Publications
Publications
- September 1992
- HBS Case Collection
ACCOR (A)
Abstract
ACCOR, a French-based lodging and restaurant company, is described from its founding in 1967 to its 1990 acquisition of Motel 6. Particular attention is devoted to ACCOR's co-chairmen, Paul Dubrule and Gerard Pelisson, and the management policies they have put in place. ACCOR's venture into North America raises strategic, organizational, and integration challenges.
Keywords
Management Practices and Processes; Acquisition; Management Teams; Accommodations Industry; France; North America
Citation
Rosenzweig, Philip M. "ACCOR (A)." Harvard Business School Case 393-012, September 1992.