Filter Results
:
(70)
Show Results For
- All HBS Web (94)
- Faculty Publications (11)
Show Results For
- All HBS Web (94)
- Faculty Publications (11)
Sort by
- 11 Feb 2020
- Sharpening Your Skills
10 Rules Entrepreneurs Need to Know Before Adopting AI
messaging in marketing. Given the hype around AI that has raised everyone’s curiosity, an AI-forward positioning might be an effective strategy to get a first meeting. However, when it comes to actual buying decisions, customers do not...
View Details
Keywords:
by Rocio Wu
- 21 Nov 2019
- Research & Ideas
Do TV Debates Sway Voters?
Intense preparation helped Hillary Clinton command the podium in her first debate with Donald Trump in September 2016—the most-watched presidential debate in US history. In one of the debate’s most memorable moments, Clinton called out...
View Details
Keywords:
by Danielle Kost
- 03 Oct 2005
- Research & Ideas
The Box Office Power of Stars
such, from the perspective of the trader, the market works much like any other stock exchange. Movies have an initial public offering once the project first takes shape, and traders can buy, sell, cover, and short stocks just as they can...
View Details
- 22 Aug 2005
- Research & Ideas
The Hard Work of Failure Analysis
psychological biases and errors that reduce the accuracy of human perception, sense making, estimation, and attribution.1 These can hinder the human ability to analyze failure effectively. People tend to be more comfortable attending to...
View Details
Keywords:
by Amy Edmondson & Mark D. Cannon
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
one’s pre-tenure years when the opportunity cost of time seems especially high,” he writes. Colleague David A. Moss concurs. “The first priority should always be to identify truly important problems to work on,” says Moss, the Paul Whiton...
View Details
- 28 Jan 2013
- Research & Ideas
Helping Yelp Create More Accurate Reviews
history of reviews to identify factors considered by reviewers—the accuracy of a reviewer can be determined, for example, by studying how far that person's opinions stray from the long-running average of the restaurants they review. The...
View Details
- 24 Jul 2018
- First Look
New Research and Ideas, July 24, 2018
https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=54727 forthcoming Journal of Applied Psychology Worthy of Swift Trust? How Brief Interpersonal Contact Affects Trust Accuracy By: Schilke, Oliver, and Laura Huang Abstract—Organizational...
View Details
Keywords:
Dina Gerdeman
- 06 Feb 2006
- What Do You Think?
Should CEOs of Public Companies Offer Earnings Guidance?
Summing Up Based on some of the most thoughtful comments to any of these columns, one might conclude that acceptable earnings guidance by CEOs should take on new forms. Let's first consider the pros and cons, then some research, then some...
View Details
- 05 May 2003
- Research & Ideas
How Bank of America Turned Branches into Service-Development Laboratories
configured as "traditional centers," familiar-looking branches that provided conventional banking services, though often supported by new technologies and redesigned processes. The group unveiled its first redesigned branch—a...
View Details
- 11 Nov 2013
- Research & Ideas
A Smarter Way to Reduce Customer Defections
targeting efforts. The First Cut Customer attrition is a widespread problem that affects firms in a variety of industries. For example, US credit card providers often deal with annual churn rates of about 20 percent, and mobile phone...
View Details
- 20 Jun 2016
- Research & Ideas
When Predicting Other People's Preferences, You're Probably Wrong
be less likely to predict that John also enjoys conducting social science research at Harvard. FIVE EXPERIMENTS The researchers conducted five studies to determine when and why people assume that others are incapable of liking dissimilar things. In the View Details
- 21 Apr 2003
- Research & Ideas
Are Crummy Products Your Next Growth Opportunity?
How's this for a mission statement: We make crummy products for non-consumers. But if you think that's the idea for an "F" paper in business school, you haven't been paying attention to success stories ranging from Henry Ford's View Details
Keywords:
by Sean Silverthorne
- 27 Feb 2013
- Research & Ideas
Sidetracked: Why Can’t We Stick to the Plan?
avoid getting sidetracked in the future. Forces from within are factors that reside in both our minds and our hearts, and exist because of the very nature of being human. We will explore the accuracy (or lack thereof) of our beliefs about...
View Details
Keywords:
Re: Francesca Gino
- 09 May 2018
- Research & Ideas
A Simple Way for Restaurant Inspectors to Improve Food Safety
factories in the US,” Toffel says. Timing is everything Previous research showed that the accuracy of third-party audits is affected by factors such as the inspector’s gender and work experience. Ibáñez and Toffel wanted to look at the...
View Details
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
technologies. Lesson 1: Use Technology To Create An Immediate, Tangible Benefit For The Consumer. If consumers don't see how technology is going to help them, they often assume that it's going to be used against them. When UPC scanners were View Details
- 29 Sep 2003
- Research & Ideas
Pride Goeth Before a Profit
to employees' identity and self-worth. Caring About Accuracy Dave Thompson was appointed a measurement technician at El Segundo, CA-based Unocal's Van, TX, oil field in 1993. He was responsible for making sure that the amounts of oil and...
View Details
Keywords:
by Theodore Kinni
- 19 Mar 2006
- Research & Ideas
Unlocking Your Investment Capital
Business Review, Merton, a Nobel laureate, urges senior corporate executives and boards to view derivative applications not just as tactical measures but as strategic tools that convey competitive advantage. A first step is distinguishing...
View Details
- 12 Sep 2016
- Research & Ideas
What Brands Can Do to Monitor Factory Conditions of Suppliers
Uncovering Bad Factories All three studies were made possible by a social auditing company providing Toffel with data on more than 40,000 inspections in 66 countries that its auditors had conducted over several years. The first study,...
View Details
Keywords:
by Michael Blanding
- 15 May 2020
- Research & Ideas
Find Your Pragmatic Path through Radical Uncertainty
Reprinted with permission from CommonWealth Magazine, which first published this article. These are times that none of us have seen before. Amid the radical uncertainty of the coronavirus pandemic, fear has reared its ugly head medically,...
View Details
- 09 Jan 2014
- Research & Ideas
Excerpt: ’Fortune Tellers’
claim to systematic scientific insight. This book describes the first generation of economic forecasters and the methods they created to predict the future of the economy. The forecasting field was initially developed by entrepreneurs...
View Details
Keywords:
by Walter A. Friedman