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All HBS Web
(115,743)
- Faculty Publications (274)
- June 2008
- Case
System on a Chip 2008: Global Unichip Corp.
By: Willy C. Shih, Chintay Shih, Chen-Fu Chien and Yuan-Chieh Chang
Though much of the semiconductor industry has shifted to a horizontal model, complexity driven by technological evolution is driving a shift in the perceived boundaries in the value chain. Global Unichip sees itself as a "virtual integrated device manufacturer," a...
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Keywords:
Customer Value and Value Chain;
Horizontal Integration;
Vertical Integration;
Boundaries;
Semiconductor Industry
Shih, Willy C., Chintay Shih, Chen-Fu Chien, and Yuan-Chieh Chang. "System on a Chip 2008: Global Unichip Corp." Harvard Business School Case 608-159, June 2008.
- May 2008 (Revised December 2010)
- Case
Chi Mei Optoelectronics
By: Willy C. Shih, Chintay Shih, Jyun-Cheng Wang and Ho Howard Yu
Chi Mei is a Taiwanese industrial group that makes a major diversification into the technology intensive TFT-LCD flat panel display industry. Because the diversification is far away from its core competence in petrochemicals, it is an opportunity to examine how the...
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Keywords:
Globalized Firms and Management;
Supply Chain;
Corporate Strategy;
Diversification;
Information Technology;
Electronics Industry;
Manufacturing Industry;
China;
South Korea;
Taiwan
Shih, Willy C., Chintay Shih, Jyun-Cheng Wang, and Ho Howard Yu. "Chi Mei Optoelectronics." Harvard Business School Case 608-123, May 2008. (Revised December 2010.)
- May 2008
- Teaching Note
Radical Collaboration: IBM Microelectronics Joint Development Alliances (TN)
By: Willy C. Shih and Andrew A. King
Teaching Note for [608121].
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Keywords:
Semiconductor Industry
- May 2008 (Revised August 2009)
- Case
Intel NBI: Handheld Graphics Organization
By: Willy C. Shih and Thomas Thurston
The Handheld Graphics Organization (HGO) was an internal start-up under Intel's New Business Incubator program. The unit designed a graphics co-processor for the handheld PDA market, to be sold with Intel's Xscale processor. Though NBI ventures were designed for a high...
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Keywords:
Business Startups;
Corporate Entrepreneurship;
Resource Allocation;
Business Processes;
Organizational Structure;
Semiconductor Industry;
United States
Shih, Willy C., and Thomas Thurston. "Intel NBI: Handheld Graphics Organization." Harvard Business School Case 608-098, May 2008. (Revised August 2009.)
- May 2008 (Revised August 2009)
- Case
Intel NBI: MXP Digital Media Processor
By: Willy C. Shih and Thomas Thurston
"Gila" was a high-performance image processor project housed in Intel's New Business Initiatives (NBI) group. NBI was an incubator for corporate entrepreneurs, and it had an established methodology for ensuring a degree of autonomy while these ventures got started. But...
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Keywords:
Business Divisions;
Business Growth and Maturation;
Business Startups;
Change Management;
Corporate Entrepreneurship;
Organizational Change and Adaptation;
Integration;
Semiconductor Industry;
United States
Shih, Willy C., and Thomas Thurston. "Intel NBI: MXP Digital Media Processor." Harvard Business School Case 608-100, May 2008. (Revised August 2009.)
- May 2008
- Case
Sensors Unlimited: Bringing InGaAs Technology to the Market
By: Willy C. Shih
Sensors Unlimited was a small start-up in short-wavelength infrared imaging. Its learning base came out of Bell Labs, RCA's Sarnoff Lab, and the Rockwell Science Center, and as it built its capabilities and ventured into new application areas, it discovered a “killer...
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Keywords:
Applied Optics;
Mergers and Acquisitions;
Business Startups;
Growth and Development Strategy;
Science-Based Business;
Commercialization;
Aerospace Industry;
Technology Industry
Shih, Willy C. "Sensors Unlimited: Bringing InGaAs Technology to the Market." Harvard Business School Case 608-138, May 2008.
- April 2008 (Revised August 2008)
- Supplement
AT&T v. Microsoft (B): District Court Ruling and Appeal
By: Willy C. Shih
The (B) case follows the course of Microsoft's settlement with AT&T, and its appeal in the issue of foreign replicated software that eventually goes to the U.S. Supreme Court. It is intended for follow-up the discussion of the (A) case with what happened, examining a...
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Keywords:
Patents;
Lawsuits and Litigation;
Conflict and Resolution;
Competitive Strategy;
Technology Industry
Shih, Willy C. "AT&T v. Microsoft (B): District Court Ruling and Appeal." Harvard Business School Supplement 608-081, April 2008. (Revised August 2008.)
- February 2008 (Revised November 2008)
- Case
Radical Collaboration: IBM Microelectronics Joint Development Alliances
By: Willy Shih, Gary Pisano and Andrew A. King
IBM's "Radical Collaboration" model has been an innovative approach to meeting the challenges of the huge R&D and capital investments that are needed to stay competitive in the global semiconductor industry. This model has required a rethinking of what is proprietary,...
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Keywords:
Cost Management;
Investment;
Collaborative Innovation and Invention;
Problems and Challenges;
Alliances;
Networks;
Partners and Partnerships;
Research and Development;
Competitive Advantage;
Semiconductor Industry
Shih, Willy, Gary Pisano, and Andrew A. King. "Radical Collaboration: IBM Microelectronics Joint Development Alliances." Harvard Business School Case 608-121, February 2008. (Revised November 2008.)
- February 2008 (Revised December 2023)
- Case
Digital Music: From MP3 to Streaming
By: Willy Shih
The emergence of the MP3 file-based music format not only disrupted the market for portable audio players, it also impacted the business models of major record labels. Modularity, and the commoditization spillover enabled by modularity in the personal computer...
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Keywords:
Recording;
Digital Devices;
Digital Media;
Digital Music;
Digital;
Digital Economics;
Consumer Electronics;
Customer Value and Value Chain;
Disruptive Innovation;
Technological Innovation;
Information Technology;
Music Industry;
Technology Industry;
Electronics Industry;
United States
Shih, Willy. "Digital Music: From MP3 to Streaming." Harvard Business School Case 608-119, February 2008. (Revised December 2023.)
- February 2008 (Revised March 2010)
- Teaching Note
MP3 Portable Audio Players and the Recorded Music Industry (TN)
By: Willy Shih
Teaching Note for [608119].
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- February 2008 (Revised August 2008)
- Case
Quanta Computer and the One Laptop Per Child Initiative
By: Willy Shih, Chintay Shih and Jyun-Chen Wang
When Quanta Computer, Inc., the world's largest manufacturer of laptop computers, first joined the One Laptop Per Child (OLPC) initiative, it faced a challenge trying to balance the cost objectives of a laptop computer targeted at children of the developing world with...
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Keywords:
For-Profit Firms;
Disruptive Innovation;
Demand and Consumers;
Supply Chain;
Partners and Partnerships;
Nonprofit Organizations;
Hardware
Shih, Willy, Chintay Shih, and Jyun-Chen Wang. "Quanta Computer and the One Laptop Per Child Initiative." Harvard Business School Case 608-102, February 2008. (Revised August 2008.)
- February 2008 (Revised June 2008)
- Teaching Note
Quanta Computer and the One Laptop Per Child Initiative (TN)
By: Willy Shih
Teaching Note for [608102].
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- January 2008 (Revised April 2009)
- Teaching Note
Dollar General (TN) (A) and (B)
By: Willy Shih
Teaching Note for [607156] and [607140].
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Keywords:
Retail Industry
- January 2008 (Revised August 2008)
- Case
AT&T v. Microsoft (A): IP Litigation Strategy
By: Willy Shih
This case examines a hard fought litigation over a patent that originated at Bell Labs. It illustrates the challenges that technology companies face today innovating in a complex intellectual property environment in fields where there is a high amount of...
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Keywords:
Technological Innovation;
Patents;
Lawsuits and Litigation;
Conflict and Resolution;
Strategy;
Technology Industry
Shih, Willy. "AT&T v. Microsoft (A): IP Litigation Strategy." Harvard Business School Case 608-080, January 2008. (Revised August 2008.)
- January 2008 (Revised April 2008)
- Teaching Note
AT&T v. Microsoft: IP Litigation (TN) (A) and (B)
By: Willy Shih
Teaching Note for [608080], and [608081].
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- January 2008 (Revised December 2009)
- Teaching Note
Opening Pandora's Box (TN)
By: Willy Shih
Teaching Note for [607135].
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- January 2008
- Article
Innovation Killers: How Financial Tools Destroy Your Capacity to Do New Things
By: Clayton M. Christensen, Stephen P. Kaufman and Willy C. Shih
Most companies aren't half as innovative as their senior executives want them to be (or as their marketing claims suggest they are). What's stifling innovation? There are plenty of usual suspects, but the authors finger three financial tools as key accomplices....
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Keywords:
Investment;
Innovation and Management;
Growth and Development Strategy;
Business and Shareholder Relations;
Prejudice and Bias;
Value Creation
Christensen, Clayton M., Stephen P. Kaufman, and Willy C. Shih. "Innovation Killers: How Financial Tools Destroy Your Capacity to Do New Things." Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008).
- July 2007 (Revised April 2009)
- Teaching Note
Intel 2006: Rising to the Graphics Challenge (TN)
By: Willy C. Shih and Elie Ofek
- June 2007 (Revised April 2009)
- Case
Intel 2006: Rising to the Graphics Challenge
By: Willy C. Shih and Elie Ofek
Examines the evolution of the PC hardware industry over the span of two and a half decades. The open architecture design of the IBM Personal Computer followed by the rapid appearance of clones drove a high level of standardization and modularity in the industry, and...
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Keywords:
History;
Customer Value and Value Chain;
Decision Choices and Conditions;
Information Infrastructure;
Competitive Strategy;
Mergers and Acquisitions;
Technology Industry
Shih, Willy C., and Elie Ofek. "Intel 2006: Rising to the Graphics Challenge." Harvard Business School Case 607-136, June 2007. (Revised April 2009.)
- June 2007 (Revised April 2009)
- Case
Opening Pandora's Box
By: Willy C. Shih, Stephen P. Kaufman, Melissa Marie Blakeley and Marissa Wairy Dent
Pandora.com provided a highly customizable online radio service tailored to listeners' musical preferences and had registered explosive growth since its September 2005 launch. But proposed changes in royalty rates threatened to kill off many Internet radio sites,...
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Keywords:
Business Model;
Entrepreneurship;
Disruptive Innovation;
Intellectual Property;
Growth and Development Strategy;
Service Operations;
Internet;
Media and Broadcasting Industry
Shih, Willy C., Stephen P. Kaufman, Melissa Marie Blakeley, and Marissa Wairy Dent. "Opening Pandora's Box." Harvard Business School Case 607-135, June 2007. (Revised April 2009.)