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- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
recognized the urgency for a change in its business model from the traditional “Windows first” strategy, with its reliance mainly on the sales of on-premises licensed software. Thus, the company began to shift its strategy to an “AI/cloud...
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Dina Gerdeman
- 17 Jan 2017
- First Look
First Look at New Research: January 17
integrating operations to avoid corruption. The difference, the authors believe, lies in the choice between “push” and “pull” investment. MNCs seek growth by pushing current products onto emerging middle-class consumers. They retain some...
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Sean Silverthorne
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