Filter Results
:
(464)
Show Results For
- All HBS Web (464)
- Faculty Publications (85)
Show Results For
- All HBS Web (464)
- Faculty Publications (85)
- June 2000
- Case
Four Seasons Hotels and Resorts
Four Seasons has a love/hate relationship with technology, including the best Web site in the industry. This case examines how a leading service delivers high-tech/high-touch, and looks at its progressive human resource strategy.
View Details
Hallowell, Roger H. "Four Seasons Hotels and Resorts." Harvard Business School Case 800-385, June 2000.
- February 2003 (Revised November 2003)
- Exercise
Accounting for Pensions at General Motors Corporation (A)
By: David F. Hawkins and Jacob Cohen
A potential investor in General Motors is gathering information about investment in General Motor's stock. The investigation leads the investor to review the General Motor's Web site and several CNBC interviews of General Motors' executives.
View Details
Keywords:
Investment;
Accounting;
Compensation and Benefits;
Financial Services Industry;
Auto Industry;
Accounting Industry
Hawkins, David F., and Jacob Cohen. "Accounting for Pensions at General Motors Corporation (A)." Harvard Business School Exercise 103-052, February 2003. (Revised November 2003.)
- 16 Mar 2009
- Research & Ideas
When the Internet Runs Out of IP Addresses
The Internet is running out of room. Experts predict that in two or three years we will run out of Web addresses, so-called IP addresses, that can be assigned to new Internet-based sites and services. Each...
View Details
- March 2000
- Case
Medscape
By: Richard M.J. Bohmer and Lisa Shapiro Strovink
Medscape is a health care Web site that focuses on delivering high-quality information to health providers and consumers. This case describes Medscape's formation and business model and asks, How is this model unique and is it sustainable?
View Details
Keywords:
Business Model;
Customer Focus and Relationships;
Service Delivery;
Web Sites;
Information Industry
Bohmer, Richard M.J., and Lisa Shapiro Strovink. "Medscape." Harvard Business School Case 600-056, March 2000.
- March 2002 (Revised May 2003)
- Case
NeoPets, Inc.
By: Thomas R. Eisenmann and Elizabeth Kind
NeoPets, a rapidly growing Internet start-up, faces decisions about its international expansion strategy--whether to enter a joint venture with a conglomerate in Singapore to exploit Asian markets as well as which other regions to target. NeoPets allows its...
View Details
Keywords:
Expansion;
Global Strategy;
Network Effects;
Joint Ventures;
Business Conglomerates;
Age;
Internet and the Web;
Product Positioning;
Digital Marketing;
Internet and the Web;
Corporate Entrepreneurship;
Information Technology Industry;
Asia;
Singapore
Eisenmann, Thomas R., and Elizabeth Kind. "NeoPets, Inc." Harvard Business School Case 802-100, March 2002. (Revised May 2003.)
- November 1998 (Revised February 1999)
- Case
Bolsa de Valores de Guayaquil (BVG): Reaching Worldwide Investors Through the Internet
By: Lynda M. Applegate, Ramiro Montealegre, Dusya Vera and Karen Barone
The Guayaquil Stock Exchange developed a Web site to provide information about the market in Ecuador. Though the system provided some dynamic information for potential investors and allowed for some transactions to occur via the Internet, it had not at the time of the...
View Details
Keywords:
Stocks;
Foreign Direct Investment;
Emerging Markets;
Internet;
Technology Industry;
Ecuador
Applegate, Lynda M., Ramiro Montealegre, Dusya Vera, and Karen Barone. "Bolsa de Valores de Guayaquil (BVG): Reaching Worldwide Investors Through the Internet." Harvard Business School Case 399-070, November 1998. (Revised February 1999.)
- March 2001 (Revised July 2002)
- Case
WingspanBank.com (B): Should This Bird Still Fly?
By: Sandra J. Sucher and Stacy McManus
WingspanBank.com is launched to critical acclaim, but its fate is hardly certain. Bank One's new CEO, Jamie Dimon, must decide what to do with what is now a second Web site for the bank's current and prospective customers.
View Details
Keywords:
Business Model;
Business Startups;
Customers;
Innovation and Management;
Organizations;
Complexity;
Web Sites;
Financial Services Industry
Sucher, Sandra J., and Stacy McManus. "WingspanBank.com (B): Should This Bird Still Fly?" Harvard Business School Case 601-071, March 2001. (Revised July 2002.)
- 2009
- Article
Adverse Selection in Online 'Trust' Certifications
By: Benjamin Edelman
Widely used online "trust" authorities issue certifications without substantial verification of recipients' actual trustworthiness. This lax approach gives rise to adverse selection: the sites that seek and obtain trust certifications are actually less trustworthy than...
View Details
Edelman, Benjamin. "Adverse Selection in Online 'Trust' Certifications." Proceedings of the International Conference on Electronic Commerce (2009): 205–212. (ACM International Conference Proceeding Series.)
- August 2000 (Revised November 2001)
- Case
Edmunds.com (A)
By: Stephen P. Bradley and Christina Akers
Edmund's began in 1966 as a publisher of new and used vehicle guides and grew into one of the leading third-party automotive web sites of today. This case explores how Edmunds.com gained a competitive edge using strategic partnerships and alliances, as well as careful...
View Details
Keywords:
Growth and Development Strategy;
Business Strategy;
Success;
Product Positioning;
Partners and Partnerships;
Competitive Advantage;
Auto Industry;
Information Technology Industry
Bradley, Stephen P., and Christina Akers. "Edmunds.com (A)." Harvard Business School Case 701-025, August 2000. (Revised November 2001.)
- December 2008 (Revised June 2009)
- Case
Ad Classification at Right Media
By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse...
View Details
Keywords:
Digital Marketing;
Governing Rules, Regulations, and Reforms;
Policy;
Market Participation;
Standards;
Internet and the Web
Edelman, Benjamin. "Ad Classification at Right Media." Harvard Business School Case 909-032, December 2008. (Revised June 2009.) (request a courtesy copy.)
- June 2010
- Article
The Pathologies of Online Display Advertising Marketplaces
By: Benjamin Edelman
Display advertising marketplaces place "banner" ads on all manner of popular sites. While these services are widely used, they suffer significant challenges, including weak user response and low accountability for both advertisers and web site publishers. I survey a...
View Details
Keywords:
Misleading and Fraudulent Advertising;
Online Advertising;
Cost;
Corporate Accountability;
Information Publishing;
Consumer Behavior;
Relationships;
Web Sites
Edelman, Benjamin. "The Pathologies of Online Display Advertising Marketplaces." Art. 2. ACM SIGecom Exchanges (June 2010).
- January–February 2011
- Article
Adverse Selection in Online 'Trust' Certifications and Search Results
By: Benjamin Edelman
Widely used online "trust" authorities issue certifications without substantial verification of recipients' actual trustworthiness. This lax approach gives rise to adverse selection: the sites that seek and obtain trust certifications are actually less trustworthy than...
View Details
Keywords:
Online Advertising;
Governing Rules, Regulations, and Reforms;
Policy;
Safety;
Trust;
Internet;
Search Technology;
Web Sites
Edelman, Benjamin. "Adverse Selection in Online 'Trust' Certifications and Search Results." Electronic Commerce Research and Applications 10, no. 1 (January–February 2011): 17–25.
- 30 Nov 2011
- News
Yelp's IPO Will Test the Flaws in Its Business Model
- January 2000 (Revised June 2000)
- Case
Alloy.com: Marketing to Generation Y
By: John A. Deighton and Gil McWilliams
A profitable dot com company? Alloy.com retails clothing to teens by catalog. Alloy uses a Web site to convert prospects and build community. The result is a business with the economics of a direct marketer and the market capitalization of an Internet start-up. The...
View Details
Keywords:
Marketing Strategy;
Internet and the Web;
Business and Community Relations;
Partners and Partnerships;
Customer Relationship Management;
Decision Choices and Conditions;
Business Startups;
Information Technology Industry;
Consumer Products Industry
Deighton, John A., and Gil McWilliams. "Alloy.com: Marketing to Generation Y." Harvard Business School Case 500-048, January 2000. (Revised June 2000.) (request a courtesy copy.)
- February 2002 (Revised April 2002)
- Case
Chengwei Ventures and the hdt* Investment
By: G. Felda Hardymon, Josh Lerner and Ann Leamon
Bo Feng, cofounder and principal in Chengwei Ventures, one of the first sovereign venture capital firms in China, is trying to decide on the proper business model for hdt, the product of a merger between two portfolio companies. This case discusses the best way for the...
View Details
Keywords:
Venture Capital;
Mergers and Acquisitions;
Customer Relationship Management;
Sovereign Finance;
Management Analysis, Tools, and Techniques;
Entrepreneurship;
Internet and the Web;
Applications and Software;
Markets;
Business Model;
Financial Services Industry;
China
Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Chengwei Ventures and the hdt* Investment." Harvard Business School Case 802-089, February 2002. (Revised April 2002.)
- December 2010
- Supplement
Ad Classification at Right Media — pre-class slides — supplement
By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse...
View Details
- 14 Jan 2008
- Research & Ideas
Mapping Polluters, Encouraging Protectors
Citizens, industrial polluters, and scholars do not usually see eye to eye—but that may change with a new Web site that monitors corporate environmental performance in the United States. According to the...
View Details
- June 2014
- Supplement
Ad Classification at Right Media — slide supplement (widescreen)
By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse...
View Details
- December 2010
- Supplement
Ad Classification at Right Media — slide supplement
By: Benjamin Edelman
Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse...
View Details