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All HBS Web
(1,024)
- News (106)
- Research (817)
- Events (1)
- Multimedia (2)
- Faculty Publications (575)
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- 01 Oct 2000
- News
Faculty Retirements
Robert H. Hayes An expert on industrial management and competition, Robert Hayes, the Philip Caldwell Professor of Business Administration, Emeritus, joined the HBS faculty in 1966. He has taught numerous courses and thousands of students...
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- 01 Apr 2000
- News
New Exhibit Highlights Turning Point for American Business
on display in Morgan Hall, titled "The Emergence of Modern American Business." The exhibit features large black-and-white photographs, colorful advertising cards, informative broadsides, and other memorabilia selected from the Baker...
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Nancy O. Perry
- 01 Oct 2000
- News
Internet Tsunami
system, much more so than in the United States," the New York Times (June 7, 2000) reported. Merchants, ranging from toy stores to fishmongers, pay a monthly fee to access Rakuten's e-commerce software and customer database. Merchants also enjoy low-cost View Details
- 18 Jan 2018
- News
Making a Mark in Multicultural Marketing
Sheila Marmon (MBA 1999) has built her career by breaking down barriers. The founder and CEO of Mirror Digital, a technology-enabled media and advertising company, Marmon has executed more than 350 interactive campaigns, connecting...
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- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
into one of the world's largest advertising and marketing services organizations. With revenues of around $12 billion, it comprises some of the most famous firms in advertising, marketing, and public relations. He is now positioning WPP...
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- 01 Oct 1998
- News
Short Takes
Smoking Gun When impressionable teenagers light their first cigarettes, they initiate what all too often becomes a lifelong, life-threatening habit. The vast majority of smokers begin in their teens, yet the tobacco industry has...
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Eileen K. McCluskey
- 01 Jun 1997
- News
Carla Small
the internal whispers telling her that her real love centered on children and families, however, she moved to Chicago and began a promising career as an advertising executive at Leo Burnett, Inc. "It was a great experience," Small says,...
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Linda Goodspeed
- 21 Jul 2010
- News
Mad Men, the Early Era
Related research Dare to Be Different Should You Bring Advertising Expertise in House? Improving Brand Recognition in TV Ads Step into the lobby of the Baker Library | Bloomberg Center and you’ll find an exhibit that coordinates well with...
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- 01 Feb 2000
- News
Financial Services 24/7
industry is reacting to similar challenges. As trendy financial dot-coms with huge technology and advertising budgets emerge offering everyone an equal - and inexpensive - chance to trade stock, apply for a...
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Susan Young
- 01 Mar 2007
- News
Microsoft’s Ballmer Makes His Pitch
“This is the most exciting time in the technology industry since I left Stanford Business School 26 years ago,” Microsoft CEO Steve Ballmer (Harvard ’77) told a student audience that nearly filled Burden Auditorium in early December....
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- 01 Oct 2018
- News
Advancing Opportunities for Others
person of color, when I am invited to a broad industry conference, you can count the number of people of color in the room. So we put together this conference and it has been oversubscribed every year that we've done it. And it's the most...
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Finance
- 01 Jun 2001
- News
"Unheard Voices" Brings to Light Three Centuries of American Women at Work
Trade card from 1833 advertising "Lydia E. Pinkham's Vegetable Compound." (Baker Library Historical Collections) From the time of her marriage in 1743 until her death in 1765, Sarah Chamberlain, wife of Nathaniel Chamberlain, a blacksmith...
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- 01 Dec 2007
- News
Faculty Research Online
HBS Working Knowledge is an online forum for innovation in business practice, offering a first look at new thinking from HBS faculty. Read the complete articles summarized below by visiting their Web links. Broadband: Remaking the View Details
- 01 Dec 2005
- News
Style Check
Benetton Brain Trust: After learning at the knee of his father, Luciano, Alessandro is taking the family business forward. Working for his family’s company, whose colorful sportswear and controversial advertising made it a brand of...
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- 01 Dec 2013
- News
Case Study: Citizen Buffett
Berkshire Hathaway, would no longer invest in newspapers "at any price." "Very smart people looked at Buffett's offer and wondered what he saw in the declining industry that others did not," notes Roy and Elizabeth Simmons Professor...
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- 17 Apr 2014
- News
Striking a Balance
as well as a mentor to working women, Wilson knew how difficult those challenges could be. “Diane was a great advocate of dealing with the barriers that prevent or discourage women from moving ahead,” says Silk, an authority on the economics of the View Details
- 01 Oct 2000
- News
Timothy G. Brier: The Price is Right
predicted that his expertise in the business of flight would one day take him beyond the stratosphere and into cyberspace, and to an important role in the e-commerce revolution. After working in nearly every facet of the airline industry...
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James E. Aisner
- 01 Jun 2014
- News
Faculty Q&A: The Cup Runneth Over
traditional marketing and advertising activities in conjunction with the Cup, as long as they don't impinge on the rights of the sponsors. But over the years, even as FIFA goes to great lengths to keep the Cup free of unauthorized...
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Garry Emmons
- 01 Jun 2001
- News
Point, Click, Give: Internet Fuels Philanthropic Fundraising Revolution
to “The e-Philanthropy Revolution,” a recent working paper by HBS professor James E. Austin. His study of more than 150 WEBSEs illuminates the dynamics, challenges, and strategies of this nascent industry that links potential donors to...
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- 01 Mar 2012
- News
Reinventing Radio Days
up with Pandora, which now holds more than 900,000 tracks, mostly music but also some comedy routines. Analysts expect 2011 revenues of $275 million, mainly from advertising (subscribers may also opt to pay for ad-free listening). Even...
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