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All HBS Web
(193)
- News (88)
- Research (91)
- Multimedia (7)
- Faculty Publications (36)
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- 23 May 2018
- Research & Ideas
How to Know If Your Neighborhood Is Being Gentrified
close to real time. Although the study helps identify where gentrification is occurring, it’s unclear what’s causing what. “It could be that people see a Starbucks coming in and say, ‘This is a neighborhood we should move into,’” says...
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by Dina Gerdeman
- 26 Apr 2022
- Book
What Does Your Business Stand For? Why Building Trust Starts with Purpose
that empowerment and collaboration are not just aspirations but achieved reality. Purpose goes from being a slogan to a set of lived principles. In the video below, Starbucks CEO Kevin Johnson explains the enormous challenge he faced in...
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by Ranjay Gulati
- 30 Sep 2019
- Book
6 Steps to Building a Better Workplace for Black Employees
2018 arrest of two black men at a Philadelphia Starbucks after employees called the police to complain they were trespassing, even though they were just waiting for a business acquaintance. “Given the racist rhetoric and vitriol in the...
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by Dina Gerdeman
- 28 Feb 2022
- Research & Ideas
How Racial Bias Taints Customer Service: Evidence from 6,000 Hotels
as the time a Starbucks manager called police to arrest two Black men for loitering, though they were merely waiting for an acquaintance. “There are a lot of very negative consequences,” says Feldberg. “At one basic level, companies are...
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by Pamela Reynolds
- 20 Dec 2022
- Op-Ed
Employee Feedback: The Key to Retention During the Great Resignation
Can there be corporate democracy if employees can’t vote on the actions its companies take? Yes, and it’s needed now more than ever. The pandemic has brought much employee discontent and activism. Last January, for example, with one-third of the staff at a View Details
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by Michael Beer
- 27 Apr 2016
- Research & Ideas
How the FBI Reinvented Itself After 9/11
was about running a business. It was all about supply chains and helping the military figure out the best way to get stuff to Europe. Of course, identity and structure both had to change. And then the war was over, and we went back to the way things were. But in the...
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by Carmen Nobel
- 20 May 2019
- Research & Ideas
Activist CEOs Are Rising Up—and Their Customers Are Listening
When former Starbucks CEO Howard Schultz announced earlier this year he was thinking about running for president of the United States, it wasn’t a new idea. Past CEOs seeking the White House have included Carly Fiorina, Ross Perot, Herman Cain, Steve Forbes, Mitt...
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by Michael Blanding
- 03 Dec 2020
- Research & Ideas
Cut Payroll Costs with Transparency, Fairness, and Compassion
ways in which organizations met the challenges of 2020. What strategies and actions worked better than others? What can we learn from these? While many companies reduced payor headcount, some pledged at the outset of the crisis to do whatever they could to avoid...
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by Boris Groysberg and Sarah Abbott
- 27 Jun 2019
- Research & Ideas
Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too
ritual." Norton says some businesses already seem aware of the power of rituals. Years ago, for example, Starbucks put the slogan "Take comfort in rituals" on its store doors, along with an image of a steaming cup of coffee. "Starbucks...
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by Dina Gerdeman
- 19 Oct 2021
- Research & Ideas
Fed Up Workers and Supply Woes: What's Next for Dollar Stores?
stores,” which now outnumber all of the Starbucks and McDonald’s in the United States combined. They will account for 40 percent of all new store openings this year, according to a Coresight Research report. Willy Shih, the Robert and...
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- 13 Sep 2010
- Research & Ideas
The Consumer Appeal of Underdog Branding
curse of success. "As brands grow and become successful, they are often marked by the negative stigma associated with size and power, which elicits anticorporate sentiment from consumers. As Starbucks grew out of its humble roots in...
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by Martha Lagace
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
Smithsonian." These days, it seems that more and more products have been raised to a level of connoisseurship. By turning a commodity into an affordable luxury, Starbucks has demonstrated that there is significant consumer demand for...
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- Research Summary
Overview
Grant uses a combination of laboratory and field experiments to harness consumers' cognitive and affective resources to increase their well-being. Consumers make countless daily decisions in the pursuit of happiness -- whether and how to spend or save their money, what...
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- 30 Apr 2001
- Research & Ideas
Entering the Age of Alliances
particularly daunting when cross-sector alliances are sought because information about the availability and suitability of partners is not readily available. Sometimes serendipity appears to play a role. The idea of forming an alliance with View Details
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by James Austin
- 16 Sep 2014
- First Look
First Look: September 16
risk-return trade-off. Purchase this case: http://hbr.org/product/molycorp-morgan-brother-s-reverse-convertible-notes-c/an/215002-PDF-ENG Harvard Business School Case 314-068 Starbucks Coffee Company: Transformation and Renewal This case...
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Sean Silverthorne
- 12 May 2003
- Research & Ideas
How Hot is the “Hot Spot” Business?
unclear whether there is a business model that can turn Wi-Fi into profit. A panel of telecommunications industry pioneers came together to talk about the larger issue of the competitive landscape in broadband wireless, but most of the time was spent discussing Wi-Fi....
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- 25 Jan 2000
- Research & Ideas
Strategic Alliances
alliances, however, start from the top; sometimes they spring from sheer happenstance. The CARE-Starbucks relationship, for example, began when a CARE regional officer bought a cup of Starbucks coffee and noticed that the two...
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by Nancy O. Perry
- 17 Jan 2008
- Research & Ideas
If Marketing Experts Ran Elections
effectiveness of commercial marketing. Most consumers have stronger relationships with brands like Starbucks (the "third place" after home and work) than with their elected representatives or the umbrella political brands,...
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by John A. Quelch
- 23 Jun 2015
- First Look
First Look: June 23, 2015
device categories, such as the Apple Watch, the first new product the company had released since 2010? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/715456-PDF-ENG Harvard Business School Case 715-452 Coffee Wars in India: View Details
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Sean Silverthorne
- 31 May 2017
- Sharpening Your Skills
10 Harvard Business School Research Stories That Will Make Your Mouth Water
Starbucks Reinvented Nancy Koehn's case study on the rebirth of Starbucks under Howard Schultz "distills 20 years of [her] thinking about the most important lessons of strategy, leadership, and managing...
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