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- 13 Jul 2010
- First Look
First Look: July 13
case:http://cb.hbsp.harvard.edu/cb/product/110063-PDF-ENG The Credit Crisis of 2008: An Overview V.G. Narayanan, Fabrizio Ferri, and Lisa BremHarvard Business School Case 110-048 This case examines the causes and consequences of the credit crisis of 2008 from a...
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Martha Lagace
- 06 Feb 2007
- First Look
First Look: February 6, 2007
the new product, taking into account the novel aspects of the RKS guitar. Alternatively, the company could find a marketing partner or license its novel design to a bigger player. Rich in descriptions of consumer behavior that enable a...
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Martha Lagace
- 29 Jan 2013
- First Look
First Look: Jan. 29
as well as recent articles that help give the reader a sense of where the field is headed and where likely opportunities for future research lie. This article seeks to strike an equilibrium among the variety of perspectives that exist in...
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Sean Silverthorne
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