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- 19 Jul 2018
- News
Research Says This Type of Video Closes More B2B Sales
- 06 Aug 2015
- News
What Salespeople Need to Know About the New B2B Landscape
- 19 Aug 2019
- News
Why “Tell Them Something They Don’t Know” Is Bad Advice in B2B Sales
- 01 Jun 2018
- News
Disrupting India’s Dental Market
opening a hospital. “I didn’t want to get into real estate,” he says. “I wanted to get into a service business.” Perhaps even more appealingly, dentistry did not depend on referrals from other doctors, which turned Indian medicine into “a View Details
Keywords:
Sasha Issenberg
- 16 Jun 2020
- News
Your Customers Have Changed. Here's How to Engage Them Again.
- 09 Jul 2019
- News
Setting Better Sales Goals with Analytics
- 02 Feb 2016
- News
Hiring Star Salespeople Isn’t the Best Way to Grow
- 25 Aug 2014
- News
You Can’t Do Strategy Without Input from Sales
- 01 Mar 2023
- News
Step Change
population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet a host of consumer...
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- 12 Apr 2023
- News
Step Change
this activity: Egypt's population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet...
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Keywords:
Julia Hanna;
entrepreneurship;
women;
venture capital;
Egypt;
developing economies;
Finance
- 06 Dec 2021
- News
Elevator Pitch: Power Sourced
grand-prize winner in the 2021 Harvard President’s Innovation Challenge, Chaku launched its first product, Nikki’s Plantain Crisps, in South Africa in 2020. For its US market approach, the company is initially employing a higher-margin,...
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- 17 Jul 2020
- News
Support System
of their harvest or the ability to move their product beyond Africa to be marketed and sold. The result? They take what they could get from the traders who showed up in the village with trucks from time to time. It is a problem Akuete and...
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Maureen Harmon
- 01 Oct 2000
- News
Linda B. Kanner: All in the Family
pleased with her dual role as a parent and a key player in getting this particular dot-com off to a running start. "I can't imagine a better place to understand the dynamics of the Internet," she says. "We've built a fairly complex site that's a combination of consumer...
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Keywords:
Julia Hanna
- 01 Jun 2017
- News
Inbox: From Das’s Desk
research has focused on various aspects of customer management in B2B contexts, including customer selection and portfolio management; managing a spectrum of customer engagements, from transactions to long-term relationships; developing...
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Das Narayandas
- 01 Mar 2017
- News
Case Study: Moment in the Sun
a large hotel chain reached out to express interest, Hoskins began to see the promise of B2B sales in the hospitality market. “They got the value right away,” says Hoskins. “It’s automatic: Your customers are healthier and getting better...
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Dan Morrell
- 10 Mar 2021
- News
Vision: A Unicorn Evolves
market fit.” In the beginning, Outreach didn’t have a pricing model: “We just kept upping the price, and people kept paying.” Yet the software, while powerful, was unstable. The team had built it quickly and on a budget, because...
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- 01 Jun 2022
- News
Case Study: Glass Half Full
can be turned into usable products. The company ships the glasses in carbon-neutral packaging, with an additional carbon offset to guarantee the product’s neutral environmental impact. The market for glassware in the United States...
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- 01 Jun 2016
- News
Case Study: On the Table
their experience, real estate, and logistics. In exchange, you can expand their product offerings and grow their customer segment. —Cindy Park (PLDA 12, 2013) Here are my quick thoughts based on years of emerging and developed market...
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- 04 Sep 2019
- News
Ask the Expert: Bounce Back
Illustration by Michael Sloan/The i Spot Illustration by Michael Sloan/The i Spot The rate at which people have been signing on to social media in the last decade had many marketers wondering if it might replace email altogether as a way...
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Jen McFarland Flint
- 15 Aug 2017
- News
The Category Kingmaker
digital transaction management. Each was a category disruptor in its industry, became the market leader, generated significant shareholder value, and provided a series of stepping stones for this energetic entrepreneur. “The principles,...
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