Publications
Publications
  • November 1978 (Revised June 1985)
  • Case
  • HBS Case Collection

Hanson Industries (B)

By: William J. Bruns Jr. and Julie H. Hertenstein
  • Format:Print
  • | Language:English
  • | Pages:17
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Abstract

Provides a complete description of the processes used in preparing a budget (annual operating plan). Starting with basic product line decisions, management prepares a budget that integrates production and marketing within constraints of financial feasibility. The budget is the basis for internal control of operations and for negotiations with banks for seasonal financing.

Keywords

Production; Negotiation; Marketing; Financing and Loans; Budgets and Budgeting; Planning

Citation

Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (B)." Harvard Business School Case 179-077, November 1978. (Revised June 1985.)

About The Author

William J. Bruns

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