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- 05 Mar 2013
- First Look
First Look: March 5
took only a portion of each bird produced and OSI had to develop a go-to-market strategy for the rest. The case describes the opportunities and challenges of operating in China and raises questions involving vertical integration,...
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Sean Silverthorne
- 15 Oct 2008
- First Look
First Look: October 15, 2008
link individuals with crime scenes and fathers to their children. Special problems of trust have arisen, because the domain of scientific practice termed 'DNA typing' emerged in a commercial context, and its results serve as the basis for...
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Martha Lagace
- 04 Jun 2007
- Research & Ideas
Is Health Care Making You Better—or Dead?
to maintain just one product. Hospitals want to control the health care delivery system, and they've become oligopolists or monopolists in many markets, thus obviating price and quality competition, and they've become vertically...
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- 05 Sep 2012
- First Look
First Look: September 5
property right allocations, we find that studio-financed films receive superior marketing investments compared to independent films and that these investments fully mediate the positive effect of vertical integration on film revenues. As...
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Sean Silverthorne
- 30 May 2000
- Research & Ideas
Market Makers Bid for Success
take in our first business model was that of a destination site, FairMarket.com. We would run a site and drive buyers and sellers to it. Our concept was to start on one vertical market segment and then expand to additional verticals....
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- 31 Mar 2009
- First Look
First Look: March 31, 2009
strategic alliances could be optimal. We expect that, given institutional knowledge about a particular setting, our broad theoretical framework can be specialized to deliver testable predictions for that setting (as has occurred in some...
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Martha Lagace