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Show Results For
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All HBS Web
(673)
- News (121)
- Research (436)
- Events (6)
- Multimedia (4)
- Faculty Publications (132)
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- 21 Oct 2008
- First Look
First Look: October 21, 2008
Cases & Course MaterialsBMW's Project Switch (A): Importers vs. National Sales Companies Harvard Business School Case 509-023 BMW is faced with potential channel conflicts across several EU country markets. The case highlights BMW's...
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Martha Lagace
- 04 Nov 2008
- First Look
First Look: November 4, 2008
Inc.—Engineered Products Division Harvard Business School Case 709-434 Curled Metal Incorporated has declining sales but has developed a new product (curled metal pile driver pads) that, in field tests, deliver customer benefits that are...
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Martha Lagace
- 29 Jul 2008
- First Look
First Look: July 29, 2008
are much weaker. In individual-level regressions of engagement in category-spanning communication patterns, we find that women, mid- to high-level executives, and members of the executive management, sales and marketing functions are most...
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Martha Lagace
- 17 Jun 2014
- First Look
First Look: June 17
quickly to execute the strategy. The firm has committed $1b in investment, building out a new software center in California and a commercial sales function at headquarters to deploy the new products and services. Purchase this case:
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Sean Silverthorne
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
long-term engagement and explore the impact of giving self-service consumers the option to interact with a person. Participants engaged in an online investing simulation who are made to feel anxious due to market downturns are less...
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Sean Silverthorne
- 17 Jan 2012
- First Look
First Look: January 17
incentive pay. We contribute to this literature by analyzing all forms of incentive pay for several types of managerial positions and include additional measures of earnings manipulation-end-of-year excess sales and class action...
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Sean Silverthorne
- 14 Jun 2011
- First Look
First Look: June 14
decide if the risk governance process is adequate to uncover mega-risks, based on reflections on the risk assessment and sanctioning of a $1 billion credit proposal. Students are invited to assess and review the risks in the proposal, prepared by the bank's View Details
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Sean Silverthorne
- 11 Mar 2014
- First Look
First Look: March 11
our sample). August 2013 Marketing Letters To Groupon or Not to Groupon: The Profitability of Deep Discounts By: Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers Abstract—We examine the profitability and implications of online...
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Sean Silverthorne
- 13 May 2014
- First Look
First Look: May 13
eligible for a discount on the purchase price conditional on their achieving the sales targets set by the franchisor. We show that car dealers (franchisees) who exclusively deal in cars of the brand offered by the franchisor receive...
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Sean Silverthorne
- 15 May 2018
- First Look
New Research and Ideas, May 15, 2018
forthcoming American Economic Review: Papers and Proceedings Using Online Prices for Measuring Real Consumption Across Countries By: Cavallo, Alberto, Erwin Diewert, Robert C. Feenstra, Robert Inklaar, and Marcel P. Timmer Abstract—We...
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Dina Gerdeman
- 07 Mar 2017
- First Look
First Look at New Research, March 7
Foe? (A) Three years after launching his brick-and-mortar store, X Fire Paintball and Airsoft, Steve Herbert Sr. and his sons began selling products on Amazon.com’s third-party Marketplace, and online sales...
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Sean Silverthorne
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
expert-produced knowledge, we compare bias in these two models in the context of contested knowledge, which involves subjective, unverifiable, or controversial information. Using data from Encyclopædia Britannica, authored by experts, and Wikipedia, an encyclopedia...
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Sean Silverthorne
- 18 Aug 2009
- First Look
First Look: August 18
model from a social networking site to an online gaming business came with new challenges. They hired almost an entirely new staff, cultivated new partnerships, and most urgently sought new funding. However, with three years of...
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Martha Lagace
- 08 Feb 2011
- First Look
First Look: Feb. 8
significantly enriched. We then discuss several applications related to online and brick-and-mortar intermediaries. American Exceptionalism?: A Comparative Analysis of the Origins and Trajectory of U.S. Business Education Development...
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Sean Silverthorne
- 21 Jul 2015
- First Look
First Look: July 21, 2015
acquisitions of companies that were important providers of transaction software in the retail and hospitality industries. Now, in late November 2013, Nuti and his team were considering a third potential major acquisition: Digital Insight, a market leader in View Details
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Sean Silverthorne
- 31 Jul 2012
- First Look
First Look: July 31
sales through innovative deal structures. Purchase this case:http://hbr.org/search/912416-PDF-ENG Schuberg Philis Thomas J. DeLong and Daniela BeyersdorferHarvard Business School Case 412-092 The Dutch professional service firm Schuberg...
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Carmen Nobel
- 14 Mar 2017
- First Look
First Look at New Research, March 14
double sales. Should he focus on direct sales or add more channel partners? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/817001-PDF-ENG Harvard Business School Case 516-023 Managing Marketing Data at Allstate No abstract...
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Sean Silverthorne
- 26 Jan 2016
- First Look
January 26, 2016
increases in future sales growth and profitability. In sum, our results document a surprisingly large impact of immigrants’ role as economic conduits for firms in their new countries. Publisher's link:...
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Sean Silverthorne
- 17 Jul 2012
- First Look
First Look: July 17
Esperanza Mikołaj Jan Piskorski, Andreea Gorbatai, and Tiona ZuzulHarvard Business School Case 712-493 In October 2006, Wikipedia was the largest volunteer-run online encyclopedia, which could be freely read and edited by anyone with...
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Sean Silverthorne
- 20 Mar 2012
- First Look
First Look: March 20
Swatch Group, reflected on the positioning of Omega, its revived flagship brand. Which marketing strategy would best allow it to confront its main competitor, Rolex? And how would potential adjustments to Omega's product, pricing, distribution, and promotion strategies...
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Sean Silverthorne