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Show Results For
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All HBS Web
(518)
- News (216)
- Research (232)
- Events (2)
- Multimedia (8)
- Faculty Publications (110)
- 23 Feb 2010
- First Look
First Look: Feb. 23
http://hbr.org/product/handbook-of-leadership-theory-and-practice/an/12326-HBK-ENG Moment-to-Moment Optimal Branding in TV Commercials: Preventing Avoidance by Pulsing Authors:Thales S. Teixeira, Michel Wedel, and Rik Pieters...
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Martha Lagace
- Web
Podcast - Managing the Future of Work
would break about $200 million worth of TVs every year, if you can believe this. If you can reduce the TV “junk-out,” as we called it, by working with the vendors, with the supply chain, and the customers on...
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- 01 Jun 2018
- News
The Long Run
restorative justice project sponsored in part by the Carter Center.) Pressing on, Langford asks if any of the students remember the Meth Project campaign. There’s a good chance they do, given that it comprised 26,000 radio spots, 23,000 View Details
- 01 Jun 2016
- News
Alumni and Faculty Books for June 2016
drug trade in North America for a new TV documentary series. Local Color by Gwen Keane (PMD 50) (High Tide Publications) Based on her experiences growing up in a farm community in the 1950s, Keane describes an undeveloped area where...
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- 02 Mar 2015
- Research & Ideas
Retail Reaches a Tipping Point—Which Stores Will Survive?
but you really need to reimagine what the right customer experience is and what the right cost base is to make this capital efficient for shareholders. Best Buy is a good example. Best Buy has taken most of its commodity TVs and said we...
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- 18 Nov 2014
- First Look
First Look: November 18
how TV advertising influences changes in online shopping within two-minute pre/post windows of time. We use non-advertising competitors' online shopping in a difference-in-differences approach to measure the same effects in two-hour...
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Sean Silverthorne
- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
application to the U.S. National Park Service (NPS). The framework covers many benefits provided by NPS units and programs, including on-site visitation, carbon sequestration, and intellectual property such as in education curricula and filming of movies/ View Details
- 05 Mar 2020
- News
Green Light
meeting with the CEO, Lo drew him a network diagram of what the future infrastructure of TV distribution was going to look like. “It’s all going to be bits and bytes,” she told him. Lo would later help stitch together some 200 European...
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- 01 Dec 1997
- News
Growing Together
of Children's Television Workshop in New York, which produces educational TV programs for children such as Sesame Street, is finding that using business strategy has been critical to the success of his nonprofit organization. "In an...
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Marguerite Rigoglioso and Nancy O. Perry
- 25 Aug 2010
- News
Games, Parties, Pranks, and Celebrations
were funny in themselves, and I still have some phrases I use every week that were coined in those hours.) So one day Eric made mention of how, when the professor was talking to the board, he noted how much he sounded like the teacher in the old Charlie Brown View Details
- 01 Jun 2018
- News
June 2018 Alumni and Faculty Books
damaged the US’s social psyche, as did widespread drug use and chemical dependency. Vivid pictures of violence in Vietnam on TV plus incessant riots in major US cities began to blur the differences between crime, punishment, and...
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- 06 Dec 2018
- News
Source Code
symbolic things to bigger, provocative, intellectual ideas—I just had none of that previously”), she worked as a banker in Philadelphia, funding mom-and-pop cable TV startups in rural Pennsylvania. It cemented her decision to apply to...
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- Person Page
Media
Media
This lists media reports covering my firm dollarDEX Investments or me (or my colleagues), or columns written by me (or my colleagues). There are all... View Details
- Web
Podcast - Managing the Future of Work
we handle big creative assets, big files. If you’re producing a TV show, or if you’re a podcast, or anything involving large media, Dropbox tends to work really well for those audiences. As people go into business for themselves, they’ve...
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- 01 Feb 2011
- First Look
First Look: Feb. 1
worst of times and the best of times. During the "great recession" of 2009, smartphones growth stalled, stalling Qualcomm's revenue, but in 2010 growth surged again and was predicted to continue its upward trajectory in 2011. This brief case updates...
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- 02 Sep 2018
- News
Havana Rising
startup and reality TV aspirations, says there are only two professional, salon-level hair product brands generally available to him, and—even then—access is woefully inconsistent. “You have to be prepared to know what you’re buying,...
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Dan Morrell; photographed by Eve North
- 01 Jun 1996
- News
Class Acts
participants with a glimpse into the future of cyberspace. Next year, Kapoor may find himself an invited guest at that event, since he'll be working on content development at the @Home Network, a high-profile Silicon Valley startup providing high-speed Internet...
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- 10 Mar 2017
- News
The Business of Lego Batman
it's hard. I have kids and so sometimes it's hard. So I do watch movies at home as well. Nowadays TVs are so great and you can get so many great movies on Netflix. And so no, I watch most event movies in the theater. But once in a while,...
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- 01 Sep 2013
- News
Who Are We?
personal computer. "I mean, how many new categories do you see out there?" For SodaStream, it meant a lot of consumer education. Its most prominent effort came from a TV ad that never aired—a 2013 Super Bowl spot featuring two Pepsi and...
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- 01 Dec 2016
- News
Alumni Books of 2016
thriving personal and professional life at the same time, including TV writer and producer Shonda Rhimes, news anchor Gayle King, Wall Street maven Sallie Krawcheck, and entrepreneur Liz Lange. Even the Odds: Sensible Risk Taking in...
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