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  • December 2012 (Revised October 2013)
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Developing the Materiality Matrix at Telefónica

By: Robert G. Eccles, George Serafeim and Asun Cano-Escoriaza
  • Format:Print
  • | Language:English
  • | Pages:28
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Abstract

Telefónica, one of the largest telecommunication companies in the world and headquartered in Spain, has been issuing a corporate sustainability report since 2002. In its 2011 Sustainability report, the company included a "materiality matrix," and was one of only five of the 97 companies in Spain that produced a sustainability report that year. The case describes the purpose of the materiality matrix, how it was developed, and the opportunities the company sees for improving it.

Keywords

Sustainability; Sustainability Reporting; Sustainable Strategy; CSR; Corporate Social Responsibility; Communication Technology; Environmental Accounting; Corporate Social Responsibility and Impact; Environmental Sustainability; Telecommunications Industry; Spain

Citation

Eccles, Robert G., George Serafeim, and Asun Cano-Escoriaza. "Developing the Materiality Matrix at Telefónica." Harvard Business School Case 413-088, December 2012. (Revised October 2013.)
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About The Author

George Serafeim

Accounting and Management
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Related Work

    • December 2012 (Revised October 2013)
    • Faculty Research

    Developing the Materiality Matrix at Telefónica

    By: Robert G. Eccles, George Serafeim and Asun Cano-Escoriaza
Related Work
  • Developing the Materiality Matrix at Telefónica By: Robert G. Eccles, George Serafeim and Asun Cano-Escoriaza
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