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Show Results For
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All HBS Web
(4,485)
- People (6)
- News (873)
- Research (2,650)
- Events (8)
- Multimedia (30)
- Faculty Publications (1,646)
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- 16 Dec 2014
- News
The Power of Market Creation
- 01 Mar 2012
- News
FIELD 2: Global Intelligence
a new concept for a product or service for global partner organizations around the world. In January, they spent a week in the region conducting market research and meeting with the organization to refine...
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- 26 Sep 2014
- News
How to market brand Beyoncé
- 01 Sep 2006
- News
Marketing Giant Ted Levitt Remembered
SCHOLAR, WRITER, TEACHER: Levitt, in a photo from 1983. His research tranformed the study and practice of marketing. The HBS community lost a legendary member of its faculty June 28 when marketing expert Theodore (“Ted”) Levitt died at...
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- 25 Apr 2011
- News
Learn the tactics needed to break into emerging markets
- 01 Jun 2015
- News
Exploring Global Business Practices
today’s classrooms reflect our global society. In the MBA Program, all students in the first year get hands-on exposure to organizations in emerging markets through the January module of the FIELD (Field...
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- 01 Jun 2012
- News
Think Locally, Act Globally
Issue Focus: The Global Manager Mittal Issue Focus: The Global Manager Around the World They Call Him Mr. China Bringing Global Back Home In 1976, in India’s Punjab region,...
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- 27 Mar 2014
- News
From Marx to Marketing
play in helping the former Soviet states become integrated into the global economy. Vlachoutsicos would become a key player in that process. Beginning as far back as 1956, as a partner at his family business Ch. Vlachoutsicos Enterprises,...
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- 01 Jun 2007
- News
Students Top Marketing Contest
In January, Melissa Lau, Yanlin Liu, and Deena Malkina (all HBS ’08) took home top honors in Rice University’s seventh annual Marketing Case competition, besting student teams from nine other business schools, including Kellogg, Stanford,...
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- 01 Oct 2000
- News
Mario A. Corti: Global Reconnaissance
economic battlefield, emerging markets like Russia -- where Nestlé is active -- represent valuable new territory for the highly competitive consumer foods business. Nestlé, the world's largest packaged-food company, has always emphasized...
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Garry Emmons
- 11 May 2015
- News
How Emerging Markets Can Finally Arrive
- 15 Apr 2017
- News
Bringing Markets to Myanmar
Dan Morrell: Talk to me about the situation that you saw when you walked into Myanmar. What was the state of the country? What were the signals that were coming from government at that point? David Brunell: Interesting question. I flew into Myanmar in July 2015. View Details
- 02 Mar 2015
- News
To Market, To Market
building an agricultural and market infrastructure in places—like parts of Nepal, Romania, Haiti, and Guatemala—where little or none has previously existed. “The way we do this is through value-based development, where we engage farmers...
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- 01 Jun 2015
- News
Learning from Global Immersion Experiences
in a global arena.” Although security concerns limited students’ ability to move freely at several points in their stay, some were able to work around restrictions by involving hotel workers in their market...
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- 05 Jul 2010
- News
Marketing strategies for growth in China
- 05 Mar 2012
- News
What the U.S. Has in Common with Emerging Markets
- 01 Sep 2023
- News
Global Outposts Expand HBS’s Intellectual Footprint
for faculty members or help them pursue a particular avenue of inquiry across regions. More recently, the responsibilities of HBS global outposts have expanded to include helping to facilitate student immersions in a variety of View Details
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Jennifer Gillespie
- 01 Jun 2009
- News
Dispatches from the Global Classroom
cross-cultural learning aspect to it that you can’t duplicate in the classroom, which is very much a part of being a global business school. That doesn’t mean putting a U.S.-born student in the Paris office of Goldman Sachs. It’s...
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- 01 Mar 2012
- News
1st-Year MBAs Learn from Global Partners
Market Research: Forty-two MBA students traveled to Accra, Ghana, where this team spent time at a local market. The world became HBS students’ classroom in January as the entire first-year class spent a week learning hands-on what it...
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