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- All HBS Web (28)
- Faculty Publications (2)
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- 12 Jul 2010
- Research & Ideas
Rocket Science Retailing: A Practical Guide
of Pennsylvania, is codirector of the Fishman-Davidson Center for Service and Operations Management. An excerpt from their book follows our interview. Martha Lagace: In a nutshell, what is rocket science retailing? Ananth Raman: It means...
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- December 2012
- Case
Blink Booking
By: William R. Kerr, Magnus Thor Torfason and Alexis Brownell
Rebeca Minguela hopes to create an arbitrage platform, similar to Rocket Internet, that can bring start-up ideas and opportunities to Spain. However, Blink Booking, her first venture and proof of concept, is rocked by a co-founder's breach of confidence and departure....
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Keywords:
Clones;
Cloning;
Rocket Internet;
Start-up;
Equity Split;
Arbitrage;
Incubator;
Mobile App;
Expansion;
Spain;
Europe;
Entrepreneurship;
Ethics;
Internet and the Web;
Information Technology Industry;
Accommodations Industry;
Travel Industry;
Spain;
Europe
Kerr, William R., Magnus Thor Torfason, and Alexis Brownell. "Blink Booking." Harvard Business School Case 813-121, December 2012.
- September 2016 (Revised September 2017)
- Case
Zalora Philippines: From Growth to Profitability
By: Donald Ngwe and Thales Teixeira
In May 2015 Paulo Campos, co-founder and CEO of Zalora Philippines, found himself at a crucial turning point in his young company’s development. In just three years, Zalora had come from entering the Philippine fashion retail industry as an unknown quantity to becoming...
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Keywords:
Internet and the Web;
Business Subsidiaries;
Business Growth and Maturation;
Fashion Industry;
Retail Industry;
Sweden;
Southeast Asia;
Philippines
Ngwe, Donald, and Thales Teixeira. "Zalora Philippines: From Growth to Profitability." Harvard Business School Case 517-009, September 2016. (Revised September 2017.)
- 06 Oct 2008
- Research & Ideas
Updating a Classic: Writing a Great Business Plan
Yes, the context is very challenging today. But challenges create opportunities. If gaining access to capital is hard, sometimes that means there will be fewer competitors. This period is almost the antithesis of the Internet bubble when...
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Keywords:
by Sean Silverthorne
- 16 Nov 2016
- Research & Ideas
Turning One Thousand Customers into One Million
Few companies in the past few years have rocketed to success faster than Uber, Airbnb, and Etsy, which together have transformed the way we hail a cab, plan a vacation, and shop for handmade gifts, respectively. In a previous HBS Working...
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- 26 Aug 2013
- Lessons from the Classroom
Built for Global Competition from the Start
venture, such as long-haul ships for Columbus or the Internet and telecom infrastructure for Skype. During his research and course development, Kerr focused on three key pieces for LGV cases: identifying case examples of larger trends and...
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- 30 Jan 2018
- First Look
January 30, 2018
Abstract—The article discusses the notion of advertising as a profession in relation to the impact of digital analytics and data-driven marketing. Topics include the history of internet marketing, the investments of the content-driven...
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Keywords:
Sean Silverthorne