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All HBS Web
(1,057)
- News (117)
- Research (774)
- Events (11)
- Multimedia (4)
- Faculty Publications (435)
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- 01 Sep 2018
- News
Case Study: A Good Fit
question for Bulletin readers in 2016 went to the issue of pricing: Eldercare and EAP benefit offerings tend to charge according to a per-employee, per-month (PEPM) pricing, often $0.30 or less. Should Wellthy adopt this standard structure—or View Details
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Jen McFarland Flint
- 01 Dec 2009
- News
Alumni Books
The Differentiated Workforce: Transforming Talent into Strategic Impact by Brian E. Becker, Mark A. Huselid, and Richard W. Beatty (MBA ’81) (Harvard Business Press) Many companies spend too much time and money on low performers while...
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- 01 Sep 2010
- News
Dare to be Different
to do something extraordinary and every other brand in the market simply emulates it, those other brands lose, the marketplace loses, consumers lose, and you end up destroying value for everyone. So differentiation is not a formula....
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- 01 Feb 2001
- News
Books
three factors that differentiate growth strategies that succeed from those that fail. In Unchained Value: The New Logic of Digital Business, Internet expert Mary Cronin argues that corporations will fail at e-business as long as they...
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- 01 Mar 2017
- News
Case Study: Moment in the Sun
be leaving money on the table not just in the short term but permanently,” he says. Should Ario stick to hospitality and own the market, or shine its light on new ground? The Answers: If a land grab is expected, then owning a segment or niche with strong attachment...
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Dan Morrell
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
mature brands such as Tide, which was developed in 1946 as the country's first synthetic laundry detergent. Today, Tide is available in dozens of differentiated product offerings around the world, including Tide with Bleach, Clean Rinse...
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- 01 Sep 2010
- News
Letters to the Editor
international banking, I am familiar with “the old shell game” of tax evasion via the transfer pricing mechanism. Differentiating between tax avoidance and tax evasion in this area is often very difficult indeed. But very big money is...
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- 01 Jun 2010
- News
Michael Depatie
differentiated product in a commoditized business, even if it’s becoming less so through competition. Some of the stuff we do is fun, and whimsical, so it makes good copy. The media reports on our tall beds for tall people, our “Guppy...
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- 01 Feb 2000
- News
Jerry Shafir: A Simmering Success Story
friends and classmates and gave the company added credibility with existing customers. But Shafir notes, "It also put us on the screen for our competitors." Kettle Cuisine's competitive advantage, says Shafir, comes from its ability to View Details
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Deborah Blagg
- 01 Mar 2007
- News
Security Chief
executing the company’s core strategy: using technology to differentiate GE’s products in the marketplace. At an estimated $30 billion globally for high-tech security products, it’s a market with plenty of room for growth. Parker is...
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- 16 Dec 2020
- News
A Creator in the Era of Disruption
granted. Morrell: Alex Lazarow says this focus on deep impact differentiates frontier startups from their California counterparts. Lazarow: In Silicon Valley, less than 20% of unicorns are in industries like financial services, health...
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- 07 Sep 2021
- News
Increasing Access and Expanding Opportunity
differentially true for groups that are underrepresented in our applicant pool—those from low socioeconomic backgrounds, underrepresented minorities, and women. This is one reason why we have a focus on financial accessibility and...
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Jennifer Gillespie
- 01 Apr 2000
- News
A Place in the Sun
planet." "There are certain images that come up with five-star service that I just don't like: telephones, swimming pools, valet service," Evanson says from his 500-acre island. "It's a way of differentiating our product, which is...
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Julia Hanna and Garry Emmons
- 01 Mar 2005
- News
In the Blood
that of Kentucky’s established breeding farms, some of which managed over forty stallions. Clay adopted a boutique approach to guarantee personal service for both the owners and their horses, and serve as a point of differentiation to...
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- 01 Jun 1999
- News
Where Main Street Meets Wall Street
fund sector, today is undergoing substantial transformation, thanks to the Internet's growing reach. Unlike other areas of Internet commerce, such as online bookstores, where the cost of merchandise is roughly equivalent to in-store prices, Jay Light underscores the...
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Garry Emmons
- 01 Jun 2004
- News
Luxe Redux
significant consumer demand for highly differentiated products of a particular origin and formulation, says Godiva’s Koen. That preference has spread to other goods, including artisanal chocolate. Introducing Godiva’s G Collection, a...
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- 01 Sep 2016
- News
The Taxi Wars of Jakarta
hiring to anyone currently driving for the competition. To clinch the deal, he appealed to his countrymen’s sense of national pride in supporting an Indonesian company. The video was not widely well received, but the overall approach could be a strong View Details
- 01 Mar 2008
- News
Innovation, Inc.
this perspective. While the fashion business was not an unknown concept, it was new to India, and early Indian high-end designers sought legitimacy and acceptance by avoiding avant-garde styles, instead creating luxurious, opulent fabrics that View Details
- 01 Apr 2000
- News
Getting the Message
currently spending the bulk of their money outside the Internet media market. WPP's Sorrell notes that "in the last twelve months, branding has become more important than ever, because it provides a way to differentiate all the new...
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Susan Young
- 01 Dec 2015
- News
Alumni and Faculty Books for December 2015
Culture by Dee Ann Turner (AMP 176, 2009) (Elevate) Businesses are built by growing relationships with customers, and culture is created by the stories those relationships tell. Two of a business’s most important differentiators are its...
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