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- 26 Jan 2016
- First Look
January 26, 2016
Proceedings Crowdsourcing City Government: Using Tournaments to Improve Inspection Accuracy By: Glaeser, Edward, Andrew Hillis, Scott Kominers, and Michael Luca Abstract—The proliferation of big data makes it possible to better target city services like View Details
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Sean Silverthorne
- 29 May 2020
- Op-Ed
How Leaders Are Fighting Food Insecurity on Three Continents
identified cases and affected sites. Unaffected nonoperational employees work as normal at the office, with hygiene practices and social distancing, using a split workforce schedule and remote-work arrangements. SecondBite quickly began...
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- 05 Mar 2019
- First Look
New Research and Ideas, March 5, 2019
company. Digitizing Disclosure: The Case of Restaurant Hygiene Scores By: Dai, Weijia (Daisy), and Michael Luca Abstract— Collaborating with Yelp and the city of San Francisco, we revisit a canonical example of quality disclosure by...
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Dina Gerdeman
- 30 Aug 2011
- First Look
First Look: August 30
known and recognized as a marketing machine. It was the largest advertiser in the world, with 2010 spending of $8.68 billion. From the company's early exploitation of broadcast media (radio and television) for its soap products to more recent experiments in digital...
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Sean Silverthorne
- 17 Nov 2020
- In Practice
How Retailers Can Thrive in a Shopping Season Like No Other
avenues to drive traffic to their stores (with continued caution and hygiene measures, given the public health situation). First, direct-response advertising like a Facebook advertisement—generally associated with driving e-commerce...
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- 13 Aug 2020
- Research & Ideas
6 Ways to Support COVID-Weary Employees
decision-making. Additionally, women are more concerned about health and hygiene issues, as research on disgust-sensitivity shows, and this may also apply to leaders. Finally, and as indicated in the COVID-19 working paper, feminine...
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by Dina Gerdeman
- 30 Jun 2020
- Book
Capitalism Is More at Risk Than Ever
long espoused a “doing well by doing good” philosophy going back to founding figure William Lever. In the late nineteenth century, Lever had built a business by making and selling household soap that he hoped would improve hygiene and...
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by Martha Lagace
- 24 Jan 2012
- First Look
First Look: Jan. 24
during and after World War I, as well as demonstrating the rapidly changing market for dental hygiene in the interwar period. New marketing strategies based on psychological science and consumer protection agencies changed the rules of...
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Sean Silverthorne
- 14 Feb 2017
- First Look
First Look at New Research: February 14
persistence of behavior modifications between subjects rewarded with a monetary award with subjects that are exposed uniquely to peer pressure. Using hand hygiene performance data from a California hospital, I find that monetary...
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Sean Silverthorne