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- 01 Dec 2019
- News
Making Eco Easy
vision.” Each $2 tablet makes 20 ounces of nontoxic solution that has proven cleaning power. “One of the goals is to make sure that our products perform well in third-party independent testing, and we’re excited that they have matched or exceeded the View Details
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Jennifer Gillespie
- 01 Jun 2005
- News
Marked Managers
and at creating relationships with customers. They developed expertise-based efficacy around the company’s product. How did those imprints influence the careers of these young managers? When people left those companies, they were likely...
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- 01 Oct 1997
- News
Antitrust in Historical Perspective
enforcement is more casual and selective than in the United States and Europe. Even so, the most telling tribute to the wisdom and efficacy of the American antitrust system has been its widespread emulation abroad. The task of defining...
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Thomas K. McCraw and Richard S. Tedlow
- 01 Apr 1997
- News
Manager's Notebook
the same experience and credentials?" Analyzing the content and efficacy of roughly three hundred one-minute pitches, the researchers found that certain words and phrases could be used as signaling devices to create an impression of...
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Judith Ross
- 06 Mar 2019
- News
Making Sabbaticals Mainstream
of the experience I had on my sabbatical led me to believe that I wanted to spend a year really giving of my time, and so I went to work with a nonprofit, whose board I had been on for the past five years, that did academic, rigorous assessments of the View Details
- 01 Mar 2015
- News
Alumni and Faculty Books for March 2015
individuals. Entrepreneurial Spirits: Through the Seventeen Success Principles of Napoleon Hill by Poly Emenike (OPM 38, 2009) (The Napoleon Hill Foundation) A testimonial to the efficacy of the principles of Napoleon Hill (1883-1970), an...
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- 31 Mar 2023
- News
How Can We Solve the Teacher Shortage Crisis?
road. JF: There's been a lot of discussion about the efficacy of online learning and remote learning, Zoom teaching. And you're delivering Reach to your students—not to their students, but to your students—on a remote platform, all...
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- 02 Aug 2018
- News
Can Marketing Help Halt the Heroin Epidemic?
Now some have criticized the efficacy of campaigns like the one that you ran with the Georgia Meth Project saying that it's very difficult to prove success and to attribute success to particular ads. How do you measure success? Langford:...
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- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
the availability of critical resources, and the efficacy of both pharmaceutical and non-pharmaceutical interventions. The company has created a set of free publicly available visual analytic dashboards. "The algorithms highlight the...
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