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All HBS Web
(2,847)
- People (3)
- News (510)
- Research (1,269)
- Events (12)
- Multimedia (234)
- Faculty Publications (994)
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- 02 Apr 2019
- First Look
New Research and Ideas, April 2, 2019
Hi-R-Me: Making Sales Calls This case study focuses on a professional services firm (“Performance Improvement Consulting”) and its sales calls on Hi-R-Me, a potential client. The case is supplemented by videos showing the initial contact...
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Dina Gerdeman
- 03 Apr 2007
- First Look
First Look: April 3, 2007
Group—which it had been pursuing since 2000—would ever happen. If it did, how much business would the new entity have in the rapidly changing environment? All wondered how the industry would evolve. Purchase this case:...
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Martha Lagace
- 15 Aug 2016
- Research & Ideas
Black Swans and Big Trends Can Ruin Anyone's Internet Prediction
anticipate that blogging and user-generated video would become mainstream phenomena within a few years. Because it turned a blind eye to these black swans and big trends, Speed Trap assumed that market shares would remain stable in key...
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- 23 May 2016
- Research & Ideas
A Little Understanding Motivates Copyright Abusers to Pay Up
striking a softer tone may increase chances of settlement. Luo speculates that this tactic may be helpful in other cases of copyright infringement, for example when companies use songs or video clips in marketing materials, or café owners...
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- 07 Jul 2009
- First Look
First Look: July 7
the pay package). Purchase this supplement: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=409127 Sun Hydraulics: Leading in Tough Times (C) Harvard Business School Supplement 409-714 Video of Tricia Fulton, Sun Hydraulic's...
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Martha Lagace
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
grade locker room" and "summer bike ride bug inside mouth." Images were displayed all over social media, leading to hundreds of thousands of incremental impressions for Lay's. Other forms include "playing with play," such as skateboarder Tony Hawk's massively viral...
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- 02 Feb 2015
- Research & Ideas
Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t
copyright infringement and forced the startup out of business. Similarly, taxi companies are now actively lobbying local governments to curtail Uber. “The whole issue of cutting the cord is a huge risk for [cable companies]” Other companies use alternative means of...
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by Michael Blanding
- 17 Feb 2009
- Research & Ideas
What’s Good about Quiet Rule-Breaking
endanger the existence of moral gray zones. For instance, whereas truck drivers in the past could pick up passengers en route, today a video camera is often used to monitor the driver's seat. In some instances a driver can lose his job if...
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by Martha Lagace
- 29 Sep 2003
- Research & Ideas
Pride Goeth Before a Profit
message, but he overcomes that by using an "unscripted fireside chat. It's 'Here's what we are doing well,' with a lot of thank-yous and kudos and pointing out wins and successes, and then talking about how we need to redirect energy into what comes next."...
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by Theodore Kinni
- 18 Apr 2019
- Research & Ideas
Open Innovation Contestants Build AI-Based Cancer Tool
potential problem and then solidified the relationship with Dr. Mak. We then identified and addressed regulatory and practical issues like consent, access to images, and annotation and development of the video teaching tool. LISH...
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- 14 Nov 2019
- Book
Lifting the Lid on Turkey's Hidden Business History
colleague Felix Oberholzer-Gee and others were able to interview at length some of Turkey’s most prominent business leaders, including Hamdi Akin, Cem Boyner, Rahmi Koç, Hüsnü Őzyeğin and Güler Sabanci. Our website hosts a wonderful set of short View Details
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by Sean Silverthorne
- 24 Jul 2007
- First Look
First Look: July 24, 2007
video rental chains. The combination of a large national inventory, a recommendation system that drove viewership across the broad catalog, and a large customer base made Netflix a force to be reckoned with, especially as a distribution...
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Martha Lagace
- 18 Jan 2021
- Book
How Thinking Like a Startup Helps Governments Solve More Problems
might afford a way for them to actually work together and solve problems. View Video Video: Mitch Weiss, echoing Martin Luther King Jr.’s famous quote that “the time is always right to do right,” says that “these moments we’re living...
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by Martha Lagace
- 05 Sep 2017
- First Look
First Look at New Research and Ideas, September 5, 2017
cinema chain in Peru, to reinvent the movie-going experience for Peruvians. Cineplanet wishes to better align their operating model with the needs and behaviors of its customers. Please note: This case study includes mandatory video...
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Sean Silverthorne
- 04 Nov 2008
- First Look
First Look: November 4, 2008
investment in producing video content for the web. The case concludes by presenting various options under consideration by Abrahams-options that dealt both with external challenges (How should he define his brand? Which markets should he...
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Martha Lagace
- 19 Jan 2016
- First Look
January 19, 2016
Grommet The Grommet, an online product launch platform, was at the brink of scaling its business. The Grommet's daily launch and sale of innovative consumer products, using personal videos created by product makers, had led to its initial...
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Sean Silverthorne
- 23 Aug 2016
- First Look
August 23, 2016
their instruction from inexperienced newly minted college graduates called tutors, who are supervised by one master teacher, called a Director of Curriculum of Instruction (DCI). In addition, the Match Next team infuses technology into instruction (e.g., students watch...
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Sean Silverthorne
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
used over several classes. The entire series, including its video products, was designed to be modular. The case covers the youth and career trajectory of Christine Lagarde across her time at Baker & McKenzie, as a minister in the...
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Dina Gerdeman
- 16 Jul 2013
- First Look
First Look: July 16
more or less effective? Does bundling serve as a complement or substitute to network effects? To address these questions, we develop a consumer-choice model from micro-foundations to capture the essentials of our setting, the handheld View Details
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Anna Secino