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- 01 Sep 2008
- News
The Levitt Brand
Business Review to Levitt, who posted his preference for the active voice, vigorous verbs, and shorter sentences in the staff bathrooms. “Someone said it was bizarre,” Levitt told USA Today. “Chacun à son goût.”; Levitt deployed that...
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- 09 Jun 2020
- News
Brands under pressure to make a stand on racism
- 01 Dec 2014
- News
Faculty Q&A: The New Brand Manager: You
Now that customers have more of a voice in the consumer-brand relationship, some brands have suffered loud criticism for recent business decisions. How can brands avoid that pitfall? I’m not sure consumer...
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April White
- 01 Dec 2023
- News
Case Study: Staking a Claim
Illustration by Nhung Lê Kate Terry (MBA 2005) knows that no one attends their fifth-grade career fair and comes home hoping to pursue a career in insurance—but that’s exactly where she wound up. “I really fell in love with it,” she says. As cofounder and CEO of...
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- 01 Dec 1997
- News
Multimedia Martha: Sharon Patrick Cooks Up A Winner
partnerships with others, like Time Warner. Martha had lots of ideas and a great sense of the possibilities of the businesses and the potential for brand building, but what was missing was a real game plan for getting there. Conversely, I...
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- 01 Jun 2023
- News
From Big Pharma to Startup
Hunter Goble (MBA 2022) did not enroll in Harvard Business School with dreams of becoming an entrepreneur. After earning his MBA, Goble intended to return to Eli Lilly to continue to work building brands and launching products. He...
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April White
- 17 Dec 2020
- News
Making Club History in Japan; Startup Accelerator Case Goes Virtual in Atlanta
backgrounds.” With more than 2,000 HBS alumni in Japan, Tanaka says the HBS Club of Japan is a critical core organization providing “inspiring, impactful, and vibrant activities as well as strengthening the alumni network.” Those View Details
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Margie Kelley
- 01 Sep 2023
- News
Global Outposts Expand HBS’s Intellectual Footprint
Since taking over as CEO of Tata Steel in 2013, T. V. Narendran had sought to transform India’s oldest steel manufacturing firm to ready it for a rapidly evolving business world. He instilled financial discipline, acquired new businesses, and launched digital...
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Jennifer Gillespie
- 01 Sep 2023
- News
Made in Italy
HBS faculty members and students visited Lamborghini’s headquarters in Bologna during the immersion to learn how the company became experts in electric car technology. Photo courtesy Lamborghini IMMERSIVE FIELD COURSES OFFERED AS ELECTIVES IN 2023 Denmark and...
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April White
- 01 Oct 1999
- News
Eight Among Many: Peter G. Harf
divisions - Coty and Lancaster - and its seven thousand employees worldwide. The Coty Division manufactures mass-market fragrances, cosmetics, and skin-care products that are available in drug and grocery stores, while the Lancaster Group markets prestige View Details
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Susan Young
- 05 Feb 2019
- News
The First Five Years: Karan Shah (MBA 2016)
our growth strategy to diversify the business portfolio. One of my key responsibilities is to ensure that everything we do has a well-documented system and process. A day at work could involve any or all of the activities I mentioned...
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- 08 Jun 2023
- News
Three Alumni Clubs Celebrate Leadership, Community, and History over Dinner
introduced the banquet's featured speaker, Marissa Solis, the senior vice president for global brand and consumer marketing at the NFL. "She's an amazing and inspirational Latino professional," says Pérez-Riera. "We had an absolutely...
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Margie Kelley
- 22 Nov 2022
- News
Merlin Entertainments Taps Scott O’Neil as CEO
Photo credit: Philadelphia 76ers; Merlin Entertainments Scott O’Neil (MBA 1998), former CEO of Harris Blitzer Sports & Entertainment, was recently named CEO of the UK-based theme park company Merlin Entertainments, the Wall Street Journal reported recently. The Journal...
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- 11 Mar 2021
- News
Leading with Heart
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Niren Chaudhary (AMP 191, 2016) has spent most of his career in restaurants, working in leadership positions at Yum! Brands and Krispy Kreme Doughnuts before becoming the CEO...
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- 01 Jan 2008
- News
Anand G. Mahindra, MBA 1981
Nature, Purpose, and Practice of the Movie Business, by David Mamet “My penchant is for building brands that find a place in the customer’s mind and for developing businesses that live or die by how well they connect with the consumer.”...
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- 01 Dec 2022
- News
Full Court Press
decades thereafter, the NBA’s activity on the continent focused on grassroots development. Its international Basketball Without Borders program, which launched in Africa in 2003, featured athletic development and training as well as...
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Dan Morrell
- 01 Aug 1998
- News
High Honors
up poor in a single-parent home in Brooklyn during the Great Depression, such success could not have seemed within reach. After graduating from a vocational high school, Dunn went to work for the Pennsylvania Railroad. In 1947, he joined the Marine Corps Reserves and...
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- 12 Mar 2021
- News
My Favorite Case
four to one. When another premium brand lowers its wholesale price in an attempt to stimulate sales, Heublein’s president decides to increase the price of Smirnoff and put the additional revenue into advertising. This case taught me that...
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- 01 Apr 2002
- News
Dean Clark Visits Alumni in Europe
Dean Clark Visits Alumni in Europe In January, Dean Kim B. Clark traveled to Paris, London, and Frankfurt to update HBS alumni on the Schools European Research Initiative as well as on key activities back at Soldiers Field. His stop...
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