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- 17 Jul 2020
- News
Support System
In Africa, shea butter is sometimes known as “women’s gold.” Used for everything from skin care to stretch marks to diaper rash, it’s a go-to product in high demand. And it offers employment opportunities for women willing to survey...
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Maureen Harmon
- 01 Sep 2014
- News
All For One
community, people can align themselves around a shared sense of purpose,” says Hill. Such was the case with Luca de Meo, who became head of marketing for Volkswagen (VW) in 2010. When he surveyed the landscape internationally, de Meo...
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- 01 Dec 2015
- News
Alumni and Faculty Books for December 2015
illuminating graphics to guide readers in conceiving, designing, building, testing, and scaling up the ideal business for them. The Career Playbook: Essential Advice for Today’s Aspiring Young Professional by James M. Citrin (MBA 1986) (Crown Business) This book is...
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- 28 May 2019
- News
INK: Maker’s Manual
Since cofounding the online product discovery platform The Grommet in 2008, Jules Pieri (MBA 1986) has enjoyed a front-row seat to the launch of 3,000 consumer products—including household names like Fitbit, SodaStream, and S’well. From...
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Jen McFarland Flint
- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
the more general reader interested in national parks. The Health Care Consumer’s Manifesto: How to Get the Most for Your Money by Deborah Dove Gordon (MBA 1999) Praeger Health care consumer policy expert Deborah Gordon offers a guided...
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- 01 Jun 2006
- News
A Capital Asset
people. When Cohen visited Nairobi to survey the damage, she found the embassy site a “tangled, chaotic mess,” with stairs that ended in midair and entire floors blown open to the elements. SaysCohen, “The bombings were horrific. The...
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- 01 Jun 2012
- News
Made in the USA
survey cited specific actions their companies had implemented to remain competitive. The majority had taken steps such as improving worker training, investing in technology, growing exports, and expanding to new markets. Among the...
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- 16 Sep 2015
- News
Built for Speed
restaurant Sonic—FirstBuild spent $600 to do a Google survey to gauge interest and then put out a design challenge to the FirstBuild community, collecting 29 ideas. Eventually, they’ll take the winning model to a crowdfunding platform to...
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- 01 Jun 2022
- News
Blissful Thinking
When Arthur Brooks was interviewing for his job, longtime HBS professor Len Schlesinger asked him, “What can you teach that really only you can teach—and that we need and don’t have?” Brooks responded that he’d been hearing about data on HBS graduates decades after...
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Dan Morrell; illustration by Dan Winters
- 01 Oct 1997
- News
Doing Something Real
were academic. What excited most of us, I think, was the prospect of doing something real. Twenty-five years later, better than half the respondents to our class survey answered "Yes" when asked, "Do you consider yourself an...
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Andrew Tobias (MBA '72)
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
Edited by Margie Kelley Alumni Books The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution By Joel Bines (MBA 1999) McGraw-Hill Armed with computers, tablets, smartphones, and...
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- 01 Jun 2020
- News
How Sports Should Use Its Timeout
building. And I think in the long run, that'll be a great thing for the industry. Dan: Most Americans in surveys have said that they don't think sporting events should have crowds without more testing, or even a vaccine. What do you think...
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- 01 Sep 2013
- News
Who Are We?
business I've ever operated," says Whiteside, surveying a herd of Aberdeen Angus and Red Devon cattle from the cab of a 1992 Ford pickup with an odometer topping 143,000 miles. "For one thing, it involves nature, which you can't control....
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- 26 Aug 2020
- News
What the Climate Change Movement Can Learn from the Pandemic
basically doing nothing else except for fighting the pandemic is pretty amazing. And specifically where that comes from, we think about carbon footprints in four categories, at least at the consumer level: travel, food and drink,...
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- 01 Sep 2004
- News
Promise & Perils
the local level, and typically filled rural niches for consumer goods. At their peak in the early 1990s, an estimated 19 million TVEs operated across the country. By contrast, the SOEs were controlled by various government ministries at...
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- 01 Mar 2016
- News
Alumni and Faculty Books for March 2016
is a myth, and how eliminating options leads to more choice. In the Spirit of Napa by Jennifer Raiser (MBA 1990) (Assouline Publishing) Rasier surveys Napa’s great local culinary establishments, legendary wine pioneers and cult labels,...
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- 25 Aug 2022
- News
September 2022 Alumni and Faculty Books
Edited by Margie Kelley Alumni Books The Juneteenth Story: Celebrating the End of Slavery in the United States By Alliah L. Agostini (MBA 2009); Illustrated by Sawyer Cloud becker&mayer! Kids On June 19, 1865—more than two years after President Lincoln’s Emancipation...
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- 01 Jun 2019
- News
City on a Hill
On a chilly November afternoon in Harlan County, a struggling former mining hub on the edge of the Eastern Kentucky Coalfield, Geoff Marietta (MBA 2007) surveys the bustling village he has helped build. Marietta is executive director of...
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- 01 Jun 2016
- News
How Do We Win the Cyberwar?
users control of other computers remotely is priced as low as $20. And business is booming. A PricewaterhouseCoopers survey found that global security incidents rose 38 percent in 2015—the biggest jump in the survey’s 12-year history....
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Dan Morrell; illustrations by Victo Ngai
- 01 Oct 1996
- News
Leading In a New Era
arrival at LC in 1994 that the company had done relatively little consumer research, he immediately launched an intensive survey of customer needs. He also performed an asset inventory of the entire...
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Nancy O. Perry