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- Faculty Publications (14)
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- Faculty Publications (14)
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- 25 Mar 2001
- Research & Ideas
Who Wants to Be an Entrepreneur? [Part II]
1999 by chairman and CEO Michael Bronner, had all the scale anyone could ask for: to create a national customer-loyalty program (like airlines' frequent-traveler mileage points) which would pay consumers rebates on their shopping—not in...
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by John S. Rosenberg
- 07 Nov 2007
- Op-Ed
How Marketing Hype Hurt Boeing and Apple
damage to Apple brand equity among its core customers. After heavy blogging complaints about Apple exploiting its loyal followers, Steve Jobs had to apologize publicly (after a curt "That's technology" response fueled the fire) and volunteer View Details
- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
If the user makes a purchase, the affiliate is credited. Loyalty programs: Code inserted surreptitiously on a computer sends the user through an affiliate link when the user attempts to visit a merchant directly. Best case, the user receives some points or View Details
- 10 Feb 2015
- First Look
First Look: February 10
the magnitude of their effects and broadening the circumstances in which they arise. We discuss applications to payment card systems, travel reservation systems, rebate services, and various other intermediaries. Download working paper:
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Sean Silverthorne
- 22 Feb 2016
- Research & Ideas
The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist
prices beyond those included in the original contract; and a statute that allowed for code-making authority in intrastate commerce. California’s codes included maximum working hours, minimum wages, and the outlawing of secret rebates and...
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- 02 Jul 2015
- Op-Ed
The Future of the Greek Economy
increases. Greece cannot count on other nations to pay its debt through debt forgiveness. In 2012, other countries provided loans on attractive terms with below-market interest rates, extended maturities, deferral of interest payments, and View Details
- 28 Jul 2015
- First Look
First Look: July 28, 2015
rebates on interest and principal. The case outlines how International Financial Reporting Standards (IFRS), U.S. GAAP, and International Public Sector Accounting Standards (IPSAS) define accounting for debt and describes the controversy...
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Carmen Nobel
- 04 Nov 2014
- First Look
First Look: November 4
which they arise. We discuss applications to payment card systems, travel reservation systems, rebate services, and various other intermediaries. Download working paper: http://www.benedelman.org/publications/pricecoherence-2014-10-21.pdf...
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Sean Silverthorne
- 14 Jan 2014
- First Look
First Look: January 14
and also broadening the circumstances in which they arise. We discuss applications to travel reservation systems, payment card systems, marketplaces, rebate services, search engine advertising, and various types of brokers and agencies....
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Sean Silverthorne
- 08 Apr 2014
- First Look
First Look: April 8
travel reservation systems, payment card systems, marketplaces, rebate services, search engine advertising, and various types of brokers and agencies. Download working paper: http://ssrn.com/abstract=2373671 Search Based Peer Firms:...
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Sean Silverthorne