Publications
Publications
- April 2019 (Revised December 2019)
- HBS Case Collection
Exporting Livability: Investing in New Urban Centers
By: John D. Macomber and Essie Alamsyah
Abstract
Can Singapore urban design, policy continuity, and system of laws be exported outside of Singapore to accelerate the effective development of new urban agglomerations? Nina Yang, CEO of Sustainable Urban Development at Ascendas-Singbridge, a large real estate company based in Singapore, was considering whether to build residential or commercial space in one of its sustainable urban development projects, Sino-Singapore Guangzhou Knowledge City. Could such a long-gestation urban development project be commercially viable? What were the partnership issues working with the Guangzhou government? Could Singapore livability concepts, planning expertise, safety for capital, and comfort for multinational corporations be successfully exported outside of Singapore into large urban agglomerations on a repeated basis?
Keywords
Urban Development; Projects; Design; City; Business and Government Relations; Expansion; Real Estate Industry; China; Singapore
Citation
Macomber, John D., and Essie Alamsyah. "Exporting Livability: Investing in New Urban Centers." Harvard Business School Case 219-072, April 2019. (Revised December 2019.)