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- All HBS Web (256)
- Faculty Publications (56)
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- 16 Aug 2016
- First Look
August 16, 2016
of physician-MBAs. Publisher's link: https://pubwww.hbs.edu/faculty/Pages/item.aspx?num=51465 August 2016 PLoS ONE The Effect of Background Music in Shark Documentaries on Viewers' Perceptions of Sharks By: Nosal, Andy, Elizabeth A. Keenan,...
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Sean Silverthorne
- 14 Nov 2017
- First Look
New Research and Ideas: November 14, 2017
Benjamin Abstract—I present the institutions and incentives of online reviews, including attracting initial reviews, assuring truthful reviews of genuine experiences, and avoiding inflated or deceptive reviews. I also explore the competition and View Details
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Carmen Nobel
- 23 Oct 2007
- First Look
First Look: October 23, 2007
Review 49, no. 1 (fall 2007) Abstract The largely erroneous perception that breakthroughs are impossible to predict arises from the tendency to focus on just the breakthroughs while ignoring the iterative process of invention and its...
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Sean Silverthorne
- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
framing alters perceptions of (in)completeness, making intermediate progress seem less complete. In turn, these feelings of incompleteness motivate people to persist until the pseudo-set has been fulfilled. Publisher's link:...
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Carmen Nobel
- 04 Dec 2012
- First Look
First Look: December 4
applications available on it. Our model is based on the observation that even if users prefer application variety, applications often also exhibit direct network effects. When there are direct network effects, users prefer to consume the...
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Carmen Nobel
- 05 May 2015
- First Look
First Look: May 5
of naïve idealism, one of naïve cynicism, and an emerging era of rugged idealism. We explain how the role of the corporate leader and society's perceptions of this role have changed and how leaders may now be able to create shared value...
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Carmen Nobel
- 13 Jan 2009
- First Look
First Look: January 13, 2009
Author:Bettina Klaus Abstract We consider one-to-one matching markets in which agents can either be matched as pairs or remain single. In these so-called roommate markets, agents are consumers and resources at the same time. We...
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Martha Lagace
- 10 Jun 2014
- First Look
First Look: June 10
diverged from their American counterparts in using public relations strategies not only to contain fallout from criticism, but also as opportunities for changes in corporate culture aimed at promoting a positive bond with consumers based...
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Sean Silverthorne
- 10 Oct 2017
- First Look
First Look at New Research and Ideas, October 10, 2017
Abstract—We investigate how the scientific community's perception of a scientist's prior work changes when one of his articles is retracted. Relative to non-retracted control authors, faculty members who experience a retraction see the...
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Sean Silverthorne
- 21 Feb 2017
- First Look
First Look at New Research: February 21
executives, middle managers, and sales people from companies across a variety of industries. The survey focused on questions about how well their companies’ strategies informed six critical elements of their sales approaches. The results indicate a big gap between the...
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Carmen Nobel
- 12 Feb 2019
- First Look
New Research and Ideas, February 12, 2019
study how transparency into the levels and changes of relative sustainability performance affects consumer choices. Our work considers two forms of transparency: process transparency, in which customers receive information about the...
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Dina Gerdeman
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
health-economics literature has done a better job documenting consumer-choice mistakes in insurance and treatment choices than explaining why those mistakes occur, it is clear that we should not ignore these mistakes in our analyses. We document evidence showing that...
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Sean Silverthorne
- 17 Jan 2017
- First Look
First Look at New Research: January 17
infrastructure and ready talent, and an underdeveloped consumer market. Some innovators, however, have succeeded by building franchises to serve poorer consumer segments; tapping the vast opportunity...
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Sean Silverthorne
- 25 Jan 2011
- First Look
First Look: Jan. 25
PublicationsThe Strategic Use of Brand Biographies Authors:Jill Avery, Neeru Paharia, Anat Keinan, and Juliet Schor Publication:Research in Consumer Behavior (forthcoming) Abstract We introduce the concept of a brand biography to...
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Sean Silverthorne
- 03 Mar 2009
- First Look
First Look: March 3, 2009
search affiliated sellers (stores). There are three motives for diverting search (i.e., inducing consumers to search more than they would like): 1) trading off higher total consumer traffic for higher...
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Martha Lagace
- 05 Aug 2008
- First Look
First Look: August 5, 2008
Authors:Sharon Horsky, Steven C. Michael, and Alvin J. Silk Abstract The common perception appears to be that vertical integration of advertising services is more the exception than the rule in the U.S. advertising industry. This study...
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Martha Lagace
- 17 Sep 2013
- First Look
First Look: September 17
networks historically provided (e.g., information about potential workers, monitoring, and reputation foundations). Publisher's link: http://www.people.hbs.edu/wkerr/Ghani_Kerr_Stanton_MSCI_OdeskDiaspora-8-26-13.pdf September 2013 Frontiers in View Details
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Sean Silverthorne
- 06 Nov 2012
- First Look
First Look: November 6
mark-plans backfire, consumer preferences shift, or tried-and-true practices fail to work in a new context. So is innovation just a low-odds crapshoot? In The Architecture of Innovation, Harvard Business School professor Josh Lerner-one...
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Sean Silverthorne
- 14 Nov 2007
- First Look
First Look: November 14, 2007
sufficiently broad to fulfill its mission or, on the contrary, whether it needed to be narrowed in order to eliminate organizational challenges and external perceptions of conflicts of interest. Purchase this case:...
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Martha Lagace
- 18 Apr 2018
- First Look
First Look at New Research and Ideas, April 18, 2018
labels (vs. text warning labels, calorie labels, and no labels), provided insight into psychological mechanisms driving effectiveness, and assessed consumer sentiment. Study 1 indicated that graphic warning labels reduced the share of...
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Sean Silverthorne