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- 13 Mar 2018
- First Look
March 13, 2018
result, sponsorship does not close the gender gap in competitiveness or earnings. We discuss how these insights from the laboratory could help to inform the design of sponsorship programs in the field. Publisher's link:...
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Sean Silverthorne
- 19 Oct 2015
- Research & Ideas
Business Research that Makes for Smarter Public Policy
went to Washington, I saw a tremendous need for fact-based analysis to inform policymaking” Last spring, Toffel sought to change that by taking the unusual step of convening academics and government regulators in the same room for a...
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by Michael Blanding
- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
example, how well consumers were able to recall a brand name after commercials have been run—but not much more. The effectiveness of marketing investments was rarely directly tied back to sales. This has completely changed with the revolution in View Details
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by Sean Silverthorne
- 16 Jul 2014
- HBS Case
Marketing Obamacare
family-oriented. Strategy: Advertise in Spanish-language media to inform people how to sign up. Stoic Skeptics (20%): Older, often single people who doubted the success of healthcare reform. Strategy: Promote "Healthy Chats"...
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- 03 Oct 2017
- First Look
First Look at Research and Ideas, October 3, 2017
industries. Extreme Teaming provides new insights into the world of complex, cross-industry projects and the ways they must be managed. The authors analyze contemporary cases that expose the complex demands of cross-boundary collaboration on management and View Details
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by Sean Silverthorne
- 19 Jan 2011
- First Look
First Look: Jan. 18
acquisitions. An informal cultural institution largely determined a century or more ago, egalitarianism influences international investment via an associated set of consistent policy choices made in recent years. But even after...
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Sean Silverthorne
- 02 Feb 2010
- First Look
First Look: Feb. 2
"treated" with electronic monitoring is 13% (40% lower). We convince ourselves that the estimates are causal using peculiarities of the Argentine setting. For example, we have almost as much information as the judges have when...
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Martha Lagace
- 14 Mar 2017
- First Look
First Look at New Research, March 14
Schwartz Abstract—Brands spend billions of dollars a year on lavish efforts to establish and maintain a social media presence. But do those campaigns actually increase revenue? New research provides an answer to this question, which has...
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Sean Silverthorne
- 12 Dec 2006
- First Look
First Look: December 12, 2006
Diversity in the Workplace Harvard Business School Case 407-029 Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407029 Information Technology and Innovation at Shinsei Bank Harvard Business School Case...
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Martha Lagace
- 14 Jan 2015
- Research & Ideas
Thriving in the Turbulence of Emerging Markets
giving. It dated back to Rahul's grandfather, the founder of the group, who had been the most prominent business leader who supported Gandhi's campaign against British rule in India. He and most of his family spent long periods in jail as...
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- 24 Jul 2007
- First Look
First Look: July 24, 2007
displace incumbents. Download the paper: http://www.hbs.edu/research/pdf/07-033.pdf Cases & Course Materials AFL-CIO: Office of Investment and Home Depot Harvard Business School Case 407-097 Describes the AFL-CIO: Office of Investments activities in their View Details
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Martha Lagace
- 25 Mar 2014
- First Look
First Look: March 25
facilitate efficient information sharing but can also increase the possibility of favoritism. Using the investment choices of mutual funds in China, we test whether funds with close ties to their investees make timelier investment...
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Sean Silverthorne
- 26 Jan 2016
- First Look
January 26, 2016
Accounting Review The Capital Market Consequences of Language Barriers in the Conference Calls of Non-U.S. Firms By: Brochet, Francois, Patricia L. Naranjo, and Gwen Yu Abstract—We examine how language barriers affect the capital market reaction to View Details
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Sean Silverthorne
- 10 Apr 2007
- First Look
First Look: April 10, 2007
issues is brief and non-technical. Provides actual deferred tax information from AOL's Form 10-K, where net operating loss carry forwards result in a large deferred tax asset and the accounting for software and deferred subscriber...
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Martha Lagace
- 01 Sep 2015
- First Look
First Look -- September 1, 2015
Politics we observe firms working more closely with NGOs and other special interest groups to preempt unfavorable policy choices, react swiftly to crises, and proactively develop socially responsible strategies. In Public Politics, firms have become increasingly...
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Sean Silverthorne
- 03 Dec 2008
- What Do You Think?
Can Housing and Credit be “Nudged” Back to Health?
"... we need a carefully crafted, long term 'Social Engineering' campaign to transform the common mindset of people to foster a culture of thrift and prudence...." Others favored and suggested nudges. Peter Ubel argued that...
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by Jim Heskett
- 28 Oct 2014
- First Look
First Look: October 28
against reports from third parties is critical for modern tax enforcement and the growth of state capacity. However, there may be limits to the effectiveness of third-party information if taxpayers can make offsetting adjustments on less...
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Carmen Nobel
- 20 Jul 2010
- First Look
First Look: July 20
Publications Market Reaction to and Valuation of IFRS Reconciliation Adjustments: First Evidence from the UK Authors: Joanne Horton and George Serafeim Publication: Review of Accounting Studies (forthcoming) Abstract We investigate the market reaction to, and the...
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Martha Lagace
- 12 Aug 2008
- Op-Ed
Google-Yahoo Ad Deal is Bad for Online Advertising
viable choices for search advertising.” Serious harms occur to others if Yahoo's ad platform disintegrates. Consumers benefit from diversity in ad platforms so that no single platform can unduly restrict the information available to...
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- 19 Jun 2007
- First Look
First Look: June 19, 2007
company and a publicly-traded company. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=507001 Arizona Department of Public Health: The Challenges of Preparing for a Public Health Emergency Harvard Business School Case 807-016 In the...
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Martha Lagace