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Show Results For
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All HBS Web
(176)
- People (1)
- News (29)
- Research (87)
- Multimedia (1)
- Faculty Publications (18)
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- 05 Jun 2007
- First Look
First Look: June 5, 2007
care. Challenges and hurdles to implementation are described for both the health plan and the IPU. Provides detailed data to allow students to evaluate success, identify current challenges, and recommend improvements to the integrated...
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Martha Lagace
- 17 Mar 2009
- First Look
First Look: March 17, 2009
deliberations, the President's Commission recommended Fannie Mae be restructured into a fully private firm. Now it was up to Congress and the President to decide whether to accept and implement the Commission's findings. Purchase this...
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Martha Lagace
- 07 Apr 2009
- First Look
First Look: April 7, 2009
would have otherwise been undertaken at home. These two tempting claims are found to have limited, if any, systematic support. Instead, modern welfare norms that capture the nature of multinational firm activity recommend a move toward...
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Martha Lagace
- 21 Jan 2014
- First Look
First Look: January 21
majority owner, and Life Technologies (Life), a major manufacturer of sequencing equipment and services, was a minority owner. By the end of the year the CEO of Claritas Genomics, Dr. Patrice Milos, had to put Claritas in a position to grow and needed to have in place...
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Sean Silverthorne
- 06 Aug 2001
- Research & Ideas
Go Globalor No? Can You Make the Case?
next morning, Group A took the floor and made their recommendation right off the bat: DataClear should immediately establish an office in the U.K. and staff it with four to six salespeople. Britain would be a beachhead into all of Europe,...
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by Walter Kuemmerle
- 04 Oct 2011
- First Look
First Look: October 4
Increasing Energy Efficiency through Normative Influence (B) Maarten W. Bos, Amy J.C. Cuddy, and Kyle T. DohertyHarvard Business School Supplement 911-061 The case profiles OPOWER, an energy efficiency software company that applies...
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Sean Silverthorne
- 03 Apr 2007
- First Look
First Look: April 3, 2007
to their reliable software and responsive customer service. The company had achieved this growth without the help of any outside financing. The five co-founders of eCW, who treated each other like an extended family, invested years of...
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Martha Lagace
- 16 Feb 2016
- First Look
February 16, 2016
Two case examples of successful internal/external agency collaboration are presented. Finally, recommendations are offered for advertisers seeking to bring their internal and external agency resources together and arrive at a more...
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Sean Silverthorne
- 19 Dec 2017
- First Look
New Research and Ideas, December 19, 2017
formulate recommendations on design choices, pricing, and global expansion. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/918005-PDF-ENG Harvard Business School Case 717-052 Liberté, égalité, fragilité: The Rise of Populism...
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Carmen Nobel
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
that managers deliver ROI from their marketing investments; therefore, quantifying the effects of marketing decisions is imperative. At the same time, customer relationship management (CRM) software and emerging Web 2.0 applications are...
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by Sarah Jane Gilbert
- 07 Jun 2010
- Research & Ideas
Improving Brand Recognition in TV Ads
diminishing audiences. Theories abound as to the most effective strategy for crafting a TV commercial—where and how often to place a brand in the ad frame. Some suggest using small, nonintrusive instances, while others recommend the...
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- 16 Jul 2013
- First Look
First Look: July 16
dynamic consumer segmentation, which operates independent of the homogenization effect, and can in fact be stronger when the homogenization effect is weaker. We also find that bundles are treated as separate products (distinct from component products) by consumers....
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Anna Secino
- 18 Sep 2007
- First Look
First Look: September 18, 2007
in the 1970s, HCL had grown into an enterprise with $3.7 billion in revenues and a market capitalization of $5.1 billion. The company had 41,000 employees in 11 countries, but it was ill-prepared for the increasingly competitive market. With the shift from hardware to...
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Martha Lagace
- 12 May 2009
- First Look
First Look: May 12, 2009
recommendations cover the entire hiring cycle in seven steps: anticipating the need for new hires, specifying the job, developing a pool of candidates, assessing the candidates, closing the deal, integrating the newcomer, and reviewing...
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Martha Lagace
- 27 Mar 2018
- First Look
First Look at New Research, March 27, 2018
sell-side analysts employed at state-owned brokerages issued relatively optimistic earnings forecasts and stock recommendations during these periods. This relative optimism is particularly pronounced in earnings forecasts for larger firms...
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Sean Silverthorne
- 08 Oct 2013
- First Look
First Look: October 8
fundamental business model has not changed in more than 100 years: very smart outsiders go into organizations for a finite period of time and recommend solutions for the most difficult problems confronting their clients. But at...
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Sean Silverthorne
- 27 Sep 2011
- First Look
First Look: September 27
effects are often applied in settings where clustering may be important. We provide a general methodology for consistently estimating the variance of a large class of non-parametric estimators, including the simple matching estimator, in the presence of clustering....
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Sean Silverthorne
- 08 Feb 2011
- First Look
First Look: Feb. 8
http://www.pearsonhighered.com/educator/product/Cost-Accounting/9780132109178.page Mixed Source Authors:Ramon Casadesus-Masanell and Gaston Llanes Publication:Management Science (forthcoming) Abstract We study competitive interaction between a profit-maximizing firm...
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Sean Silverthorne
- 24 Jul 2007
- First Look
First Look: July 24, 2007
collaboration is becoming a new and important source of competitive advantage. We propose several frameworks to help firms develop and exploit this new ability. Explicating Lean Principles by Examining Indian Software Services Authors:...
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Martha Lagace
- 18 Nov 2014
- First Look
First Look: November 18
churn problem. Netflix used Cinematch, its proprietary movie recommendation software, to promote individually determined best-fit movies to customers. Hastings determined that a 10% improvement to the Cinematch algorithm would decrease...
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Sean Silverthorne