Publications
Publications
- January 1993 (Revised March 1996)
- HBS Case Collection
Client Profiling: The Prudential Insurance Company of America
Citation
Sviokla, John J., Margaret King, and C.J. Meadows. "Client Profiling: The Prudential Insurance Company of America." Harvard Business School Case 193-084, January 1993. (Revised March 1996.)