Publications
Publications
- March 1986 (Revised August 1986)
- HBS Case Collection
Samsung International, Inc.
Abstract
A major Korean firm has begun production of televisions in the United States. Output and quality are below Korean standards. Students must determine why and suggest ways to improve.
Keywords
Citation
Amsden, Alice H. "Samsung International, Inc." Harvard Business School Case 686-123, March 1986. (Revised August 1986.)