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Show Results For
-
All HBS Web
(672)
- News (146)
- Research (400)
- Events (13)
- Multimedia (10)
- Faculty Publications (289)
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- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
calculated so that directional recommendations can be made. 'What if' analysis or simulations: A small number of marketing plans are considered by simulating their effects on sales and profit. The best plan can then be chosen from this set. Formal optimization: An...
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by Sean Silverthorne
- 28 Jul 2015
- First Look
First Look: July 28, 2015
begin by analyzing restaurant reviews that are identified by Yelp's filtering algorithm as suspicious or fake-and treat these as a proxy for review fraud (an assumption we provide evidence for). We present four main findings. First,...
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Carmen Nobel
- 26 May 2015
- First Look
First Look: May 26
case examines an exciting new approach to health care that will help care providers identify when hospice services are the appropriate type of care for patients. The company, Medalogix, already has a product on the market that uses a proprietary View Details
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Sean Silverthorne
- 08 Nov 2010
- Research & Ideas
How to Fix a Broken Marketplace
without an assignment at all. And many of those who did receive their first choices were unhappy because their choices were strategic, rather than honest. Roth and his colleagues recommended two design algorithms that were essentially...
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- 17 Jan 2017
- First Look
First Look at New Research: January 17
behavioral indicator of liking. We trained a natural language processing algorithm as a “follow-up question detector” that we applied to our speed-dating data (and can be applied to any text data to more deeply understand question-asking...
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Sean Silverthorne
- 28 Oct 2015
- Research & Ideas
A Dedication to Creation: India's Ad Man Ranjan Kapur
Now you have programmatic buying; the algorithm does all that. There is no comparative advantage in media buying anymore. So suddenly you need an engineering mind, you need a data-analytics mind, and you need the data scientists who work...
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- 03 May 2011
- First Look
First Look: May 3
computational algorithmic problem. Participants were divided into two groups with identical skills distributions and exposed to the same competitive institutional setting. The "sorted" group was composed of individuals who...
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Sean Silverthorne
- 12 Mar 2013
- First Look
First Look: March 12
bottleneck. Historically, prize-based contests have had striking success in attracting unconventional individual who can overcome difficult challenges. To determine whether this approach could solve a real big-data biologic algorithm...
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Sean Silverthorne
- 15 May 2018
- First Look
New Research and Ideas, May 15, 2018
understanding of factors beyond prediction accuracy—such as transparency and perceived fairness—that managers need to consider when deciding which predictive algorithm to deploy. The class discussion also helps students appreciate the...
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Dina Gerdeman
- 13 Dec 2016
- First Look
December 13, 2016
rather than burying them in fine print, makes them less likely to be broken; 4) Should we make our algorithms discrimination aware? To ensure fairness, designers need to track how race or gender affects the user experience and set...
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Carmen Nobel
- 07 Jun 2011
- First Look
First Look: June 7
respond? The business ran on a radically new model in which a stable of 10,000 freelance contributors supplied content, the Internet's search engines brought it 75 million readers each month, and advertising generated revenue. It took the guesswork out of content...
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Sean Silverthorne
- 01 Mar 2011
- First Look
First Look: March 1
Duke KominersHarvard Business School Case 911-033 Describes a wallet maker's application of seven Internet marketing technologies: display ads, algorithmic search, sponsored search, social media, interactive content, online distributors,...
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Sean Silverthorne
- 29 Jan 2019
- First Look
New Research and Ideas, January 29, 2019
our ability to generalize findings in organizational research. Download working paper: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=55546 Intelligent Artificiality: Algorithmic Microfoundations for Strategic Problem Solving By:...
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Dina Gerdeman
- 22 Aug 2011
- Research & Ideas
Getting to Eureka!: How Companies Can Promote Creativity
of 20 people, competing against each other to solve a complex algorithmic engineering problem. In each room, only 5 participants were declared winners. Rather than sort participants into rooms based on their inherent skills, however, the...
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by Michael Blanding
- 29 May 2018
- First Look
New Research and Ideas, May 29, 2018
algorithm using Google Streetview), we find that gentrifying neighborhoods tend to have growing numbers of local groceries, cafés, restaurants, and bars, with little evidence of crowd-out of other types of businesses. For example, the...
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Dina Gerdeman
- 20 Nov 2000
- Research & Ideas
Moving from Supply Chains to Supply Networks
competitive advantage.EE: How is Managing the Supply Chain: The General Manager's Perspective unique from other supply chain programs offered in recent years? Shapiro: Traditionally, the supply chain has been taught at the level of View Details
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by Staff
- 08 Oct 2013
- First Look
First Look: October 8
algorithms and statistical analysis to detect problems such as leaks, bursts, and faulty equipment within a water utility's infrastructure. Such problems caused significant water and energy loss at many utilities, led to service...
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Sean Silverthorne
- 12 Jul 2020
- Book
The Harvard Business School Faculty Summer Reader 2020
the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World For the first time in 100 years, new technologies such as artificial intelligence are causing firms to rethink their competitive strategy and organizational...
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by Staff
- 08 Apr 2014
- First Look
First Look: April 8
Lee, Charles M.C., Paul Ma, and Charles C.Y. Wang Abstract—Applying a "co-search" algorithm to Internet traffic at the SEC's EDGAR website, we develop a novel method for identifying economically related peer firms. Our results...
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Sean Silverthorne
- 14 May 2013
- First Look
First Look: May 14
click-through rates for non-paid algorithmic links and an 85% increase in click-through rates for paid advertising listings of competing online travel agencies. Moreover, the exclusive integration of search engine services into search...
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Sean Silverthorne