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- All HBS Web (550)
- Faculty Publications (78)
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- 16 Jun 2003
- Research & Ideas
Historical Perspective: Levitt Shaped the Debate
influential books and articles on marketing, was to "grab business people by the lapels, shake them, and say, 'Wake up!'," Tedlow said. You couldn't ignore Levitt, and what he said, the way he said it, and the questions he posed...
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by Sean Silverthorne
- 16 Nov 2010
- First Look
First Look: November 16, 2010
be avoided by using a more deliberative, analytical decision-making process. In this paper, we describe joint evaluation as an effective tool to help decision makers manage their emotional assessments of morality. Bounded Ethicality in...
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Sean Silverthorne
- 26 Apr 2011
- First Look
First Look: April 26
(2011) Abstract Many studies have documented the benefits of religious involvement. Indeed, highly religious people tend to be healthier, live longer, and have higher levels of subjective well-being. While religious involvement offers...
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Sean Silverthorne
- 18 Apr 2019
- Research & Ideas
Open Innovation Contestants Build AI-Based Cancer Tool
LISH team: LISH has longstanding interest in and experience with solving problems in computer vision, image analysis, and advanced analytics through crowdsourcing. We have extended our work and research into the field of medical image...
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- 08 Jan 2008
- First Look
First Look: January 8, 2008
but I Want to Watch the Comedy Now: Intrapersonal Conflict and Myopia in Online DVD Rentals Authors:Katherine L. Milkman, Todd Rogers, and Max H. Bazerman Abstract We report on a field study demonstrating systematic differences between the preferences View Details
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Martha Lagace
- 08 Jan 2019
- First Look
New Research and Ideas, January 8, 2019
Marketing, Jill Wehunt, and analyst Mark Morse as they tackle a predictive analytics project to increase sales in the Mom & Baby unit of a nationally recognized retailer, PriceMart. Wehunt observed that in the midst of the chaos that...
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Dina Gerdeman
- 07 Jan 2013
- Lessons from the Classroom
Culture Changers: Managing High-Impact Entrepreneurs
Professor Mukti Khaire's challenge to management students is lofty, even by Harvard MBA standards. Don't just change the way people live, change the way they think. Change culture. In her new elective course, Creative High-Impact...
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- 12 Oct 2011
- Research & Ideas
Creating Online Ads We Want to Watch
marketers, who spent $1.42 billion on online video advertising last year in the United States, an investment expected to jump 52 percent to $2.16 billion in 2011, according to analytics firm eMarketer. Tracking Eyes And Faces To help...
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- 25 Jul 2006
- First Look
First Look: July 25, 2006
Authors:Jakub Wojciech Jurek and Luis M. Viceira Revised Working Paper Author's Abstract We develop an analytical solution to the dynamic portfolio choice problem of an investor with power utility defined over wealth at a finite horizon...
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Sean Silverthorne
- 16 Aug 2016
- First Look
August 16, 2016
drives wealthy and powerful people to white-collar crime? I draw from extensive personal interaction and correspondence with nearly fifty former executives as well as research in psychology, criminology, and economics to investigate how...
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Sean Silverthorne
- 10 Jan 2005
- Research & Ideas
How to Put Meaning Back into Leading
difficult-to-quantify constructs like meaning-making seem less useful as an analytical construct. Put more crudely, return on investment makes for a more tractable dependent variable than meaning. Q: How do you think leadership matters to...
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by Martha Lagace
- 11 Nov 2014
- First Look
First Look: November 11
reached their limits; third, some products affecting the health and rights of the people as well as the related entities' behavior are challenging the legal and moral bottom line. These three aspects are required to establish a new...
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Sean Silverthorne
- 24 Mar 2009
- First Look
First Look: March 24, 2009
Using Excel 2007: A Step-by-Step Approach Harvard Business School Note 109-052 The objective of this note is to provide a set of easy, step-by-step guides for some analytical techniques that are useful in the analysis of cases discussed...
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Martha Lagace
- 24 Nov 2009
- First Look
First Look: Nov. 24
Processes (in press) Abstract People often make judgments about the ethicality of others' behaviors and then decide how harshly to punish such behaviors. When they make these judgments and decisions, sometimes the victims of the unethical...
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Martha Lagace
- 24 Jul 2013
- Op-Ed
Detroit Files for Bankruptcy: HBS Faculty Weigh In
start, locate, or invest in a city. As HBS professor Michael Porter has explained in The Competitive Advantage of Nations, political units—whether nations or cities - are in competition with each other and can control their destiny using the View Details
- 08 Nov 2011
- First Look
First Look: Nov. 8
(i.e., pity and envy, respectively) and actions toward members of those groups. However, through nonverbal behaviors that subtly communicate warmth and competence information, people can manage the impressions they make on colleagues,...
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Sean Silverthorne
- 16 Jan 2019
- Research & Ideas
What Football Firings Teach Managers About Staying Relevant
to pass the ball. Coupled with a growth in analytics and innovative offensive schemes, the NFL has seen an explosion in passing offense over the past two decades. The New England Patriots and head coach Bill Belichick have been at the...
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- 21 Apr 2009
- First Look
First Look: April 21, 2009
behaviors with a motivation to change the status quo. Letting Misconduct Slide: The Acceptability of Gradual Erosion in Others' Unethical Behavior Authors:Francesca Gino and Max Bazerman Publication:Journal of Experimental Social Psychology (in press) Abstract Four...
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Martha Lagace
- 19 Jul 2016
- First Look
July 19, 2016
for monetary gambles, reference points for experiences that are set at more extreme outcomes, leading to concave utility for negative experiences but convex utility for positive experiences. As a result, people are more risk-averse...
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Sean Silverthorne
- 11 Apr 2007
- Research & Ideas
Adding Time to Activity-Based Costing
cost systems with only two parameters. One is the cost rate of supplying resource capacity (such as cost per minute for people and machine-driven processes, or cost per cubic meter per day in a warehouse). The second is an estimate of the...
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by Sarah Jane Gilbert