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- Faculty Publications (32)
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- 2007
- Article
Greedy Bidding Strategies for Keyword Auctions
By: Matthew Cary, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Claire Mathieu and Michael Schwarz
How should players bid in keyword auctions such as those used by Google, Yahoo! and MSN? We consider greedy bidding strategies for a repeated auction on a single keyword, where in each round, each player chooses some optimal bid for the next round, assuming that the...
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Cary, Matthew, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Claire Mathieu, and Michael Schwarz. "Greedy Bidding Strategies for Keyword Auctions." Proceedings of the International Conference on Electronic Commerce (2007): 262–271.
- 12 Feb 2013
- First Look
First Look: Feb. 12
http://or.journal.informs.org.ezp-prod1.hul.harvard.edu/content/60/5/1199.full.pdf+html Convergence of Position Auctions under Myopic Best-Response Dynamics Authors:Cary, Matthew, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis...
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Keywords:
Sean Silverthorne
- February 2, 2012
- Article
Is There an Optimal Degree of Sustainability?
By: Robert G. Eccles, Ioannis Ioannou and George Serafeim
Corporate sustainability is not a one size fits all concept. A successful strategy balances all business pressures.
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Eccles, Robert G., Ioannis Ioannou, and George Serafeim. "Is There an Optimal Degree of Sustainability?" Ethical Corporation (February 2, 2012), 39–43.
- January 6, 2012
- Article
Is Sustainability Now the Key to Corporate Success?
By: Robert G. Eccles, Ioannis Ioannou and George Serafeim
Keywords:
Success
Eccles, Robert G., Ioannis Ioannou, and George Serafeim. "Is Sustainability Now the Key to Corporate Success?" The Guardian (January 6, 2012).
- 28 Aug 2012
- First Look
First Look: August 28
http://www.oup.com/us/catalog/general/subject/Sociology/EnvironmentTechnology/?view=usa&sf=toc&ci=9780195397840 What Drives Corporate Social Performance? The Role of Nation-level Institutions Authors: Ioannis View Details
Keywords:
Sean Silverthorne
- 06 Jan 2012
- News
Is sustainability now the key to corporate success?
- 13 Jan 2012
- News
The Dollar Payoff from CSR and Sustainability
- 01 Sep 2012
- News
What’s the Big Idea?
and governance dimensions. Critics of the One Report concept maintain that it destroys shareholder value by diverting attention from short-term profit maximization. But Eccles and two colleagues found just the opposite. In a recent paper...
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- 15 Nov 2011
- First Look
First Look: November 15
an entrant needs to strategically choose whether to reveal its innovation by competing through the new business model or conceal it by adopting a traditional business model. We also show that the value of...
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Keywords:
Sean Silverthorne
- 22 Apr 2013
- Research & Ideas
Earth Day: Recent Research on Sustainability
lie in research by Robert G. Eccles, Ioannis Ioannou, Shelley Xin Li, and George Serafeim. Power from Sunshine: A Business History of Solar EnergyThis paper by Geoffrey Jones...
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