Publications
Publications
- April 1973 (Revised April 1983)
- HBS Case Collection
Mirassou Vineyards (A)
Abstract
Examines the decision by Mirassou to test a mechanical grape harvester that requires a major change in growing methods and operations. The machine is unproven and the investor has asked this vineyard to test it for him and commit to use it.
Keywords
Citation
Wyckoff, Daryl D. "Mirassou Vineyards (A)." Harvard Business School Case 673-105, April 1973. (Revised April 1983.)