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- Faculty Publications (5)
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- All HBS Web (145)
- Faculty Publications (5)
- 09 Jan 2006
- Research & Ideas
When Benchmarks Don’t Work
indicate a range of expenses, typically measured by the cost of the support department as a percentage of total revenue or the number of full-time-equivalent (FTE) employees per billion dollars of revenue....
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- 18 Oct 2018
- Research & Ideas
How to Use Free Shipping as a Competitive Weapon
price remains a primary determinant of whether a consumer will buy a product, free shipping provides an added enhancement for online merchants to consider. Shoppers are only one-tenth as sensitive to increases in shipping fees as they are...
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- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
stores in a very precarious situation. Because of their intense focus, these retailing giants have many fewer degrees of freedom to respond to the threat of e-commerce. For many, the economics of a store can suddenly become negative when 5 to 10 percent of their View Details
- Web
2022 Reunion Presentations - Alumni
(MBA 1993) + More Info – Less Info Total Shareholder Returns (TSRs) are a dominant measure of company returns but are deeply flawed. We propose an alternative measure that isolates operational performance from financial engineering,...
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- Web
John H. McArthur | About
complex stakeholders. By the time he became dean, McArthur had a reputation as a skilled negotiator with a talent for resolving thorny conflict, and a tough-minded but rational decision maker who worked with others in considerate and View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
emissions reduction trajectory that is guided by climate science to enhance value. Confronting climate change will also require massive investment. The world will need over $3.5 trillion in annual capital investments in order to reach...
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- 14 Dec 2011
- Research & Ideas
The New Measures for Improving Nonprofit Performance
would stretch the entrepreneur in a direction that, at least at this stage, would not be helpful in building the business. What I like about this approach is that it's very sensitive to building the organization. So you're not applying 50...
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by Julia Hanna
- 13 Apr 2010
- First Look
First Look: April 13
the largest financial services providers in the U.S., indicate that customer sensitivity to service time varies widely and predictably with observable market characteristics. In turn, we find evidence that...
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Martha Lagace
- 22 Sep 2020
- Research & Ideas
Recessions Push Some Entrepreneurs to Launch Too Soon
COVID-19 will have on high-tech startups and entrepreneurs? Maria Roche: [Similarly,] COVID-19 may induce individuals who are most sensitive to labor market conditions to start new ventures in order to avoid...
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by Sean Silverthorne
- 23 May 2011
- Op-Ed
Leading and Lagging Countries in Contributing to a Sustainable Society
they are not doing so. These numbers, while small relative to the total number of publicly listed companies in the world, show that interest in integrated reporting by companies is rising. This suggests that efforts to develop a framework...
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by Robert G. Eccles & George Serafeim
- 24 Sep 2019
- Research & Ideas
Do National Security Secrets Hold Back National Innovation?
applications, indicating that the secrecy orders had hindered improvements on that technology over time. Gross also studied whether technical words from secret patents appeared in contemporary patent...
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by Kristen Senz
- Web
Protecting Yourself Against Social Engineering | Information Technology
Protecting Yourself Against Social Engineering What is Social Engineering? Social Engineering is a method that bad actors will use to trick people into giving them sensitive information or access. The types of information these criminals...
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- 07 Oct 2008
- First Look
First Look: October 7, 2008
the level of holding companies (HCs) and find that the four largest HCs captured between a fifth and a quarter of total revenue from the A&MS industry, a share that remained quite stable over the period 2002-2006. These estimates are...
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Martha Lagace
- 13 Sep 2012
- Research & Ideas
Why Public Companies Underinvest in the Future
came up with surprising results: Between 2002 and 2007 (the years covered by the database), public firms increased their gross fixed assets (as a percentage of total assets) by 4.0 percent a year on average versus 9.7 percent at similar...
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by Maggie Starvish
- 10 Dec 2012
- Research & Ideas
Why We Blab Our Intimate Secrets on Facebook
Loewenstein shed some light on the discrepancy. In each experiment, the researchers asked participants to answer a list of questions to indicate whether they had engaged in various sensitive...
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by Carmen Nobel
- 26 Feb 2008
- First Look
First Look: February 26, 2008
literature that suggests firms reduce marketing expenditures in order to boost reported earnings, we find that soup manufacturers roughly double the frequency of all marketing promotions (price discounts, feature advertisements, and aisle...
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Martha Lagace
- 20 Dec 2018
- Research & Ideas
Most Popular Stories and Research Papers of 2018
decisions and shipping policies in determining purchase outcomes and profits. Consumers are less sensitive to shipping fees than to product prices, but free shipping for orders above the minimum is a strong...
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by Sean Silverthorne
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
directly to consumers as we have come to know it was first advocated by the pharmaceutical industry in 1981. In 1983, the FDA requested a voluntary moratorium on such advertising in order to study its likely effects. The FDA lifted that...
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by Manda Salls
- 07 Jun 2016
- First Look
June 7, 2016
spreads have lower means, lower cross-country correlations, and lower sensitivity to global risk factors. We discuss several major sources of credit-spread differentials, including positively correlated credit and currency risk, selective...
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Sean Silverthorne
- 02 Sep 2002
- What Do You Think?
What Can Business Schools Do to Avoid Bad Apples?
person's commitment to service outside of their profession ... as good an indication as any of a person's commitment to more than just achieving status and making money" (Tammy Doty); 3) encouraging a school's admissions group to...
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by James Heskett