News & Highlights

  • JULY 2021

MBA Voices: A Moroccan Student’s Experience—Meet Nassima Belkadi, MBA Class of 2022

MBA Voices is Harvard Business School’s admissions blog. A collection of community perspectives on the blog provide prospective students with insight into life at HBS. In this interview, Moroccan student Nassima Belkadi, MBA 2022, shares her dream of empowering women in patriarchal societies.
  • JUNE 2021

Book Launch Webinar with Professor Felix Oberholzer-Gee: Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance

On June 15th, in collaboration with Harvard Business Review Turkey, the MENA Research Center virtually hosted Felix Oberholzer-Gee, Andreas Andresen Professor of Business Administration in the Strategy Unit. Serdar Turan, Editor-in-Chief at HBR Turkey, and Esel Çekin, Executive Director of the MENA Research Center spoke with Professor Oberholzer-Gee about his new book, “Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance.” Professor Oberholzer-Gee has provided a simple tool, the value stick, which every organization can use to make its strategy more effective and easier to execute. In the discussion he showed how executives in Turkey can use this tool to create a competitive advantage. More than 200 alumni and friends of HBS attended the webinar.
  • MAY 2021

Webinar Series: Alumni Perspectives from Middle East & North Africa

This May and June the HBS MENA Research Center hosted panel discussions with fellow alumni in GCC, Lebanon, North Africa, Saudi Arabia and Turkey who shared their MBA experiences. The Center also had the privilege of hosting Professor Victoria Ivashina, the Lovett-Learned Chaired Professor of Finance and the Faculty Chair of the Global Initiative for the Middle East and North Africa (MENA) region and Professor Juan Alcacer , James J. Hill Professor of Business Administration, who shared about the case method and participant-centered learning. The virtual panels gathered around 200 prospective students.
  • April 2021

Virtual Event with Professor Ashley Whillans

On April 6th, in collaboration with the HBS Clubs of the GCC, Egypt, Lebanon, the MENA Research Center virtually hosted Professor Ashley Whillans, Assistant Professor of Business Administration. Professor Whillans shared her research findings from her recent book Time Smart: How to Reclaim Your Time and Live a Happier Life. She talked about the causes and consequences of time poverty and touched upon the six research-based strategies for managing the minutes on the clock, all with the ultimate goal of enjoying both work and personal time. More than 150 alumni and friends of HBS attended the webinar.
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  • 08 OCT 2020
MENA Research Center Managing During the Pandemic
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  • 08 OCT 2020
Being HBS-Affiliated During the Pandemic

New Research on the Region

  • September 2021
  • Teaching Material

Ensuring Your Family’s Future: The Alagil Family Office (B)

By: Lauren Cohen, Esel Çekin and Fares Khrais

  • August 2021 (Revised September 2021)
  • Case

Intenseye: Powering Workplace Health and Safety with AI

By: Michael W. Toffel and Youssef Abdel Aal

Intenseye was a Turkey-based technology startup that deployed machine learning algorithms to workplace camera feeds in order to identify unsafe worker actions and unsafe working conditions, in order to help improve worker safety. The case describes how Intenseye’s technology solution was developed, how it works, and their target clients. The case highlights the tradeoffs associated with facial recognition and privacy, and the challenges measuring the value created by Intenseye and how the firm can capture more of the value it was creating.

  • June 2021
  • Case

Mobileye 2021: Robotaxi and/or Consumer AV?

By: David B. Yoffie, Danielle Golan and Nicole Tempest Keller

In March 2021, Amnon Shashua, co-founder and CEO of Israel-based Mobileye, was preparing to meet with Intel’s new CEO, Pat Gelsinger, to review plans for the future. Mobileye had been acquired by California-based Intel in 2017, but still operated independently. Mobileye was the global leader in vision technology for Advanced Driver Assistance Systems (ADAS) with a 70% market share and $1 billion in revenue. However, for Shashua, ADAS was just the first step towards his dream of leading the autonomous vehicle (AV) revolution. It was this vision that led Intel to acquire Mobileye for $15.3 billion. Shashua’s challenge was that consumer AVs were still years away due to concerns over safety, regulation, cost, and consumer acceptance. A nearer term use case for AVs was the robotaxi market—fully autonomous, driverless taxis. Shashua and his team were excited about the potential of robotaxis to change the future of mobility, projecting that the market would grow to $160 billion globally by 2030. Mobileye believed that it could generate at least $15 billion in annual robotaxi revenue by the end of the decade. Equally important, Shashua viewed robotaxis as a necessary first step toward consumer AVs. Mobileye could use its experience in robotaxis to improve AV technology, address regulatory challenges, and build high definition maps. The long-term question facing Mobileye was whether to: 1) invest billions of dollars to build-out a global, vertically integrated robotaxi business; 2) use robotaxis as an opportunity to learn and then revert back to a horizontal supplier of AV chips and software; and/or 3) do both? During most of Intel’s history, the company had been a horizontal semiconductor company which avoided vertically integrating into its customers’ businesses. Should Shashua make the case that it was time for a change—and Intel should run a full-stack vertical robotaxi company? Each strategic choice had different capital requirements, risk profiles, and margin opportunities. Shashua needed to decide which direction to recommend to Gelsinger.

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Istanbul Staff

Esel Çekin
Executive Director
Youssef Abdel Aal
Research Associate
Yasemin Çağlar
Assistant Director, Educational Programs
Zeynep Mağgönül
Office Manager
Gamze Yücaoğlu
Associate Director, Research

Dubai Staff

Alpana Thapar
Associate Director, Dubai
Fares Khrais
Research Associate

Tel Aviv Staff

Danielle Golan
Assistant Director