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All HBS Web
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- Research (1,782)
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- Multimedia (7)
- Faculty Publications (1,171)
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Evelyne White
the model is more local than expected and that it's working in small and medium markets. Getting to a strong brand awareness and consideration level will be cheaper and easier in these markets, which will be critical for local business....
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Jeremy Andrus
now is managing growth and our increasing organizational complexity. Last year was very active: we opened an office in Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to build our View Details
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Rocio Parra
term, I'm looking forward to working in an operational role where I get to share in the management of a brand and strategy execution. I look forward to both the analytical and creative aspects of my job as...
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Keywords:
Retail