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- 01 Apr 2024
- News
Navigating the Mood of Customers Weary of Price Hikes
- 01 Sep 2005
- News
Perfection’s Price
emphasize a shopping experience that includes spacious aisles, comfortable seating throughout the store, sophisticated climate control because their customers “tend to get warmer faster,” larger dressing rooms and mirrors, and a sales...
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- 01 Mar 2016
- News
Faculty Q&A: Price Check
application in an industry with the most room for improvement. Online retail, particularly online fashion, definitely fit the bill. Why is fashion a good place to focus? The industry faces several challenges that many other retailers don’t. There is quite a bit of...
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- 01 Sep 2008
- News
Stanford Lets Students Customize
Analytical Thinking. Students also get one-on-one advice from senior faculty who help them customize a plan of study. Customization is a cornerstone of the new program, which permits students to tailor their...
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- 25 Feb 2020
- News
Pricing Policies That Protect Your Brand
- 30 Apr 2013
- News
Price Matching Criticized From Wal-Mart to Toys ‘R’ Us
- 23 Jan 2020
- News
Digital Transformation’s Emerging Effect on Customer Expectations
- 16 Sep 2015
- News
Rethink pricing to create shared—and expanded—value
prices, everyone benefits.” Pricing sends a loud message, and missteps can bring swift retribution from consumers, as when Bank of America tried to charge a $5 monthly debit card fee. Gourville outlines five View Details
- 26 Jul 2010
- News
Yes, You Can Raise Prices in a Downturn
- 01 Apr 2002
- News
Stocking Up Can Build Customer Value
customer's expected value of a transaction - the difference between the price the customer is willing to pay and the store's price (the magnitude of the perceived "bargain"),...
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- 21 Jul 2013
- News
Smartphone Boom Ending as Price Drop Hits Apple
- 01 Jun 2018
- News
The Evolution of Modern Pricing Models
pricing models? DN: It all boils down to customer insights—and then choosing your offline strategy to conform to what you’re learning from your consumers online. But I think the answer is that incremental...
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- 01 Oct 2000
- News
Timothy G. Brier: The Price is Right
Continental -- Brier went dot-com in 1998. He cofounded and became president of Priceline Travel, a division of Priceline.com, the e-commerce company that enables its customers to name their own low price...
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James E. Aisner
- 08 Nov 2021
- News
As Online Car Shopping and Prices Surge, CarGurus Rides the Wave
- 14 Jun 2013
- News
Auto-Repair Shops Tend to Overcharge Women, Except When They Don't
- 12 Sep 2018
- News
Preferring to read print over digital books
- 04 Dec 2010
- News
Gregg Steinhafel has faced up to many challenges as Target CEO
- 12 Aug 2018
- News