look: September 27
Even in the absence of national health coverage, the United States became the world's largest prescription drug market and emerged as the global leader in new drug research and testing. With health benefits globally from the availability...
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Sean Silverthorne